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After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. The show was rebranded as CES, and today it is recognized globally as a – if not THE – top showplace for automotive and mobility technology.
Retaining its crown as the world’s most influential technology event, the potential for automotive and vehicle tech suppliers to make an impact at CES 2025 may be stronger than ever. Being an automotive or mobility tech supplier at CES comes with a list of challenges, along with many opportunities.
With the wealth of information available out there, it’s sometimes hard to narrow down the best resources to help keep automotive and mobility technology supplier executives informed. Automotive Views : Host Jamie Butters of Automotive News offers a one-minute update on innovations that are shaping the future of Detroit’s automotive industry.
These numbers confirm that while traditional auto shows may be losing their luster for automakers and their top-tier suppliers, CES has solidified its position as one of the world’s largest and fastest growing global automotive, mobility and transportation events. You can see more automotive technology there than anywhere else in the world.”
While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past). What type of content are they interested in, and what worked in the past?
Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. You’re Already Late! Don’t panic but chances are you might already be behind in your CES planning.
But did you know that there are two excellent podcasts about the automotive industry that are quickly becoming required listening for leaders in today’s dynamic marketplace? Covey , General Motors Head of V2X & Battery Solutions Mark Bole , and former President and CEO of the Center for Automotive Research Carla Bailo. .
I am a freelance automotive and tech journalist. I’m a big fan of personal stories within the automotive world. I then transitioned to tech journalism and finally to automotive journalism. . If the news is big, give me time to interview an executive or engineer. . Describe the craziest or most fun story you have written.
The Automotive Industry Action Group’s (AIAG) CEO Matt Pohlman was recently interviewed by Jeff Gilbert, automotive reporter and host at WWJ Newsradio 950. Listen to Jeff Gilbert’s report here: The post WWJ-AM’s Jeff Gilbert Interviews AIAG CEO Matt Pohlman appeared first on Bianchi PR.
I cover the Fiat Chrysler Automobiles beat for Automotive News. I’ve also tried to explore hot-button issues and give them an automotive touch. I’ve written a lot of fun stories at Automotive News. One day, I might pop up with an interview request when I feel they’re a good fit. Don’t pitch story ideas, pitch sources.
I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! I began my journalism career in 2014 as an intern at Automotive News.
With more than 2 million podcasts being produced today, including hundreds with an automotive and mobility focus, finding the best resources to keep an auto supplier executive up to date is not quite as easy as a quick Google search. But don’t worry. We’ve done the research for you. Disclosure: SAE International is a Bianchi PR client.).
I’m the founder and president of my own company , Newcomm LLC, which provides automotive technology content, consulting and conference-programming services. I’ve also been fortunate to interview a lot of celebrities – Carrie Fisher, Tony Hawk, Mick Fleetwood, Billy Gibbons, Nikki Sixx and more – which was always fun. Fun assignment!
I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I also speak to all things automotive at conferences and as co-host of the Wheel Bearings podcast. Pitch anything even remotely automotive. Any pet peeves with PR people?
My main job is to look after all of Automotive News Europe’s monthly digital products, so at any time I’m working one to two months ahead. I’ve been with Automotive News Europe since 2003. You might also be interested in: 5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers.
As the world’s most influential technology event, the potential for automotive and mobility tech suppliers to make an impact at CES 2024 is strong, with a high-level of attention and interest focused on the evolution of mobility, from EV adoption and infrastructure to Intelligent Transportation Systems (ITS) and always-evolving ADAS technology.
Jerry Hirsch is the technology and innovation editor at Automotive News. I have been in journalism all my life starting with interviewing soon-to-be President Jimmy Carter for my high school newspaper. Can you tell us what types of stories, trends or issues are on your radar now? I like stories with tension and opposing viewpoints.
I am a tech and innovation reporter at Automotive News. I like to read background materials folks send over – it’s helpful to provide some basic information about the company or person I’m interviewing. Our team covers transportation and mobility, including electric vehicles, driver-assist technology and connectivity.
Award-winning automotive journalist Gary Witzenburg has been writing about automobiles, auto people and the auto industry for 33 years. Navy officer, auto engineer, race driver and advanced technology vehicle development manager who has authored eight automotive books. What story or stories are you most proud of?
For more than 30 years our firm has worked with many traditional automotive suppliers, as well as new suppliers for electric vehicle, connected car, V2X, ADAS and autonomous vehicle technologies of all sizes to help support them in the North American automotive industry. The automotive industry isn’t the only space seeing change.
Still holding the title as the world’s most influential technology event , the potential opportunities for automotive and mobility technology suppliers to make an impact at CES 2023 could be better than ever, especially considering the pent-up demand for a return to the in-person experience. And maybe you will!
As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.
I’ve been at Automotive News for six months covering auto cybersecurity and mobility finance. If you’re pitching me a story that’s already been covered by Automotive News or another outlet, I need a unique angle on it because my editors will not approve the story. It’s a new ground for me. Pitch news instead of promotional material.
In this interview, Anthony discusses prioritizing each step of your communication strategy, sharing brand messaging with a diverse audience and maintaining the integrity of your overall communication vision. If you’re careless with one piece, the whole strategy will suffer. See my answer to question two. So lastly, hold onto your curiosity.
28% use quotes from releases only when they’re on deadline and can’t get an interview. “Under the leadership of a talented management team, MSDP has developed into a world-class performance automotive business managing great brands and boasting key strengths in both ignition and electronic tuning technologies. What’s their beef?
In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.
Because of this, it’s critical vehicle technology providers and automotive mobility suppliers understand the media relations and the PR landscape of this massive event to: set realistic media targets; manage executive expectations; and ensure a successful PR experience.
I’m also the host of AutoSens and InCabin Insights, an interview series that coincides with our yearly AutoSens and InCabin conferences in Europe, China, and the United States. I’ve also shared the digital airwaves with an automotive historian and a world-renowned expert on proper car detailing techniques.
I’m the senior editor for automotive and electronic technology on the automotive editorial team at the SAE Media Group. The post Meet the Media: Chris Clonts, Senior Editor, Automotive & Electronic Technology, SAE Media Group appeared first on Bianchi PR. I also act as the editorial producer for SAE.org.
Earlier this month, the Public Relations Society of America’s (PRSA) Detroit chapter hosted an illuminating in-person event titled Connecting to Detroit’s Automotive Media. Be ready if a reporter requests an interview or additional statement from your executive, especially in cases of breaking news.
Held at the Detroit-area offices of SAE International , the event was moderated by Jeff Gilbert, auto reporter at WWJ Newsradio 950 , with Hannah Lutz from Automotive News , Chris Clonts from Automotive Engineering magazine and Breana Noble from The Detroit News serving as the panelists.
With a focus on automotive and mobility public relations, weve identified a few trends among what our visitors saw as our most popular posts. This year, the topics of interest to our readers revolved around CES, automotive and mobility podcasts, the Automotive News PACE Awards and insights on what journalists really want.
I’m proud of my reporting for Automotive News on the supply chain production halts and ramp up early in the pandemic in spring 2020. I’ve spent summers at ClickOnDetroit/WDIV Local 4, Automotive News and the Wall Street Journal , and prior to my current role, I was a full-time reporter covering mobility and suppliers at Automotive News.
While our blog is focused on the automotive and mobility public relations space, we found a few trending topics in our most popular posts. Here are the top 10 most visited blog posts on our site for 2022: 2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers. Can Podcasts Drive Change in the Automotive Industry?
It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. It’s logistically impossible.
Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast. domestic and 35.5% international.
Roberto Baldwin, Freelance Automotive & Tech Journalist. Nicole Wakelin, Freelance Automotive Journalist. Philip Nussel, Web Editor at Automotive News. In case you’ve missed any, here’s a recap of our most recent Meet the Media profiles: Jordyn Grzelewski, Autos & Business Reporter at The Detroit News.
When the Center for Automotive Research (CAR) was looking to increase executive visibility after a leadership change, as well as to continue to promote its Management Briefing Seminars – the North American auto industry’s preeminent conference – it turned to Bianchi PR for support. to support clients at this important event.
To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016.
When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Meet the Media: Philip Nussel, Web Editor at Automotive News. Meet the Media: Alexa St.
Kristen Strakalaitis is the morning host of First Shift at Automotive News. You might also be interested in: Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers. The post Meet the Media: Kristen Strakalaitis, Morning Host of First Shift at Automotive News appeared first on Bianchi PR.
For over a decade, I was the editor-in-chief of AutoblogGreen and today I freelance for a good roster of publications, including Car and Driver, Forbes, Automotive News, SAE Automotive Engineering and others. Aside from automotive writing, I also translate (German-to-English) articles for a board gaming magazine.
Our features have covered those in the automotive, mobility, technology, Detroit and Silicon Valley business beats for national, Detroit, automotive, commercial vehicle, tech and business media outlets. This year, we profiled a number of journalists old and new from a wide range of media outlets. Feel free to peruse these profiles.
Data from the CES 2024 show is one source of information that can provide useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2025. Like in the past, we suggest one of the best ways to move forward is by looking back.
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