Onclusive

JUNE 2, 2021

If you have a media monitoring solution , such as Onclusive, you’ll discover a wealth of information in the big data analytics provided by these advanced technologies—from the current trends to the most impactful stories, authors, publications and messages that drove desired actions. Determine your campaign objectives.

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. Knowing how to work with big data will also become more important for PR pros.

Publicity 167

Publicity Social Media Television Big Data 167

Sword and the Script

MARCH 20, 2018

Heinz Marketing: Sales Pipeline Radio, Episode 80 Q&A with Mark Granovsky. Sand Hill: Mining an Untapped Vein of Enterprise Big Data. Webbiquity: Event Data: The Last Massive Mine, Hiding in Plain Sight. PR, marketing, sales and journalism. You don’t need to be a big shot so send us a pitch !

Industry 90

Industry Marketing Enterprise Mobile 90

Waxing UnLyrical

JULY 2, 2018

My degree is in mass comm and I went to school for a career in radio. A3 I studied journalism in grad school. My university @ClaflinUniv1869 didn’t have a PR program way back then, but my graduate program at @JHUAAP was stellar. measurePR #PRStudChat #measurepr. A3: Hard to say. I had no focus in PR or marketing at all in school.

Measurement 43

Measurement Nonprofit Education Twitter 43

Ethical Voices

AUGUST 29, 2022

I was the managing editor of the local business journal here in Nashville before joining a local PR firm. I mean, maybe the creation of radio might have been like this at the time in the early 1900s, late 1800s, but artificial intelligence is here. It’s being used by big firms. How do we use this big data that we capture?

Ethics 93

Ethics Groups Handbook Education 93

Waxing UnLyrical

NOVEMBER 9, 2016

This article from 1963 by Sylvia Porter , in the Meriden Journal , carries the subheading “Policing Public Relations.” PR practitioners now must be able to work with big data and possess the skills needed to measure what matters in order to ensure that their stories are engaging and also truthful and transparent.

Storytelling 95

Storytelling Measurement Ethics Web 95

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52