Bianchi Biz Blog

APRIL 3, 2023

I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! I began my journalism career in 2014 as an intern at Automotive News.

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Automotive Meeting Report Insurance 77

Bianchi Biz Blog

MAY 8, 2023

I am a tech and innovation reporter at Automotive News. I have been writing about vehicle infotainment centers and connectivity. You can follow Molly and Automotive News on Twitter at: @mollyboigon @automotive_news Check out some of Molly’s recent article here: The EV startup boom is over.

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Automotive Report Meeting Radio 84

Bianchi Biz Blog

MAY 11, 2023

While there are no silver bullets in winning a prestigious Automotive News Pace Award from among hundreds of entries from around the world, we have gleaned a few best practices from those suppliers that have won multiple PACE awards. And we’ll share them here. Good luck with your entry!

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Automotive Mobile Engineering YouTube 64

Onclusive

FEBRUARY 14, 2023

If you work for an automotive brand, focus your efforts on environmental initiatives that will contribute to decarbonization of the automotive industry, while encouraging your customers to take steps to lessen their impact too. Where can you make the most impact?

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Reputation Automotive How To Brand 195

Bianchi Biz Blog

JANUARY 9, 2023

I’m the senior editor for automotive and electronic technology on the automotive editorial team at the SAE Media Group. If I don’t understand why a topic is worth writing about, I’ll never be able to convince a reader to spend time with the story. I also act as the editorial producer for SAE.org. It was approved in 2021.

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Automotive Groups Meeting Technology 73

Bianchi Biz Blog

JANUARY 25, 2021

The media often quote me as an automotive industry analyst, and I am a co-host of Wheelbearings podcast and creator of rebeccadrives.com , a site specializing in car reviews 200 words or less. My analyst career stretches back to 1999, but my first foray into writing stories was as a Forbes contributor in 2011.

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Automotive Meeting Industry Media 70

Bianchi Biz Blog

JANUARY 11, 2021

For over a decade, I was the editor-in-chief of AutoblogGreen and today I freelance for a good roster of publications, including Car and Driver, Forbes, Automotive News, SAE Automotive Engineering and others. That’s a broad request, but it ended up being a lot of fun to track down and write.

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Automotive Meeting Report Media 55

Bianchi Biz Blog

OCTOBER 11, 2022

Kristen Strakalaitis is the morning host of First Shift at Automotive News. I also met people there who helped me improve my on-air presence and writing skills which prepared me for my first on air job as a morning/midday anchor in San Angelo, Texas. I write, my sister produces the beat, and my brother raps.

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Automotive Meeting Media Journalism 63

Bianchi Biz Blog

NOVEMBER 12, 2021

I’m a reporter with Automotive News covering suppliers and electric vehicles. It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. I’m excited to have a front-row seat covering that shift for Automotive News.

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Bianchi Biz Blog

OCTOBER 23, 2023

I am in charge of gathering news for our daily newsletter, hosting and producing podcasts, covering events and writing original content for our monthly print magazine and daily newsletter, among other projects. Lastly, the automotive aftermarket is figuring out how to prepare for EVs. What story or stories are you most proud of?

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Meeting Automotive Media Journalism 96

Bianchi Biz Blog

NOVEMBER 21, 2024

The country’s strong industrial base, particularly in sectors like aerospace, automotive and luxury goods, contributes significantly to its economic prowess and France’s influence in the world. French journalists do not talk or write about the same company every other day. All your news are not necessarily news-worthy. Be patient.

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Cision

JULY 26, 2017

Behaviors -> (Anniversary, Automotive, B2B, Charitable Donation, Consumer Classification, Digital Activities, Expats, Financial, Job Role, Media, Mobile Device User, Multicultural Affinity, Purchase Behavior, Residential Profiles, Seasonal and Events, Travel). Books and literature. Family and parenting. Food and drink. Home and garden.

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Social Media How To Insurance Insurance 233

Cision

JUNE 15, 2017

In the automotive category, highlight fuel efficiency and safety features while considering the extended family, as it truly is a family affair. For those preparing to make the leap, it is important to write well, multitask, and be consumed with a variety of topics: pop culture, politics, media trends, and beyond.

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Automotive Resources Consumer Course 245

Flack's Revenge

MARCH 23, 2017

Kelsey Libert writes: “Marketers can… create the tipping point needed to drive action or spread a message far and wide. Kelsey’s team mapped data representing Twitter influencers, showing their connections and affiliations with verticals such as automotive, tech and marketing.

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Real Estate Marketing Automotive Viral 159

Bianchi Biz Blog

SEPTEMBER 23, 2024

As we stand in the middle of what will be deemed one of the most significant eras in automotive, Carl amplifies the minds and voices behind this historic transformation while coming to terms with middle age, father loss, and what it means to be successful in Detroit. Who have been some of your better-known podcast guests?

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Radio Automotive Meeting Interviews 97

Bianchi Biz Blog

SEPTEMBER 9, 2024

Away from Transmission Digest, I spent several years writing a satirical column for a local, every-other-week newspaper. In college I began working in a radio news department and eventually made the change to the automotive trade media. How long have you been in journalism and how did you get started?

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Meeting Automotive Newspapers Media 91

Bianchi Biz Blog

JULY 29, 2024

Data from the CES 2024 show is one source of information that can provide useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2025. So, it follows that CES will attract reporters and publications that write about vehicles tech. Email us at bianchipr@bianchipr.com.

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Mobile Automotive Internal International 92

Bianchi Biz Blog

JUNE 16, 2022

Automotive and vehicle technology suppliers: The Detroit auto show is back. The reconfigured and revitalized show will feature a blend of hands-on automotive activations, traditional vehicle exhibits and its expanded showcase of automotive innovation and technology, AutoMobili-D.

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Technology Automotive Mobile Conference 86

Bianchi Biz Blog

SEPTEMBER 1, 2022

Now our most popular blog feature, we pose questions to journalists to help PR folks, especially those in the automotive, mobility, commercial vehicle and Detroit business sectors, to better understand how they can better serve journalists. Consider this response from freelance automotive journalist Gary Witzenburg: “Don’t be pushy.

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Automotive Pitching Meeting Healthcare 87

Bianchi Biz Blog

JULY 10, 2023

I also consult on audience and editorial strategies for a few startup publications in the tech and automotive spaces. (If I’m interested in the zero-emission, digital transformation of the automotive industry and the future of how we get around. I get a lot of “Write about this startup!” Do those even work?

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Meeting Report Automotive Media 83

Bianchi Biz Blog

MARCH 6, 2023

I’m Craig Cole, senior editor at EV Pulse, a site dedicated to covering electric and electrified vehicles as well as alternative fuels and future automotive technology. I’ve been in this position for almost a year now, though I have been a full-time automotive journalist for 16 years.

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Meeting Automotive Media YouTube 77

Buzzstream

JUNE 30, 2021

Sometimes it’s that I’ve slipped onto a media list and am receiving all releases from an agency, but other times it’s when a PR knows I wrote about X once so I must always write about X.”. However, don’t be afraid to pitch freelancers, as your pitches can sometimes spark ideas for us when writing features.

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Writing Pitching Study Data 71

Bianchi Biz Blog

NOVEMBER 20, 2023

I also write for other publications and business clients as time allows. An important distinction is that these articles are presented from the perspective of a car enthusiast who understands the importance of environmental sustainability, rather than from the perspective of an environmentalist writing about cars. There’s a difference.

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Journalism Automotive Interviews Writing 115

Bianchi Biz Blog

SEPTEMBER 26, 2022

I’m the founder of A Girls Guide to Cars , the leading automotive site written for women. Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive. I also contribute to Parents.com, ForbesWheels, PureWow and others.

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Meeting Automotive Media Journalism 74

Bianchi Biz Blog

JUNE 20, 2024

Nothing irks reporters more than committing to write a story and not having the insight, information or images they need. Author: Adriana Van Duyn Adriana is an account supervisor at Bianchi PR with more than 20 years of B2B PR experience representing clients across the automotive, mobility and industrial sectors.

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Automotive Newspapers Policies Interviews 87

Cision

JUNE 6, 2017

The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. When Audi introduced a new A8 sedan into the American market, it held special influencer events across the nation targeted at wellknown tech and design bloggers instead of the traditional automotive crowd.

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Marketing Television Handbook Web 239

Bianchi Biz Blog

NOVEMBER 19, 2020

I want to write stories that thoroughly explain what’s going on and how it impacts them.”. Pro Tip : Be like Anna Zeck of 10 Missions Media (which produces FenderBender , Rachet+Wrench and other automotive journals) and ask yourself, “What can the reader learn from this? What is the takeaway?” I also look for timeliness.

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Automotive Journalism Interviews Engineering 86

Bianchi Biz Blog

NOVEMBER 1, 2021

You really have to try to not have fun when writing about the automotive industry. I started by writing for the Arts & Life section of my college newspaper at The University of Akron roughly 12 years ago. Meet the Media: Gary Witzenburg, Freelance Automotive Journalist.

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Meeting Automotive Media Newspapers 75

PR Conversations

OCTOBER 19, 2014

I was brought up to question everything, and was curious as to why an Italian PR guru would write his memoirs in English. She is currently writing her fourth book, the second title in a new eight-part series called ‘Searching for Nonno’. Moreover, why would he then ask an Italian-speaker to edit the material?

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Automotive eBook Exercises Writing 97

Bianchi Biz Blog

JANUARY 24, 2022

I am the managing editor of Automoblog and AutoVision News , two Detroit-based automotive publications. What is fascinating is how certain sensor technologies are reaching beyond automotive. In automotive, engineers and product developers are moving toward software-defined architectures versus mechanical ones.

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Meeting Automotive Media Technology 77

Bianchi Biz Blog

NOVEMBER 14, 2022

I manage the day-to-day operations of WardAuto.com, writing and editing articles for the publication that traces its roots to 1924 as a source of automotive industry news, data and insight. I work with a team of editors, analysts and contributors reporting on a wide range of vehicle news, test drives and dealer and industry news.

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Automotive Engineering System Media 81

Bianchi Biz Blog

FEBRUARY 29, 2024

Trade publications are most likely to run bylined or contributed articles and are generally more open to considering pre-written content that can be published with little or no editing, removing the burden of researching and writing from staff. And in the meantime, keep pitching for those valuable earned media hits!

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Report Automotive Media Local 102

Bianchi Biz Blog

JUNE 5, 2023

I write a weekly newsletter for about 11,000 email subscribers and FreightWaves.com called Truck Tech. Finish this sentence: If I am not reporting, I am… preparing for hosting my weekly TV show or writing my weekly Truck Tech newsletter. I do not typically write about cars or passenger vehicle trends.

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Meeting Automotive Media Transportation 74

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. I’ve covered aviation, the automotive aftermarket, fleet maintenance, passenger and freight rail, and trucking. Reporter for Automotive News. I haven’t looked back since.

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Meeting Automotive Media Transportation 81

Bianchi Biz Blog

APRIL 18, 2022

When I was writing about appliances in Louisville, GE was starting to push induction cooktops. I’m not writing as much as I used to, but I’ve been really proud of the work my staff has been doing since I joined IndustryWeek. I didn’t write any of them, and in most cases, my edits were minimal.

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Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

APRIL 25, 2024

Written By: Emma-Jane Dinan, General Manager, MOVE GLOBAL EVENTS As an automotive or mobility tech supplier, you must have MOVE on your agenda. The in-house editor for the MOVE events also writes a press release before the event which includes product launches, demos and announcements from exhibitors which is then sent out to our press list.

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Mobile Transportation Automotive Policies 89

Bianchi Biz Blog

AUGUST 23, 2021

An overwhelming number of the startups I cover have recently gone public by merging with special purpose acquisition companies, or SPACs, so I spend a lot of my time now closely following and writing about that transition. They let me write while I did that, and I’ve been with them ever since.

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Meeting Report Transportation Media 98