B2B Journalism Trade Shows 
Sword and the Script
APRIL 18, 2020
>>> Looking for a B2B tech PR with expertise and execution? According to Neiman Journalism Lab at Harvard: “Last month’s striking surge in audience attention has ebbed week by week and has now largely washed away.” The data shows: “…as of right now, news traffic to news sites, both in the U.S.
Bianchi Biz Blog
JUNE 17, 2024
How long have you been in journalism and how did you get started? I’ve worked in the journalism field in some shape or form since I graduated from college in 2014. Then I transitioned into the B2B journalism world at TechTarget from 2016-2023. Any pet peeves with PR people?
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Contently - Strategy
JULY 20, 2020
A few weeks ago, I took part in a Zoom roundtable for B2B marketing executives. One marketing leader at the roundtable had bet over 80 percent of his budget on in-person trade shows prior to the pandemic. Just look at how much content the average exec B2B. In reality, it was more like a therapy session.
Sword and the Script
MARCH 27, 2018
A third added, “The changing face of journalism has left many newsrooms bereft of veterans and reporters with historical knowledge.”. Most of my experience in media relations comes from a B2B technology perspective. How B2B Marketing Can Get More out of Trade Shows. 3 More Reasons Media Relations is Harder.
Flack's Revenge
MARCH 12, 2015
The outpouring on the blogs and social media showed its key place in the hearts and minds of those in the B2B tech space. I share more of what I learned, and offer takeaways for B2B tech PR and marketers below. ” I pressed him further, and he responded with the trade shows and industry associations.
Burrelles Fresh Ideas
MARCH 5, 2024
And despite digital and legacy media outlets shuttering or laying off, there is a slew of independent, niche and grant-funded newsrooms starting up or getting help from organizations like Press Forward, Local Media Foundation, News/Media Alliance, MacArthur Foundation, Knight Foundation, the American Journalism Project and others.
Sword and the Script
DECEMBER 30, 2017
Unquestionably, B2B blogging, as a topic, re-emerged as hot. A Data-Driven Answer for B2B]. Note: This top post was published in February 2017 and some of the metrics were updated in November and those can be found here: 3 Habits of Highly Successful Bloggers B2B Marketing can Borrow [Study]. And it’s about time.
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