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Bank of America had the biggest brand story in August with community loan scheme

NewsWhip

Just as August was coming to a close, Bank of America announced its new initiative to make buying a home easier and more affordable for Black and Hispanic/Latino communities, which includes zero-down-payment and zero-closing mortgages for first-time home buyers.

Banking 78
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Helping Aging Parents with Finances with Kay Bransford

PR for Anyone

She explains the pros and cons of setting up a joint bank account, a trust, and power of attorney. This experience inspired Kay to write her best-selling book called “MemoryBanc® Your Workbook for Organizing Life” She is also a professional money manager who helps families manage cash flow, bill payments, and protect against fraud.

Banking 264
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From Traditional Banking to Fintech: The PR Transition

5W PR

The rise of fintech, a blend of finance and technology, has challenged the dominance of traditional banks. Once bastions of stability with grand lobbies and personal relationships, banks now face competition from sleek apps offering innovative services and unparalleled convenience. Nonetheless, the environment has evolved.

Banking 78
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Celebrating the PR Profession’s LGBTQ Community

PRSay

“Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR

Community 107
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Crisis Avoidance Strategy: Neighbour of Choice

Melissa Agnes

When you can’t change who you are or what you do; when your business is the type that no one wants; what are your options to build up credit in the trust bank should a crisis strike? Clearly, you should do all in your power to mitigate the extent to which you affect the community. But what if even your best efforts don’t come close?

Crisis 227
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TCIP #001 – Doing Crisis Communications Right with the Mountain View Police Department

Melissa Agnes

What this police department is doing to engage with their community on social media and how they’ve integrated social media as a core part of their crisis communications and emergency management plan is simply inspiring. When I think “crisis intelligence” I immediately think of the Mountain View Police Department in Silicon Valley.

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Why Your Technology Company Needs PR

ImPRessions - Crenshaw Communications

Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality. Credibility is like money in the bank for brand reputation. The post Why Your Technology Company Needs PR appeared first on Crenshaw Communications.