Sword and the Script

OCTOBER 10, 2023

The 2023 Informa Tech Trust in Marketing Index by Informa Tech found that “B2B technology buying decision makers’ trust in marketers is at a 61 on a scale of 1 to 100.” That challenge is fairly pervasive across B2B marketing , according to a new survey. They polled 150 senior executives based in the US and UK.

B2B 164

B2B Case Study Survey Content Marketing 164

Flack's Revenge

OCTOBER 18, 2016

I’ve had many great conversations with my friend and PR authority Toni Muzi Falcone about the impact of technology on the field and society at large. Flack’s Revenge has covered tech in PR extensively, and my companion blog Hack the Feed covers algorithms in communications. defines its main issue as. (….)

Groups 120

Groups Study Transportation Technology 120

Stephen Waddington

MARCH 29, 2020

Demand for food banks is on the rise. Privacy cedes to massive tech onboarding The last two weeks have seen a massive technology onboarding across society. Work has gone virtual and in our personal lives people have sought to connect by building virtual communities. Please support seek out and support your local organisation.

Crisis 167

Crisis Government Privacy Sports 167

ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. Good will and strong community relations are also in demand as Silicon Valley is blamed for a host of problems, from data privacy threats to income inequality.

Company 120

Company Banking Education B2C 120

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. The PR community has growing dialog around the importance of a custom pitch. My bank client is a top ten SBA lender in my state who, naturally, funds a high volume of small business loans. How hackers access your bank account? That dreaded lull.

Pitching 100

Pitching Real Estate Banking How To 100

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. I see a few things.

Marketing 212

Marketing Content Marketing Data Social Media 212

Cision

JUNE 28, 2016

While I am currently in charge of everything from operations to finance, my main focus will be providing communications and strategic counsel to the companies we invest in and to our CEO. What is the biggest communication challenge facing financial brands today? What are some of the biggest mistakes brands make in their communication?

Financial 149

Financial Groups Banking Crisis 149

Stephen Waddington

FEBRUARY 21, 2022

Practitioners helped build audiences for research projects, spearheaded hackathons, led the NHS communication response, underpinned support for NHS workers, vaccine uptake, community engagement, and business support. Celebrities from minority ethnic backgrounds created powerful video messages. million grants paid.

Publicity 131

Publicity Case Study Local Public Affairs 131

Sword and the Script

JUNE 18, 2024

Everyone braced for the worst, but then something wild happened: business wanted to stay open and needed communication and collaboration tools. And business spent lavishly on technology. As a marketing community, we’ve cried wolf too often and the market has become desensitized to it. ” I think he’s right.

B2B 163

B2B Government SMB Real Estate 163

PRSay

AUGUST 14, 2020

Quentin Langley, chair of PRSA’s Global Affairs Committee, teaches PR, marketing and journalism at the Fashion Institute of Technology and at Fordham University, both in New York City. There are banks in the United States and Europe that helped finance the slave trade, and which still exist today. For example, in the U.K.,

International 100

International Internal Banking Financial 100

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. 3) September 15, 2014: Visible Technologies. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

Technology 14

Technology Company Software Marketing 14

Mindful Marketing

NOVEMBER 20, 2022

We are also thankful for the communities we serve. I am thankful for the grit and determination of our business leaders to keep our region strong and work together to positively impact our businesses and communities.” Great technology doesn’t matter much without great employees who are highly skilled in its use.

Nonprofit 85

Nonprofit Banking Retail Insurance 85

Bianchi Biz Blog

JULY 22, 2024

Malaysia’s robust financial and banking sectors, pro-business policies, well-developed infrastructure, and government support make it an easy place to conduct business. Recognize the cultural and social differences among Malays, Chinese, Indians, and indigenous groups, as well as urban and rural communities.

Marketing 101

Marketing Tourism Local Government 101

PR in High Definition

JANUARY 17, 2017

Technology isn’t all drones, swarm intelligence and hype – and even the worlds of virtual reality (despite the ready availability of headsets), 3D printing and the IoT are a reasonably long way from ubiquitous adoption across the UK. The post Which sectors will be hot or not in technology PR in 2017? Email,” he replied.

Technology 48

Technology Automotive Retail Banking 48

Sword and the Script

MARCH 5, 2024

Propel rolls our new UX, AI plugins for email; Meltwater signs Microsoft for monitoring; Onclusive wrestles with a cyberattack and outage The last 60 days have been pretty slow in terms of news from the PR software vendor community. Sword and the Script is a boutique B2B marketing, PR and communications consultancy.

Software 146

Software B2B Pitching Data 146

5W PR

APRIL 8, 2024

Advocating user-friendly technology The surge of digital banking demands crystal clear communication about the user journey. Welcoming the digital revolution The journey to consumer finance services no longer starts at a bank branch.

Consumer 78

Consumer Financial Ethics Banking 78

Remote PR Jobs

SEPTEMBER 25, 2023

Skilled practitioners can seize the moment, with help from technology for metrics and scale. PR skills once used exclusively in media relations are easily transferred to social community management, influencer relations, and content marketing. Technology helps it scale.

Mobile 100

Mobile SEO Reputation Web 100

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. presidential election, which means misinformation and deepfake advertising will rise, putting pressure on communicators to combat false narratives. It’s like trying to lay down pipe before you even dug a ditch.

Writing 211

Writing Communications Marketing B2B 211

Waxing UnLyrical

APRIL 2, 2013

Here are a few excerpts: On the constraints an agency works under when it comes to measurement: A1: We are constrained by manpower, technology and $ when it comes to measurement. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Based in the Washington, D.C.,

Airlines 95

Airlines Measurement Banking Twitter 95

Reputation Us

AUGUST 28, 2023

MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Pinto “We need to get communities involved and tell better stories.” ” Neville G.

System 78

System Technology Banking Community 78

Sword and the Script

JUNE 3, 2020

6) Briefs from PR tech Here are a few more announcements from the PR tech community recently: “Annual spending on media intelligence solutions for public relations professionals increased 7.2% has received a $25 million credit facility from CIBC Innovation Banking,” according to BetaKit, which covers Canadian startups.

Product Launch 108

Product Launch Banking Survey Pharmaceuticals 108

PR Fuel

AUGUST 27, 2020

You may seek media coverage of your event, especially if your company is unveiling new technology that is especially relevant to the times. This kind of press release allows you to showcase your involvement in the community or with an organization that is focused on the greater good. Nonprofit Partnerships Press Release.

Nonprofit 104

Nonprofit Local Writing Examples 104

The Hoyt Organization

AUGUST 23, 2024

You can still be sustainable by composting food waste or donating the leftover produce to local charities or food banks. Not only does this minimize your carbon footprint, but it also serves to uplift your local community. Within the local community, look for organic and sustainably produced products.

Hotels 95

Hotels Industry Energy Local 95

The Resolution Blog

DECEMBER 16, 2015

But, it is fair to say that while pockets of innovation exist [ ING Bank communications team for example ] the industry isn’t adapting to the changing environment as rapidly or as deeply as it could/should. It’s a subject I’ve thought and talked about and delivered against. Firstly, more reflexivity is key.

Case Study 120

Case Study Agency Creativity Study 120

Waxing UnLyrical

APRIL 12, 2017

Technology is awesome. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. You know some of how they have influenced my career, but perhaps not of how much they’ve influenced my life.

Banking 111

Banking Facebook Training LinkedIn 111

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Overall, National Cybersecurity Awareness Month serves as a reminder that cybersecurity is a shared responsibility, and everyone can take steps to protect themselves, their organizations, and their communities from cyber threats.

Education 112

Education Employee Measurement Agency 112

Waxing UnLyrical

MAY 7, 2017

“I’m not good with technology.” But technology by and of itself has very little to do with smart Social PR. All WE need technology for is to more effectively use the TOOLS it gives us to better practice our craft. And then go do it. ” ‘Tis true, not everyone is cut out to be an engineer.

Course 79

Course Engineering Technology Banking 79

Reputation Us

APRIL 17, 2019

Clients included Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate. Custom Publishing as an editor on NYSE Magazine , published for the New York Stock Exchange, and on Currencies, for Charter One Bank. Houck’s breadth of client strategic experience includes work with global technology, financial, health care and CPG.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Waxing UnLyrical

NOVEMBER 9, 2017

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

Banking 51

Banking Training LinkedIn Google 51

Landis PR

JUNE 28, 2021

Despite their own challenges to stay open, many owners turned their restaurants into community kitchens, helping to feed everyone from first-responders to families facing economic hardships. Technology . As a leader in supply chain management, iTradeNetwork recognized that its technology could be a powerful ally in times of crisis.

Industry 85

Industry Retail Employee Crisis 85

Reputation Us

APRIL 4, 2019

“The quality of products and services, along with a workplace culture that treats employees with respect, environmentally conscious and community involvement all proved essential to enhance a reputation.”. Columbia Sportswear, Tillamook Creamery and Umpqua Bank also ranked favorably.

Reputation 60

Reputation Study Consumer Banking 60

Stephen Waddington

JUNE 22, 2020

However, as I later changed my mind to Inception instead, it was easy for me to go into her memory bank and erase the information. Even if I'm sure that using AI technology to achieve this goal makes conversations with potential investors go over a little easier, too. Awkward conversations Replika.ai was founded in 2014.

Meeting 93

Meeting Big Data Data Banking 93

Reputation Us

MARCH 19, 2021

However, a significant portion of a deal’s value for the acquiring credit union is often eroded by member attrition due to poor post-merger communication with acquired members. Externally to the credit union industry, communities being served, vendors, media and social media outlets. . having the same core provider). One For All.

Reputation 78

Reputation Financial Banking Employee 78

Barokas

MAY 8, 2017

We care about our clients, we care about each other, and we care about our communities. This theme of community bubbled up to the top of the list – beyond our relationships with the technology community, we are passionate about being a conscientious steward of the places we call home.

Corporate 60

Corporate Employee Banking Community 60

Communications Conversations

JUNE 14, 2018

My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? I set out to find out by asking a few trusted friends and colleagues across the industry: Cameron Potts, vice president of PR and community management, Deluxe. Susan Beatty, vice president-public affairs and communications, U.S.

Communications 83

Communications Public Affairs B2C B2B 83

Reputation Us

APRIL 2, 2019

“The quality of products and services, along with a workplace culture that treats employees with respect, environmentally conscious and community involvement all proved essential to enhance a reputation.”. Columbia Sportswear, Tillamook Creamery and Umpqua Bank also ranked favorably.

Reputation 60

Reputation Apparel Nonprofit Banking 60

Sword and the Script

DECEMBER 10, 2019

Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Mr. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. 16) Social media fragments into niche communities. Greg Galant | Muck Rack.

Marketing 127

Marketing Content Marketing Advertising Advertising 127