ImPRessions - Crenshaw Communications

JUNE 15, 2023

In today’s highly connected world, a positive brand reputation is an asset for nearly any business. Here are three significant steps to building brand reputation through earned media: Earned media helps a brand stand out Media relations and earned media can significantly increase brand visibility and awareness.

Reputation 156

Reputation Brand Branding Media 156

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

COVID proved that we don’t need constant travel any more than we need to deposit paper checks at the bank. This is because the two compete for budget, and because marketing is seen as a proactive discipline responsible for driving growth, while communications is considered more defensive, involving crisis and reputation management.

Trends 407

Trends Communications Employee Corporate 407

Ronn Torossian

APRIL 11, 2016

Reputation management is no easy feat for any company. Take a look at industry leaders like Wal-Mart and Bank of America, versus smaller competitors like Target and SunTrust. The post Reputation Management: Making Employees Brand Ambassadors appeared first on 5WPR CEO Ronn Torossian Founder's Blog. Need some convincing?

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Employee Reputation Brand Branding 150

ImPRessions - Crenshaw Communications

DECEMBER 28, 2018

At a time when Big Tech’s reputation has plummeted, Facebook is a convenient scapegoat for an entire industry, but many of its problems are of its own making. There have been too many apologies that later rang hollow, and its bank of good will is nearly empty. The NRA retrenches. Mnuchin makes the wrong call.

Banking 257

Banking Facebook Reputation Crisis 257

Melissa Agnes

APRIL 4, 2018

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. The importance of solid and practical crisis management governance model. This is the team responsible for the organization’s crisis management and response.

Crisis Management 169

Crisis Management Government Crisis Employee 169

ImPRessions - Crenshaw Communications

JUNE 5, 2019

The right PR plan means a new brand can grow a reputation as a major player – or an up-and-comer — in a given category. Credibility is like money in the bank for brand reputation. Great PR, contributed content, and expert recommendations work to validate and build a reputation over time.

Technology 246

Technology Company Banking Education 246

Reputation Us

DECEMBER 10, 2014

Communication is crucial throughout any crisis – including data breaches. Target, Home Depot and a dozen other companies are just a drop in the bucket, all of whom are likely looking forward to putting this year in the rearview mirror. Many organizations look to their IT departments […].

Data 119

Data Banking Crisis Management Financial 119

Reputation Us

JULY 14, 2017

Congratulations to all 34 of the nation’s largest banks for passing their annual “stress test” this summer. Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. banks have significantly rebounded from the 2008 financial shock. Governance (17.4%).

Banking 60

Banking Reputation Financial Government 60

Reputation Us

JULY 13, 2017

Congratulations to all 34 of the nation’s largest banks for passing their annual “stress test” this summer. Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. banks have significantly rebounded from the 2008 financial shock. Governance (17.4%).

Banking 60

Banking Reputation Financial Government 60

Sword and the Script

DECEMBER 23, 2014

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. But we can’t afford to lose reputation – even a shred of reputation.” Lose a shred of reputation for the firm, and I will be ruthless.”. * * *.

Reputation 121

Reputation Newspapers Crisis Communications Leadership 121

Public Relations Sydney

NOVEMBER 26, 2019

The success of any business – from banks to online shoe stores, including social media influencers, hinges on their authenticity. The post How to use your reputation in a crisis, not destroy it appeared first on Public Relations Sydney. The bushfires that have spread […].

Reputation 88

Reputation Crisis How To Banking 88

Sword and the Script

NOVEMBER 4, 2014

Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening. Time hacks – crisis PR demands speed. The company is getting accolades from other reputable marketers. Dichotomy – substantial pressure to credibly refute or validate.

Crisis Communications 122

Crisis Communications Creativity Crisis Communications 122

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

However, there can be long-term ramifications for tech companies and even risk to brand reputation if PR budgets are slashed reactively. Heightening brand reputation and awareness During an economic downturn, customers naturally become more cautious about business spending and are likely to stick with brands they know and trust.

Strategy 193

Strategy Reputation Infographics Banking 193

Reputation Us

AUGUST 14, 2017

DON’T MESS WITH CRISIS. Boggs’s topic, “Preparing for a Hard Landing: Today’s Crisis PR 101,” will explore today’s crisis communications environment and how Texas banks can safeguard their financial institutions and their valuable reputations. More information is available here.

Crisis 83

Crisis Banking Crisis Communications Financial 83

Reputation Us

JANUARY 29, 2019

There is no universally approved or formal title for professionals who perform immediate crisis support. Often used titles include “PR Pros” or “PR guy or gal,” or generally speaking, “Crisis people” (e.g., “ Wells Fargo ‘s PR people were spinning this crisis into a positive for the bank.”). FLIGHT ATTENDANTS.

Reputation 60

Reputation Crisis Crisis Management Nonprofit 60

Reputation Us

FEBRUARY 10, 2022

The topics of “Reputation Management” and “Crisis Mitigation” continue to be one of the most intriguing areas of focus for businesses in 2022. Avoiding Reputational Damage,” Mt. April 22, 2022, “Cyber Attack! Pleasant, Michigan, Michigan Credit Union League.

Reputation 78

Reputation Banking Crisis Crisis Management 78

Presspage

AUGUST 20, 2024

Here are three compelling reasons to keep your crisis communications separate from your regular website and marketing tools. By keeping your crisis communication tools separate, you ensure a robust, independent system that stays up when everything else goes down. Stay Reliable When It Matters Most The Crowdstrike outage hit over 8.5

Crisis 78

Crisis Tools Airlines Crisis Communications 78

Cision

JULY 5, 2016

Our talented leadership team—among the best with whom I’ve ever worked–also positions us well to serve clients, both proactively and reactively, in building, strengthening and defending their reputations. What are some of the key components of a successful crisis management strategy? Rapid Fire Round.

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Reputation Us

FEBRUARY 5, 2020

Communication pundits across several industries anticipate a rise in crisis in 2020, including an increased need for reputation and crisis experts to address several imminent dangers, including cybersecurity. CU Conferences – Orlando, FL, February 8 & 9. “Son Of A Breach! . “Son Of A Breach!

Conference 60

Conference Reputation Crisis Crisis Management 60

PRSay

APRIL 18, 2024

And we are influential to our teams, across our organizations and in our communities — demonstrating daily how smart, strategic communications can advance your brand, even in times of crisis. Big rewards don’t always follow big risks, but doing the right thing never goes out of style — especially during a time of crisis.

Leadership 188

Leadership Storytelling Viral Banking 188

Mark My Words

AUGUST 4, 2023

The Guardian For 331 years Coutts’s reputation for guaranteeing the utmost discretion made it the bank of choice for the rich and famous – including King Charles and every member of the royal family since George IV. The affair, say crisis management experts, risks “destroying Coutts’s reputation, if not its entire business”.

Banking 60

Banking Crisis Management Reputation Crisis 60

PRSay

FEBRUARY 18, 2022

A sustained program of communications that builds goodwill for the company among its key constituencies is like saving money in a bank. Even when something bad does happen, good public relations can temper its financial impact and minimize damage to the company’s reputation. Attaching a dollar value to PR work.

Banking 174

Banking Leadership Government Financial 174

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

On the bright side, GDPR has presented opportunities for data privacy and security thought leaders to build visibility and reputation through insights and expert commentary. Big tech’s reputation challenges. It may also help us measure the impact of what we do — from a media placement to the full brand reputation of a client.

Trends 157

Trends Privacy Data Reputation 157

Reputation Us

MAY 7, 2020

Financial crisis – Sadly, not sure if any leaders emerged there. As it pertains to crisis response, we want to recognize the front-line health care providers (i.e., law firm, bank, restaurant) or product (e.g., clothes, materials), we encourage you to take a closer look at how these heroes act during a crisis.

Crisis 88

Crisis Financial Banking Community 88

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Lets start with what crisis communication is. What is crisis communication? However, crisis comms isnt just about the actual communication part.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2016

Ryan Lochte swims into murky reputation waters. Where was solid PR and reputation advice when this was going down? Wounded Warrior Project hurt by reputation damage. It tarnished the reputation of one of the most revered veterans’ groups. Wells Fargo ruins reputation with cross-selling scandal.

Pharmaceuticals 120

Pharmaceuticals Banking Reputation Hotels 120

ImPRessions - Crenshaw Communications

JUNE 5, 2019

The right PR plan means a new brand can grow a reputation as a major player – or an up-and-comer — in a given category. Credibility is like money in the bank for brand reputation. Great PR, contributed content, and expert recommendations work to validate and build a reputation over time.

Company 120

Company Banking Education B2C 120

Critical Mention

JANUARY 29, 2021

What began as a health crisis has now turned into an economic one. World Bank forecasts a 5.2 As is true with every crisis, this crisis, too, presents an opportunity for businesses with a strong digital backbone. percent contraction in global GDP in 2020 due to the pandemic.

Brand 135

Brand Branding How To Radio 135

NewsWhip

OCTOBER 13, 2022

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Good crisis communications teams stay prepared for these kinds of events. But Canadian brands’ swift and decisive reaction to the crisis made sure they, at least, wouldn’t go down with it. . Hockey isn’t just important to Canada — hockey IS Canada.

Brand 148

Brand Branding Sports Crisis 148

5W PR

AUGUST 12, 2024

Reputation management and business continuity planning has become a cornerstone of successful business strategy. Cybersecurity attacks and data breaches have long been at the forefront of crisis preparedness plans, but as companies become more dependent on technology, the scope of potential crises has expanded.

Airlines 60

Airlines Case Study Reputation Study 60

Cision

FEBRUARY 25, 2016

In times of crisis, are you able to think on your feet? For the largest banks, the reputational damage from the financial crisis could take a generation to repair. Other parts of the industry were less impacted by the crisis, but always play a sensitive role at the hub of economic activity.

Newspapers 120

Newspapers Financial Crisis Corporate 120

Reputation Us

AUGUST 16, 2023

Mann – Managing editor, Louisville Business First Aug 14, 2023 Two firms working in reputation management, one of which is based in Louisville, are pairing up through a partnership. In today’s fast-paced interconnected and polarizing world, a company’s reputation is more important than ever.

Technology 78

Technology Reputation Crisis Financial 78

Sword and the Script

DECEMBER 21, 2021

Diversity, Equity & Inclusion (DE&I) initiatives will be incredibly important, but when the next crisis hits, consumers will be reminded to look back on major brands that only paid the topic lip service. Reputation management is crucial. 2016: 11 Shrewd PR and Marketing Predictions You Can Bank On. PR as arbiters of ESG.

Marketing 216

Marketing Content Marketing Social Media Employee 216

Prohibition

AUGUST 4, 2021

Your reputation is the most critical aspect of your business. That means online business reputation management isn’t an optional extra anymore—it’s essential. A single mistake online could ruin your brand’s reputation and cost you a lot of business; why take the chance? What is online reputation management?

Reputation 62

Reputation Company Engineering Banking 62

Reputation Us

SEPTEMBER 7, 2016

The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.” Credit Union Crisis Planning Essential. Trying to communicate a crisis without a plan is like trying to float a boat with holes.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Stephen Waddington

SEPTEMBER 29, 2020

But thankfully, our worst fears at the beginning of this crisis have proved to be groundless.,” Talent in flux The human impact of the crisis dominates the responses. Strategic role of PR The strategic role of communications has generally received greater recognition during the crisis. said Ingham. “I

Industry 146

Industry Crisis Government Survey 146

Reputation Us

JANUARY 7, 2019

This year, credit unions should also attempt to balance their overall efforts to both strengthen their individual brand, while focusing on enhancing, protecting and defending their valuable reputations. Building your credit union’s brand has always been important, but ultimately, it’s your reputation that precedes you.

Reputation 60

Reputation Nonprofit Policies Financial 60