Onclusive

DECEMBER 22, 2017

I was a print journalist for a dozen years, then made the leap into digital in the late 90s. Big data will empower us to create more and more highly personalized content experiences. The post AirPR Interview Series: Jon Gelberg, Inc. How have you seen it evolve?

Interviews 294

Interviews Strategy Content Marketing Advertising 294

Shift Communications

JANUARY 20, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? Back in September, we attended the FutureM and INBOUND Conferences in Boston. Who is Sara Castellanos?

Marketing 60

Marketing Privacy Big Data Technology 60

Sword and the Script

MARCH 20, 2018

The event marketing team may look at higher level metrics to improve the event overall, while account managers can use data at the individual level to do better manage their client relationships, deliver better service, and increase account value. Sand Hill: Mining an Untapped Vein of Enterprise Big Data. Startup Marketing?

Industry 90

Industry Marketing Enterprise Mobile 90

Beyond PR

APRIL 27, 2016

Targeted email invites for demos or interviews are another place to promote your press kit link. Giveaways and contest details, demo announcements, interview requests and general show commentary are popular choices for trade show tweets. Be creative when live-tweeting from the event.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Bad Pitch Blog

JANUARY 13, 2016

Thanks to buzzwords like big data, the cloud, social media and more, it’s harder than ever to send a bad pitch. Interview Briefs, Spokespeople & So-Called Media You Should Avoid : We look well beyond the front end of the media relations process. So it’s not even close to the the equivalent of printing out every post.

Pitching 40

Pitching Media Relations Media Big Data 40