ImPRessions - Crenshaw Communications

JUNE 15, 2023

Positive media coverage resulting from feature stories, human-interest interviews, or opinion pieces can expose the brand to new customers, reinforce loyalty among existing ones, and create a positive association for the product or company. Opinion content can convey brand and corporate values.

Reputation 156

Reputation Brand Branding Media 156

Waxing UnLyrical

SEPTEMBER 27, 2012

To close with a personal but, I believe, pertinent personal story: Years ago, we moved to Hawaii as a result of a layoff (mine) and a corporate bankruptcy (Margaret’s employer). Thanks to some serious networking/job-hunting, I scored, among others, an interview with the Blood Bank of Hawaii.

Customer Service 108

Customer Service Banking Nonprofit Facebook 108

Sword and the Script

JUNE 18, 2024

It was great for media pitching, and we landed a ton of interviews. I’ll never forget one interview we landed about the state of VC investing. At the same time, many are struggling with corporate real estate leases, even as their offices remain largely vacant. At the time, deals across the sector had dried up.

B2B 164

B2B Government SMB Real Estate 164

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. As Brian so correctly says in his interview, “The four Ps [product, price, place and promotion], should really be five, with ‘people’ at the center.”.

Publicity 103

Publicity Pinterest Nonprofit Twitter 103

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. 2: What about producing your own interview series live from volunteer events? Good story. Great, model employee.

Corporate 60

Corporate Creativity Employee Instagram 60

Stern + Associates

MARCH 3, 2023

This was a crucial event because Roosevelt, taking office at the height of the Great Depression, amid mass bank failure, home and farm foreclosures and an unemployment rate of about 25%, went on to change the country – and later the world – in ways unprecedented since at least the aftermath of the Civil War.

Communications 118

Communications How To Banking Government 118

Waxing UnLyrical

OCTOBER 17, 2011

Earlier this year, National Australia Bank got Australia and the world talking with its very public ‘Break-Up’ campaign. Hillan, how did NAB as a large-scale bank first become involved in the social media space? Here are some of the business results achieved: Banking category conversation up 66%. Share of Voice reached 55%.

Publicity 93

Publicity Banking YouTube Social Media 93

NewsWhip

MAY 20, 2024

Building off the work of our first report together on the role of communications and the management function , this new piece of research investigates the role of corporate communications and insights in helping companies manage social and political polarization.

Corporate 78

Corporate Banking International Internal 78

Presspage

NOVEMBER 8, 2024

It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their company’s reputation. To avoid spreading contradictory information, PR and corporate comms teams need to decide on their tone of voice well in advance and keep all stakeholders in the loop.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. Bank (nominated by Monica Wiant).

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

JANUARY 23, 2018

Want more: Read her recent PR Rock Star interview for ample reasons. And, that’s proven to be true given she’s went from corporate communications manager to senior leader of Securian’s digital channels in the last six years. Susan Beatty, US Bank. So, I kinda already know what it would be like to work for her.

Social Media 141

Social Media Media Marketing Leadership 141

Contently - Strategy

JANUARY 26, 2023

In contrast, the President of FedEx in Asia Pacific, Middle East and Africa, Kawal Preet, speaks to a business audience about the big tech trends shaping tomorrow’s supply chain in a third-party interview. The executive team is one place to start, but great candidates may exist at all rungs of the corporate ladder.

Leadership 141

Leadership Content Marketing Healthcare Google 141

Waxing UnLyrical

SEPTEMBER 12, 2012

I had to break in and end the interview after 30 minutes of non-stop questioning.) Bernays was in his 90s at that time… and still eager to learn! Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest. both spoke fluently. (I

Publicity 91

Publicity Radio Nonprofit System 91

Bianchi Biz Blog

SEPTEMBER 5, 2024

According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% It is not advisable to have an employee of a communications firm present in the interview situation. At the moment mainly in Western Finland, there are plans for 225 billion euros worth of industrial investments.

Marketing 100

Marketing Radio Automotive Television 100

Mindful Marketing

JULY 17, 2021

On July 11, Branson, founder of Virgin Galactic and a variety of other Virgin companies, became the first of the execs to experience outer space when his corporation’s SpaceShipTwo carried him and a small crew to an altitude 9.5 Swiss bank UBS has estimated that space tourism could be a $3 billion industry by 2029.

Tourism 116

Tourism Travel Nonprofit Banking 116

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” Continued consolidation of media outlets. Return of increased PR budgets.”

Writing 211

Writing Communications Marketing B2B 211

Contently - Strategy

OCTOBER 24, 2019

Many forms of content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments. For nearly five decades, Money was a glossy finance magazine published by Meredith Corporation. Try a new audience with a new offering. Keep topics personal and relatable.

Financial 61

Financial Banking Content Marketing Writing 61

Norton's Notes

JULY 29, 2015

I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick. What are you passionate about?

Interviews 28

Interviews SEO Banking Radio 28

Bianchi Biz Blog

JULY 22, 2024

Malaysia’s robust financial and banking sectors, pro-business policies, well-developed infrastructure, and government support make it an easy place to conduct business. Business environment in Malaysia Malaysia, situated in Southeast Asia, is known for its breathtaking landscapes, bustling cities, and thriving industries.

Marketing 101

Marketing Tourism Local Government 101

Solo PR Pro

APRIL 8, 2021

I hadn’t even opened a bank account yet! Today, Bernadette Davis Communications is a boutique agency that helps clients to extend the capacity of their corporate communications team. That new generation wants to see what companies are doing, they want to talk about it in their interview,” she said.

Meeting 96

Meeting Journalism Employee Storytelling 96

PRSay

AUGUST 30, 2022

I arrived in Dallas in the mid-1980s, just as the city’s three biggest industries — real estate, banking, and oil and gas — were entering historic downturns. Garg came to represent accusations that corporations treat employees as expendable units. “Layoffs leave staff in shock,” read a recent headline in the Dallas Morning News.

Employee 88

Employee Real Estate Video International 88

Landis PR

APRIL 29, 2024

According to the Bank of Finland’s March 2024 interim forecast , GDP will contract by 0.5% It is not advisable to have an employee of a communications firm present in the interview situation. At the moment mainly in Western Finland, there are plans for 225 billion euros worth of industrial investments.

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

AUGUST 13, 2019

Sources: GlobeNewsWire , interviews with people familiar with the decision and a sales product demo). based provider of briefings for corporate and government executives, for $71.8 9) June 19, 2017: Capital Acquisition Corporation III. (Sources: Crunchbase , DM News ). 3a) October 14, 2014: Cision Name with Vocus Technology.

Technology 14

Technology Company Software Marketing 14

Mindful Marketing

AUGUST 23, 2019

based nonprofit comprised of “chief executive officers of America’s leading companies ,” issued a Statement on the Purpose of a Corporation. ” Similarly, Alex Gorsky, CEO and Chair of Johnson & Johnson added: “This new statement better reflects the way corporations can and should operate today.”

Corporate 50

Corporate Community Nonprofit Banking 50

Contently - Strategy

APRIL 24, 2019

Think of it this way: RBC’s personal and commercial banking division will care about different topics than the insurance division. I interviewed all the people who would be stakeholders in our work,” she told us. “I I said, ‘What do you want to get out of what we do?’

Content Marketing 101

Content Marketing Infographics Insurance Insurance 101

Bianchi Biz Blog

FEBRUARY 22, 2021

For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops. It was such an immersive experience, and allowed me to not only interview the subject, but get perspective and insight from his/her customers.

Groups 54

Groups Meeting Transportation Media 54

Waxing UnLyrical

JUNE 13, 2016

PR Measurement and Evaluation – an interview with Richard Bagnall. The Measurement Life: An Interview with Jim Macnamara. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Here you go. ” 2.

Education 40

Education Measurement Government Interviews 40

Prohibition

AUGUST 4, 2021

The Internet and social media have changed the game for all businesses, from large corporations to Mom-and-Pop shops. Companies, banks, and other entities gather information about your business online before doing business with you, including investors, corporations, and banks. Effective Returns.

Reputation 62

Reputation Company Engineering Banking 62

Shift Communications

MAY 7, 2015

Mary says her writing skills are a huge help in PR and that she’s never intimidated by titles now after interviewing CEOs of major corporations and managing directors of investment banks on a daily basis. There are plenty of skills you can draw on from your experience to help you thrive in the agency or general industry setting.

Agency 60

Agency Industry Healthcare Banking 60

Communications Conversations

NOVEMBER 20, 2019

He recently made a big move leaving his media gig at WCCO-TV for a comms position at US Bank. That’s usually what companies are looking for during the interview phase–especially for more senior roles. I think about someone like David McCoy. Now, David has all the skills to do this job. But, not everyone is a perfect fit.

Meeting 74

Meeting Banking Energy Company 74

Contently - Strategy

FEBRUARY 12, 2024

Many forms of financial content marketing from banks take on an advisory role , educating readers on touchy topics like debt and investments. The best email newsletters launch a new content offering to reach new audiences For nearly five decades, Money was a glossy finance magazine published by Meredith Corporation.

Financial 52

Financial Content Marketing Marketing Banking 52

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” “Insanity is doing the same thing over and over and expecting different results.” — Albert Einstein. The Basic PR Model.

Public Affairs 52

Public Affairs Crisis Banking Print 52

Reputation Us

JANUARY 7, 2019

What’s more, as conversations and the overall understanding of the credit union industry increases, more clarity and reputation management is needed to further differentiate credit unions from banks, and frankly, other credit unions. If you’re recruiting for your next staff member, what are recruits seeing?

Reputation 60

Reputation Nonprofit Policies Financial 60

Presspage

NOVEMBER 8, 2024

It also involves all of the behind the scenes activities that PR and corporate communication teams do to protect their companys reputation. To avoid spreading contradictory information, PR and corporate comms teams need to decide on their tone of voice well in advance and keep all stakeholders in the loop.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Mindful Marketing

DECEMBER 28, 2019

In an age of increased environmental consciousness and frequent corporate cutbacks how can companies tolerate such waste? Burberry banks on feelings of exclusivity, allowing its users to assert, "I own something that not everyone else has." It has to do with building brands.

Fashion 67

Fashion Energy Chemicals Retail 67

Waxing UnLyrical

APRIL 25, 2016

I work with legends and I am creating a legacy,” says Jessica Teutonico in this still relevant interview with Patti Fletcher. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. In fact, she changed mine.”.

Banking 40

Banking Training Writing LinkedIn 40

Waxing UnLyrical

APRIL 18, 2016

Why: “Influence is shifting, and your audience is looking to social media influencers to shape their opinions,” writes Maria Materise in this interview with Cision’s Stacey Miller and Natalia Dykyj. How To Connect With Influencers: Q&A With Stacey Miller and Natalia Dykyj. 7 Pillars of Solid Influencer Marketing Programs.

Infographics 40

Infographics Analytics eBook Banking 40