Cision

JULY 5, 2016

At the risk of really dating myself, when I first started in the workforce in 1990, our marketing department only had a few shared computers, we were not yet using email regularly, we were still creating “mechanicals” for printed materials as opposed to using desktop publishing, and companies were just starting to create websites!

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

Besides the company's official site and social media pages, it may be an email blast, top managers' pages on social media, communication resources of professional associations belonging to the company, and so on. At the same time, in the moment of a crisis, communication tools should be taken under stricter control.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. I didn’t have money in the bank or a fancy business plan. I do a lot of crisis communications, and content production. Stu Opperman, APR hadn’t always planned on being a solopreneur.

Meeting 131

Meeting Radio Sports Telecommunications 131

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’ By Peter Strozniak.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Ethical Voices

SEPTEMBER 9, 2024

I started my career as a print journalist more than 20 years ago. Since then, I’ve headed communications at the 49th largest school district in the nation, and I got the equivalent of what I joke around is the PhD in crisis communications there. It’s building that trust bank.

Ethics 96

Ethics Privacy Healthcare Industry 96

Doctor Spin

JUNE 29, 2022

There are serious problems with this approach: One problem is that the return on the PR investment is a fluctuating valuation rather than a net income; it’s not “money in the bank.” Cover photo by Jerry Silfwer ( Prints / Instagram ). Any boardroom would be mad not to invite such a PR function. Image credit: Unknown.

Public Affairs 52

Public Affairs Crisis Banking Print 52

Burrelles Fresh Ideas

JUNE 13, 2023

Sometimes, it just takes a little community spirit. That’s why many companies are turning to partnerships and active involvement in their local communities to boost their PR efforts without breaking the bank. Managing interactions through social media effectively builds brand credibility with minimal advertising costs.

Analytics 40

Analytics Content Marketing Advertising Advertising 40