Flack's Revenge

NOVEMBER 22, 2022

For Sam Bankman-Fried and his crypto exchange FTX, the simple answer is that a leaked balance sheet leads your biggest rival… to instigate a sort of “bank run”… exposing billions of dollars in shortfalls you apparently created by riskily investing money that wasn’t yours. I’d say that sums it up pretty well.

Banking 177

Banking Employee Financial System 177

Flack's Revenge

NOVEMBER 21, 2018

I was writing a Gmail when grey words mysteriously appeared ahead of my typing. It summoned the perfect sentiment, guessing almost exactly how to best finish a sentence, using the words I would, if only I had the writing skills and time. I was writing him to arrange a meeting to hash things out. It started several months ago.

Google 168

Google Writing Meeting Banking 168

Buzzstream

MARCH 5, 2025

The authors of these stories can quickly become journalists to target for follow-up stories, additional quote pitches, and more. Between creating content and pitching, I barely had time. If you are a banking client, you could talk about inflation) and pre-write some quotes for those topics. In fact, most isnt.

Digital PR 62

Digital PR Pitching Study Google 62

Sword and the Script

DECEMBER 23, 2014

Berkshire Hathaway now employs 330,000 people according to the memo and the reference to Salomon Brothers stems a Treasury bond scandal that resulted in “the largest fine ever levied on an investment bank at the time.” Financier, PR man, crisis manager – and pitch man – this guy can do it all. Buffett” in the top left corner.

Reputation 121

Reputation Newspapers Crisis Communications Leadership 121

PR for Anyone

OCTOBER 18, 2021

How to Be on TV Shows: Pitching a story that almost anyone can relate to is a great way to have your story picked up by a news anchor. Why this pitch appealed to the media : This was relevant because of the aging population and what is known as the sandwich generation. Media outlet that was pitched: WBALTV , News11, Baltimore MD.

Financial 130

Financial Pitching Banking Retail 130

Beyond PR

SEPTEMBER 2, 2016

Every brand wants to stand out during the holiday season, but this can be a challenge when your competitors are looking to do the same,” writes Katie Gaab in Pitching Kit: Cision’s 2016 Holiday Gift Guide PR Kit. However, you don’t necessarily need to break the bank. To compete with big name brands, you need to get creative.

Banking 62

Banking Retail B2B Writing 62

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. To put it another way, predictions are equal parts analysis and aspiration. Blogger outreach gets personal.

Marketing 216

Marketing Content Marketing Social Media Employee 216

Buzzstream

JANUARY 15, 2025

Through a lot of hard work and strategic pitching, the post really took off. Adapt your pitch based on how the news is covering you Start with a strong hook but be ready to pivot. If they understand the campaign deeply, theyll pitch it more effectively (and tell you what to include to make it more effective.) ” 6.

Viral 62

Viral Digital PR Pitching Data 62

Sword and the Script

MARCH 5, 2024

I skipped this monthly column in February because there wasn’t anything to write about. Despite this, the company’s chief executive, Rob Stone, told customers in the email correspondence: ‘Please be assured that there is no evidence that any financial, banking, log-in credentials or sensitive information has been compromised.’”

Software 146

Software B2B Pitching Data 146

Sword and the Script

SEPTEMBER 17, 2016

If PR professionals understand what it means to re-purpose content, it might be because there’s a new “pitching tips” blog post or article at least every week. Many of these cover the basics, for example: do your research, know the reporter’s audience, and pitch a story, not a product. 3) The Best Pitch is no Pitch.

Pitching 60

Pitching Infographics SEO Creativity 60

Buzzstream

OCTOBER 17, 2018

For PR pros, these times of the year represent not only a festive season, but more importantly a competitive, short, and oversaturated pitching landscape. Even though the writer over at SimpleMost loved our pitch, she knew her editor wasn’t going to have time to read through the pitch and assign it out.

Pitching 105

Pitching Viral Data Content Marketing 105

Polaris

FEBRUARY 16, 2015

A few years ago, a media frenzy surrounded Royal Bank of Canada’s (RBC) plans to use foreign workers to replace 45 people in their IT department. He talked about the legality of what Royal Bank was doing, the impact it had on him, his family and on the people in his department. It was a sad story that pretty much went viral.

Banking 100

Banking Media Local Survey 100

Buzzstream

JULY 10, 2024

So, essentially you are banking on the sites that you exchange with will maintain solid SEO best practices. If the content is AI-generated, I use a tool like Copyleaks AI Detector to identify and avoid sites where I think no actual effort is taken to write quality content by real people. Otherwise the value becomes moot.

SEO 117

SEO Guidelines Banking Google 117

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. In terms of preparing pitches, there’s a fine balance between ensuring the client is credited in coverage and making the email too brand-centric.

Digital PR 170

Digital PR Industry Strategy Film 170

5W PR

MAY 4, 2022

Blockchain is a distributed ledger that allows users to make secure payments and store currency without the need for a bank or credit card company. It provides faster, cheaper, and more secure transactions than traditional banking systems. Cryptocurrency, bitcoin, and blockchain are hot buzzwords in the tech industry these days.

Technology 88

Technology Publicity Banking Newspapers 88

Buzzstream

JULY 16, 2024

For instance, if you want to rank for certain keywords in a specific region, such as “Memphis art galleries,” you could create and pitch a city study around the “Best Art Galleries in Tennessee” and include internal links to your Memphis art galleries page. Let’s start with ideation.

Study 62

Study Pitching How To Local 62

Shift Communications

MARCH 15, 2022

Publishers are very much banking on subscriptions and other membership models as their primary revenue driver. If your PR approach is still largely based in proactive pitches aimed at getting reporters to write articles about your company/product/executive, then you are missing nearly every one of their stated goals.

Strategy 103

Strategy Media Journalism Banking 103

Sword and the Script

JANUARY 9, 2018

This is easy fodder to write a blog post on the same topic from a different angle and yet also weave in the story you worked so hard to earn. I suggest writing different headlines and freshening up the copy with new data where applicable. 6) Pitch the story to an industry newsletter. 3) Surgically weave it into blog posts.

Media 120

Media B2B Groups Conference 120

Sword and the Script

JUNE 18, 2024

The team was so smart, and they understood PR, so I could always get 20 minutes to brainstorm or work out a pitch. It was great for media pitching, and we landed a ton of interviews. He’s been writing a lot about how B2B marketing needs a makeover. I’ll never forget one interview we landed about the state of VC investing.

B2B 163

B2B Government SMB Real Estate 163

Sword and the Script

JUNE 3, 2020

Data from Agility PR Solutions shows a 30% increase in press releases – and 60% increase in pitches – from March to April 2020. has received a $25 million credit facility from CIBC Innovation Banking,” according to BetaKit, which covers Canadian startups.

Product Launch 108

Product Launch Survey Banking Pharmaceuticals 108

Bianchi Biz Blog

JUNE 7, 2021

I write for Forbes Wheels, Engadget, Reviewed, and others. the story of how KITT went from napkin drawing to TV show was fun and the 3D printer in your garage article let me explore how technology is making vehicle repairs and prototyping something that average person can now explore without breaking the bank.

Automotive 97

Automotive Meeting Media Journalism 97

Buzzstream

NOVEMBER 6, 2024

It was easier to sour those relationships more quickly just because they were getting pitched all the time, but yeah, I really like this. And that was before everybody was writing stats posts. Is this approach harder to pitch to a client? And I think the approach is something I haven’t really seen. Vince: Yeah.

Digital PR 83

Digital PR SEO Data Report 83

Contently - Strategy

JANUARY 26, 2023

This example from Citigroup’s chief innovation officer and head of Citi Ventures, Vanessa Colella, positions her as a thought leader in how banks can stay competitive against big tech companies. Contently has a feature to solicit ideas from your freelance team called pitch requests. Create content.

Leadership 141

Leadership Content Marketing Healthcare Google 141

Solo PR Pro

FEBRUARY 1, 2022

Stu didn’t know much about PR, but had a vague understanding of media relations, having been on the receiving end of pitches during his time producing talk shows. Figuring he could brand himself as a media and broadcast expert with keen writing skills, he hoped someone would take a chance on him.

Meeting 131

Meeting Radio Sports Telecommunications 131

Buzzstream

FEBRUARY 12, 2025

So that would be a journalist either utilizing a platform or their own social media saying, I’m writing an article for this publication and I need an expert to give me two or three sentences in order to put it in my article. We were doing a buzz stream and you came to me, Vince, and said, yeah, you can pitch the media as me.

Digital PR 62

Digital PR Measurement SEO Google 62

Sword and the Script

NOVEMBER 9, 2021

Twenty-nine months ago, when I started writing these monthly summaries , there weren’t many PR software companies talking about artificial intelligence (AI). It also added “activity scores” to see “how often they are writing from all your most viewed lists and pitches.”. Another new PR tech player. Regulating misinformation.

Software 95

Software Banking Technology Corporate 95

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. As we often say, ‘everyone can write, but only a few people can write.’. AI writes the editorial calendars. When asked, “Why?”

Marketing 212

Marketing Content Marketing Data Social Media 212

Bad Pitch Blog

FEBRUARY 12, 2006

Here is a decent pitch (DP) from RLM pr. We scanned those pages for weeks before writing this. For information or b-roll, write to Some Shmuck, VP of RLM Public Relations 212 741-5106 x14 or someshmuck@rlmPR.com. Clinton’s staff to write something, not a bad pull. But then I remembered one. I can share. He even got Sen.

Pitching 40

Pitching Real Estate Government Writing 40

OnePitch

MAY 3, 2022

During the episode, Tom shares about the constant array of crypto news he receives, what kind of information he wants to see in a pitch, his personal thoughts on exclusives, and more. What He Writes About. [00:02:10] We look at things like a neo-bank opening a crypto exchange that’ll be of interest of us. Can we do that?”

Banking 52

Banking Product Launch Pitching Interviews 52

Critical Mention

JULY 15, 2018

Knowing the competitive landscape is going to help you gain essential knowledge and pitch ideas that will move your company forward–and your career as a result. This might be true at investment banks, but not necessarily in PR. When she’s not writing you can find her at music festivals, hiking or snowboarding.

Banking 77

Banking Crisis Financial Writing 77

Buzzstream

SEPTEMBER 11, 2024

Journalists often include the first good pitches they receive, so being responsive can help smaller brands get featured in major outlets, even alongside larger companies. Offer Unique or Emotional Insights for Quote Pitching Smaller brands can stand out by offering something different. Tip: In the US, use a tool like Qwoted.

Digital PR 87

Digital PR Travel Data SEO 87

Waxing UnLyrical

MAY 16, 2016

15 Reasons Your PR Pitches Suck. The Anatomy of the Perfect Pitch. Why: “To me, a perfect pitch would be one that secured every single story it was aiming for. Why: “To me, a perfect pitch would be one that secured every single story it was aiming for. You can, however, write a very good pitch.”

Strategy 49

Strategy Pitching Banking Community 49

Bianchi Biz Blog

MAY 17, 2021

I work out of my home and call my freelance writing business Baxter TechWrite. Today, the majority of articles I write are for Transport Topics , but I have also worked on four different Confidence Reports for NACFE , the North American Council for Freight Efficiency. Hence my desire to write such a piece.

Meeting 65

Meeting Automotive Engineering Media 65

Bianchi Biz Blog

FEBRUARY 22, 2021

Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective. When writing about business trends and best practices, though, that can sometimes be difficult. What advice do you have for PR people that want to pitch you?

Groups 54

Groups Meeting Transportation Media 54

Buzzstream

MAY 15, 2024

When ideating content to pitch for link building, the content needs to be appealing to those who can actually give you links (not just appealing to your readers.) When pitching, never lie. It’s generally OK to pitch to sites that accept guest posts or contributors, but avoid sites that advertise “write for us” all over the site (e.g.,

Google 71

Google SEO Pitching Tools 71

Waxing UnLyrical

MAY 2, 2016

Why: “Social media can be a blessing for businesses that use it well and a curse for those that don’t,” writes Ancita Satija as she explains how businesses should use social analytics to “make smarter and better decisions.”. It’s often not WHAT you pitch. Customer Experience Driven By Social Media Intelligence.

Training 40

Training Banking Pitching Writing 40

Shift Communications

MAY 7, 2015

SHIFT NYC Senior Account Executive and former journalist Mary McGuire mentioned the many different facets of being a PR pro – reporting and admin, writing, strategy and pitching to name a few. The pace of agency life can be fast since you’re working with a variety of clients with differing deadlines.

Agency 60

Agency Industry Healthcare Banking 60