B2B Media Relations Public Affairs 
Waxing UnLyrical
MAY 27, 2016
I’ve held on to a theory for a while now: Social media and media relations are a paradox. In today’s media landscape both are critical in public relations , but my theory begs the questions: Can the old and the new be blended together, and (bigger question) can one help drive success for the other?
ImPRessions - Crenshaw Communications
JUNE 12, 2018
Lee was a leader in media relations. Ivy Ledbetter Lee (1877-1934) is credited with refining the art of media relations, but his most celebrated engagement was a train wreck – literally. But as VP of public affairs, he fashioned a unique response to mounting criticism of Mobil during the energy crisis.
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ImPRessions - Crenshaw Communications
JUNE 30, 2016
Most campaign entries are based in PR-ish concepts executed across many marketing disciplines, from advertising to media relations to direct-marketing and brand activation. B2B PR, financial service, public affairs…these categories wouldn’t be likely Lions candidates.
Waxing UnLyrical
DECEMBER 4, 2018
Dawn is an accredited public relations practitioner (APR) with 18 years of experience in public relations and marketing. Her expertise encompasses public affairs, media relations, community relations, social media and digital communications.
Bianchi Biz Blog
SEPTEMBER 7, 2021
I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. It starts with how to keep costs down in the bay and extends to keeping trucks and technicians productive. I used the G.I.
Doctor Spin
FEBRUARY 22, 2024
After careful planning, you place your media budget with third-party publishers who can expose your messaging to potential customers. Source: Public Relations Review 3 Turk, J. Learn more: Media Relations Corporate Communications (Sometimes used interchangeably with “Communications” and “Inhouse PR” as a general term.)
Sword and the Script
JANUARY 3, 2023
PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations? Media relations: This involves building relationships with journalists and getting media coverage for an organization or individual.
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