Bianchi Biz Blog

OCTOBER 17, 2024

With registration having just opened for the most powerful tech event in the world, next January’s CES promises a bigger and better venue than ever for automotive, vehicle and mobility tech suppliers. AUTOMOTIVE SHOW INSIDE A TECH SHOW CES was launched more than 50 years ago as the Consumer Electronics Show.

Technology 96

Technology Automotive Mobile Software 96

Cision

JULY 26, 2017

Behaviors -> (Anniversary, Automotive, B2B, Charitable Donation, Consumer Classification, Digital Activities, Expats, Financial, Job Role, Media, Mobile Device User, Multicultural Affinity, Purchase Behavior, Residential Profiles, Seasonal and Events, Travel). Music and radio. Books and literature. Family and parenting.

Social Media 233

Social Media How To Insurance Insurance 233

Bianchi Biz Blog

SEPTEMBER 9, 2024

In college I began working in a radio news department and eventually made the change to the automotive trade media. How long have you been in journalism and how did you get started? It’s been more than 50 years. I started with high school and college newspapers. We love input from many sources.

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Meeting Automotive Newspapers Media 92

Bianchi Biz Blog

SEPTEMBER 5, 2024

Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. The most popular commercial radio channel is Radio Nova. Radio is listened to more in Finland than in the other Nordic countries. Finland’s largest commercial television channel is MTV3.

Marketing 101

Marketing Radio Automotive Television 101

Bianchi Biz Blog

DECEMBER 5, 2024

The Irish media landscape is dominated by the state broadcaster, RTE, whose reach extends to TV, radio, online, mobile and social media. Television viewership is steady and national/local radio remains popular: on average, people watch more than three hours of TV and listen to more than three hours of radio every day.

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Radio Sports Marketing Local 84

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. When Altimeter polled social media communicators, they found: 35 percent of social media professionals already have a mature influencer program.

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Marketing Television Handbook Web 239

Bianchi Biz Blog

OCTOBER 19, 2023

While many of the typical auto shows around the globe have lost some of their luster, CES continues to grow in importance for automakers and automotive and mobility suppliers. And that includes the vehicle technology and advanced mobility segment of the annual show. And the 2024 version of the event, scheduled for Jan. 9-12, 2023 (Jan.

Automotive 88

Automotive Mobile Software Technology 88

Bianchi Biz Blog

JUNE 27, 2024

Consumer communication is now disseminated via multiple channels, incorporating platforms like social media (mainly Facebook, Instagram, and X for consumers, and LinkedIn for business), television and radio, podcasts, email, online reviews and ratings, print media, and out-of-home.

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Meeting Marketing Print Local 91

Bianchi Biz Blog

JANUARY 24, 2022

I am the managing editor of Automoblog and AutoVision News , two Detroit-based automotive publications. What is fascinating is how certain sensor technologies are reaching beyond automotive. In automotive, engineers and product developers are moving toward software-defined architectures versus mechanical ones.

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Meeting Automotive Media Technology 79

Bianchi Biz Blog

AUGUST 31, 2023

Overdrive Radio: A weekly podcast produced by Overdrive Magazine and hosted by Todd Dills with a supporting cast of Overdrive editors, contributors and more. The podcast presents owner-operator business leading insights, interviews with independent truckers and small fleet owners, and trucking business and regulatory news and views.

Transportation 89

Transportation Automotive Mobile Interviews 89

Stephen Waddington

MAY 14, 2018

Both Amazon and Google are taking aim at third party markets such as automotive via licensing agreements with manufacturers. Voice assistants can be used to serve media much like any other computing device, or indeed a radio or television. It’s accessible in a bite-sized flash format, and long form such a podcasts and radio shows.

Publicity 84

Publicity Marketing Google Radio 84

Bianchi Biz Blog

NOVEMBER 21, 2024

The country’s strong industrial base, particularly in sectors like aerospace, automotive and luxury goods, contributes significantly to its economic prowess and France’s influence in the world. Its strategic location in Europe, well-developed infrastructure, and skilled workforce make it an attractive destination for investors.

Marketing 91

Marketing Pinterest Radio Instagram 91

Bianchi Biz Blog

AUGUST 22, 2024

Radio, especially through smartphones, is experiencing increased internet-based listenership, marking a shift from traditional devices. You might also be interested in: Automotive Suppliers: Will These Mistakes Crash Your CES 2025 PR? Internet engagement is rising, with 89.1% of Italians online, closely matching smartphone usage.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Burrelles Fresh Ideas

FEBRUARY 27, 2024

This year saw a drop in big game advertising spots from the automotive industry, many of whom decided to spend their budgets on more targeted media. million in revenue across various media channels, including print, digital, radio, TV, highlights, and social media.

Sports 86

Sports Television Advertising Advertising 86

PR Fuel

NOVEMBER 2, 2021

Working with a PR company guarantees your releases will feature on top radio and TV stations and influential websites and social networks. For example, they’re in the automotive or manufacturing industry. What’s more, most PR companies offer these packages to small business owners. By Industry. By International Standards.

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Writing System SEO Automotive 52

MaccaPR

MAY 28, 2015

At first, I thought – oh, no, Hyundai was operating in the most tired cliché of automotive advertising, which is driving a car through some Bonneville salt flats, kicking up dust as the morning sun hits your sheet metal. “Because it’s so infrequent that you fascinate people with a TV ad, that an agency creates a spectacle!

Film 48

Film Marketing YouTube Advertising 48

Cision

MAY 16, 2017

These numbers may not be everything marketers are hoping for, but consider this: It took the telephone 45 years to penetrate half the homes in America; radio, less than 20; color TV, 15; computers, 10; cellphones, eight; and the internet, a mere six years. The speed of change is accelerating, and consumers are committed to the ride.

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Hotels Mobile Travel Technology 198

Bianchi Biz Blog

OCTOBER 7, 2024

GM President Mark Reuss, Magna International CEO Swamy Kotagiri, Auto Alliance CEO John Bozella, Subaru President and COO Jeff Walters, Continental North America CEO Aruna Anand, Scout Motors CEO Scott Keogh, Karma Automotive CEO Marcus MCammon, Bosch Mobility President Paul Thomas and more. I have podcasted on and off for years.

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Meeting Automotive Radio Interviews 53

Bianchi Biz Blog

JUNE 21, 2022

During the two years it took to transition from driving to writing, I scaled back the driving, did a two-year stint hosting an all-night radio show targeted to truck drivers at CHAM radio in Hamilton, Ontario, and contributed as many stories as I could to various magazines. What advice do you have for PR people that want to pitch you?

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Meeting Media Chemicals Radio 87

Bianchi Biz Blog

NOVEMBER 25, 2024

Jamie Butters is the executive editor of Automotive News and host of the Automotive News Daily Drive podcast. Daily Drive is aimed at automotive industry insiders at automakers, retailers, suppliers, tech entrepreneurs and related professions. I also write and perform a weekly commentary, Automotive View, for Paul W.

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Automotive Meeting Interviews Radio 92