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Prove Your Communications’ Value With AMEC’s Integrated Evaluation Framework [Webinar]

Cision

The International Association for the Measurement & Evaluation of Communications (AMEC) has a new Integrated Evaluation Framework that offers a clear, focused process to help you quantify impact. Communicators today must measure the results of their efforts in an integrated manner, incorporating paid, earned, shared and owned media.

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PR and Change… On the Edge of Tomorrow

Waxing UnLyrical

For you “newcomers” to Waxing UnLyrical, I’m a public relations professional now teaching the next generation(s) of PR pros. I was cutting my teeth as a Public Affairs Intern for the U.S. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

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Faces & Markets of PRGN: Malaysia – The Future-Forward and Business Ready Market

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Network’s blog. Andy See Teong Leng – Perspective Strategies – Malaysia We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners.

Marketing 101
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How public relations responded to COVID-19

Stephen Waddington

Its public affairs team was tasked with positioning Oxford as a global centre of expertise in health research and make it the go-to information source for media and policymakers. A joint PR campaign drove usage of the app with two million users signed up within a fortnight of launch. More than 11 million jobs were supported, and 2.2

Publicity 131
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Faces & Markets of PRGN: Finland – Growth Path Ahead  

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Network’s blog. Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. this year, slightly more than forecast in December 2023.

Marketing 100
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Complete Guide to Integrated Communications Measurement Dashboards

Katie Paine's Measurement Blog

A dashboard that provides a single source of truth where you can easily see the results of your entire team, regardless of whether that team includes PR, social, digital, public affairs, events, internal communications or any combination you can come up with.

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A Search for Identity … Whither Public Relations?

Waxing UnLyrical

I stumbled into the field of public relations some 40-plus years ago so … The obvious … and first … response is “a lot.” Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest. A Search for Identity … Whither Public Relations?