PRSay

JULY 1, 2020

With 36 percent of executive teams being briefed on PR and communications activities on a daily basis, improving our industry’s comfort level with quantifiable measurement, is a worthy quest even against the backdrop of the pandemic. True behavior change doesn’t happen overnight,” Grant said. Rooted in the Barcelona Principles 2.0,

Measurement 174

Measurement Communications Banking Survey 174

ImPRessions - Crenshaw Communications

MAY 9, 2020

We earned the honor for our creative campaign that launched just before Valentine’s Day and urged consumers to “Break Up With Your Bank”and discover the advantages of credit unions. The post Crenshaw Communications Wins 2014 Big Apple Award From PRSA appeared first on Crenshaw Communications.

Communications 156

Communications Banking Financial Creativity 156

ImPRessions - Crenshaw Communications

APRIL 21, 2021

We should bank a full roster of topics that they can easily discuss with media with little prep time. The post How To Convince A Reporter to Cover Your Story appeared first on Crenshaw Communications. Gauge the journalists’ attention by asking what else they’re working on and how you can incorporate your company into that article.

Report 361

Report How To Pitching Banking 361

5W PR

MAY 16, 2024

The rise of fintech, a blend of finance and technology, has challenged the dominance of traditional banks. Once bastions of stability with grand lobbies and personal relationships, banks now face competition from sleek apps offering innovative services and unparalleled convenience. Nonetheless, the environment has evolved.

Banking 78

Banking Financial Privacy Mobile 78

ImPRessions - Crenshaw Communications

DECEMBER 23, 2020

We’re banking on a boost from Santa (and some creative tactics) to help our team achieve a healthy increase in engagement or followers for our social accounts. The post A PR Pro’s Letter to Santa Claus appeared first on Crenshaw Communications. It’s also a great way to amplify our earned stories.) How about 50%?

Banking 310

Banking Creativity B2B Conference 310

Communications Conversations

OCTOBER 7, 2014

A wealth of apps on phones that allow these employees to do everything from bank to make travel reservations to buy clothing with just a few simple clicks. Corporate Communications Employee Communications corporate communications trends employee communications trends' And yet there’s Lotus Notes.

Employee 157

Employee Corporate Communications System 157

Melissa Agnes

FEBRUARY 10, 2015

For example: Do you have a database of your customers, clients, members or other stakeholders’ confidential information (be it their name, social security number / social insurance number, home address, phone number, banking information, etc.)? Does your organization communicate confidential information and trade secrets via email?

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

ImPRessions - Crenshaw Communications

JUNE 5, 2019

Visibility from earned media coverage and social sharing can differentiate a brand by aligning it with exciting ideas or communicating corporate values. Credibility is like money in the bank for brand reputation. When a problem occurs or a crisis situation hits, a stellar reputation and solid relationships are like money in the bank.

Technology 246

Technology Company Banking Education 246

Agility PR Solutions

FEBRUARY 23, 2020

2018 marked the first year in the Federal Home Loan Bank of Chicago’s (FHLBC) three-year journey towards achieving its diversity […]. Within the Federal Reserve System alone, we have seen only one African American and seven women as presidents in its 105-year history.

Financial 148

Financial Banking Communications System 148

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

It’s on every communications professional’s “worst” list. There have been too many apologies that later rang hollow, and its bank of good will is nearly empty. The post The PR “Losers” of 2018 appeared first on Crenshaw Communications. Let’s get the bad news out of the way first.

Banking 257

Banking Facebook Reputation Crisis 257

PRSay

MAY 12, 2023

In this landscape, corporate communications is at risk of being part of the “background noise” of daily life. This puts more pressure on corporate communicators to make their messages more engaging. Getting employees involved in being communicators naturally leads to engagement.” Find the story behind the news. Show don’t tell.

Employee 151

Employee Communications Storytelling Corporate 151

ImPRessions - Crenshaw Communications

AUGUST 3, 2021

A legal or risk-management expert may be able to speak about how a new anti-money laundering regulation impacts financial institutions overall, but not how it affects a specific bank or client company, for example. The post 5 PR Tips For Managing Tricky Media Interviews appeared first on Crenshaw Communications.

Interviews 310

Interviews Media Banking Media Training 310

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

It issued a cryptic statement alluding to his failure to be “consistently candid” in communications, followed by silence, which gave rise to all kinds of nasty rumors. It was a comedy of poor communication on top of a structure that no longer worked for a company with its growth goals.

Banking 212

Banking Nonprofit Twitter Advertising 212

Ronn Torossian

NOVEMBER 9, 2023

It’s about building and maintaining trust, managing reputations, and communicating complex financial matters to diverse audiences. Financial institutions, whether banks, investment firms, or fintech startups, rely heavily on their […] The post Strategies for Navigating Finance PR appeared first on.

Strategy 195

Strategy Banking Financial Reputation 195

Cision

SEPTEMBER 14, 2016

Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media. The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact.

Communications 0

Communications Banking Measurement Public Affairs 0

NewsWhip

FEBRUARY 28, 2022

The post Brands can’t bank on TikTok alone. From what we can tell, it seems that being accessible across all social media is what builds a powerful influencer, and brands should keep in mind that TikTok is just one slice of the pie. For more about influencers on social media apps, check out our blog about Instagram brand partnerships.

Banking 97

Banking Branding Brand Instagram 97

Deirdre Breakenridge

AUGUST 26, 2014

Some PR professionals integrate their communications skills with specific vertical industries, pursuing jobs that focus on relevant sector subject areas. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether.

Industry 316

Industry Fashion Travel Tourism 316

Melissa Agnes

APRIL 22, 2014

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. A key part of any crisis communications plan is identifying key segments of your audience and prioritizing your response efforts. Bank on that. Crisis Communications' photo by: Orange Steeler.

Crisis 220

Crisis How To Crisis Communications Banking 220

Sword and the Script

MARCH 21, 2023

They didn’t trust the bank. The banking community has some unique dynamics… Scar tissue. The preceding cryptocurrency meltdown toppled a bank or two and reminded us of the financial ghosts; and Uncertainty. Or even more likely, today, simply digits. The only reason money has value is that we say it does.

Banking 81

Banking Financial B2B Web 81

ImPRessions - Crenshaw Communications

MAY 11, 2020

An in-depth survey doesn’t have to break the bank, however. The post Fresh Data: The PR Answer To No News appeared first on Crenshaw Communications. And many of these firms offer vast market experience and influence, partnering with them for a bespoke research project comes at a premium price. .

Data 234

Data B2B Survey Banking 234

ImPRessions - Crenshaw Communications

NOVEMBER 11, 2020

For example, a new government regulation in financial services may impact banks, investment firms, or credit unions differently. This type of situation is relatively common in professional services companies or law firms, where there are deep and overlapping vertical specialists who cover many areas. Start small .

Media 323

Media Interviews Financial Construction 323

Stern + Associates

MARCH 3, 2023

March 4, 2023 marks an important anniversary not just in the history of the nation and of the world, but of the power of effective communication. FDR’s reform program would include federal banking and stock market regulations, Social Security and unemployment insurance, and a transformation of expectations the people have of the government.

Communications 115

Communications How To Banking Government 115

Agility PR Solutions

MARCH 15, 2023

As the dust settles on the failure of Silicon Valley Bank (SVB), ground zero might turn out to be a one-two punch of mishandled communications. First, there was a newsletter well read by venture capitalists (VCs) that may have begun an erosion of confidence.

Banking 167

Banking Report Communications Publicity 167

Deirdre Breakenridge

OCTOBER 3, 2016

As communication professionals, we need to see the Cult of Easy for what it is. Good luck questioning the bias that’s coded into an algorithm you could be banking your company, or your client’s success upon. Sifting through the noise, managing complex communication environments and platforms are hard work.

Data 0

Data Tools Technology Banking 0

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Reputation’s soaring value is good news for PR and corporate communications professionals. It can help an organization weather a crisis situation because a well-earned reputation is like money in the bank. This should mean that the internal stewardship of reputation falls to the chief communications officer.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. Digital communications capabilities are important – but are table stakes. Let me say that again.

Agency 223

Agency Survey Social Media SEO 223

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 188

Writing Communications Marketing B2B 188

ImPRessions - Crenshaw Communications

MAY 31, 2024

We heard from Laura Minskere of Mediju Tilts, Andrew Cross of Walker Sands, Kristina Laco of Communications Office Colic Laco & Partners, with skillful moderation by Randall Kirsch of Jackson Spalding. As communicators, we must help clients maximize its upside and mitigate its risks. Generative AI is the elephant in the room.

Trends 203

Trends How To Ethics Reputation 203

Melissa Agnes

JUNE 11, 2014

By Garth Rowan, Communications Consultant and member of the Agnes + Day Crisis Intelligence Team. When you can’t change who you are or what you do; when your business is the type that no one wants; what are your options to build up credit in the trust bank should a crisis strike?

Crisis 227

Crisis Strategy Chemicals Local 227

ImPRessions - Crenshaw Communications

JULY 22, 2019

” It’s hard to put a price tag on customer loyalty or positive perception, but in today’s unpredictable media environment, it’s like money in the bank. The post Why Good PR Matters More Than Ever appeared first on Crenshaw Communications. But does it scale?

Mobile 244

Mobile SEO Web Journalism 244

Communications Conversations

JUNE 8, 2017

I always tell people that I have one of the best roles within the Corporate Communications team at U.S. Bank and that I get to do all the “fun stuff.” Bank Stadium). 2–In 2016, you helped spearhead the PR efforts around the new US Bank Stadium. Bank Stadium was a really fun time for us at the bank.

Banking 113

Banking Sports Financial Corporate 113

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

A proactive PR effort is like reputation money in the bank; it can help businesses manage potentially damaging news or issues by building good will. And promoting timely and transparent communication with stakeholders, including customers, employees, and investors helps to do just that.

Strategy 193

Strategy Reputation Infographics Banking 193

Sword and the Script

MARCH 26, 2019

Tying outcomes to communications has long been a challenge. Six months later the client’s client – a large bank that no longer exists due to industry consolidation – cited that article as a significant influence on their decision to buy their enterprise software. What metrics are communicators tracking? On donations?

Measurement 115

Measurement Communications Survey Web 115

PRSay

MARCH 25, 2022

The Associated Press recently issued explanations and updated style guidelines for several emerging technology terms that will continue to appear more frequently in your communications: cryptocurrency. Cryptocurrency owners typically store their tokens in “virtual wallets” that resemble online bank accounts.

Banking 183

Banking Technology Guidelines Sports 183

ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

banking system in 2008 (based on Michael Lewis’s bestseller), is full of takeaways that PR pros can use. The crew at Mark Baum’s (Steve Carell) fund visits a banking conference in Las Vegas to buttonhole insiders and tours Florida’s foreclosed homes before committing to a position. A lot, actually. Dig deeply.

Real Estate 149

Real Estate Film Banking Financial 149

Cision

DECEMBER 6, 2017

Many commonalities between the two departments have emerged, however, communicators must overcome a few lingering gaps before we see a full convergence. Emerging media, technology and the influx of data enables communicators to strategically reach and engage their target audiences across numerous online and traditional channels.

How To 223

How To Marketing Storytelling Measurement 223

ImPRessions - Crenshaw Communications

MARCH 4, 2021

I’ve always thought that good PR is like money in the bank, but the maxim may be more literal than not. The post Another Reason Tech Startups Need PR appeared first on Crenshaw Communications. Of course, the study’s authors are natural champions of PR for early-stage businesses. But it’s no surprise.

Study 234

Study Course SEO B2B 234