ImPRessions - Crenshaw Communications

AUGUST 18, 2021

The discussion can be released in edited video snippets, bylined articles, contributed blog posts, op-ed pieces, and even on-site interviews. Customer case studies sell benefits. Case studies tend to be far shorter than white papers, and they don’t typically require in-depth research beyond the interview with the customer.

Case Study 390

Case Study B2B Study Interviews 390

Cision

JUNE 12, 2020

We help independent children’s publishing company, Nosy Crow distribute the news of their coronavirus book for children.

Case Study 156

Case Study Study Company Blogging 156

Contently - Strategy

JANUARY 24, 2022

Here is an inside look at five influential tech success stories from our flipbook of 47 Content Marketing Case Studies That’ll Inspire You to encourage your brand to make meaningful changes in the new year. . How HotPads Increased Blog Traffic By 4,000 Percent Through the Power of Original Content.

Case Study 113

Case Study Study Branding Brand 113

ImPRessions - Crenshaw Communications

NOVEMBER 9, 2021

Case studies. Case studies are a great customer reference and sales tool for any growing company. For PR teams, case studies can be very useful for joint media briefings, award submissions and trade media placement. They may find their way into the occasional short blog post for the company site.

Content Marketing 309

Content Marketing Case Study Marketing Data 309

ImPRessions - Crenshaw Communications

JULY 14, 2021

To win an industry software product award, you must show how the SaaS has performed in the real world using the case of an actual user, via the case study narrative. Generate case study content. Most winning award entries require a client case study that includes quantifiable success metrics.

B2B 334

B2B Company Case Study Conference 334

Prowly

JANUARY 31, 2024

If you’re a PR agency struggling to get a seat at the table and prove the effectiveness of […] The post Benefits of Social Listening for PR Agencies (with Case Studies) appeared first on Prowly Blog.

Case Study 104

Case Study Study Agency Tools 104

Onclusive

JULY 13, 2021

Read the full case study. Read the full case study. Read the full case study. As a result, the company gained powerful insights about the soundbites and spokespersons that drove significant business impact and website activity with less pull-through. Know how well your messaging works.

How To 370

How To Biotechnology Case Study Leadership 370

5W PR

MARCH 12, 2025

This comprehensive guide examines proven strategies for building a positive cybersecurity brand image through ethical practices, compelling case studies, and authentic customer testimonials. According to Content Marketing Institute, 78% of B2B buyers use case studies when researching solutions.

Case Study 78

Case Study Brand Branding Ethics 78

Remote PR Jobs

FEBRUARY 25, 2025

Choose the Right Channels: Use a mix of digital public relations strategies, like social media channels, blogs, and podcasts, along with traditional media. Thought Leadership: Look at experts, their pages on LinkedIn and guest blogs. Visit RemotePRJobs.com/blog for more tips!

Strategy 155

Strategy How To Crisis Management Crisis 155

Buzzstream

JULY 7, 2021

This happened to be the case for Truliant. As you read through this case study, you’ll see the unique circumstances and outcomes that make a page authority growth approach the right fit for a given website. You could create your resource as a webinar, blog post, or workshop series. The Strategy.

Case Study 113

Case Study Study Strategy Leadership 113

Sword and the Script

DECEMBER 13, 2022

Here’s how the numbers on this blog have added up in 2022: Total blog posts: 46 – down from 51 last year ; Average length: 866 words; Shortest post: 306 words ; Longest post: 2,486 words ; Total words published: 39,852; Unique visitors: 236,756; and. Third-party mentions : 95 (most of which come simply from blogging consistently).

Blogging 172

Blogging B2B Software SEO 172

Remote PR Jobs

JULY 19, 2024

Content Types: Blog Posts : Write about PR strategies, case studies, and industry news on your website or guest blog on popular industry sites. Case Studies and Testimonials Showcasing successful projects and satisfied clients can also build trust and attract new clients.

Case Study 227

Case Study Conference Local Trade Shows 227

Flack's Revenge

MARCH 9, 2021

Then, in the next one, I outlined steps to turn your core IP into a PR asset , and included case studies. I thought I’d wrap the series with a few final thoughts, as well as one more case study. I blogged about this approach , that was inspired by the book Play Bigger. To Brand or Not to Brand.

Case Study 266

Case Study Marketing Software Technology 266

Cision

JANUARY 9, 2018

Blog Content Creation. There is overwhelming evidence that shows maintaining a blog generates business results. Your blog authenticates your brand’s personality, expertise and values. An active blog boosts traffic, SEO, drives leads and yields 97 percent more inbound links. Case Studies. How to do it?

Case Study 210

Case Study How To Infographics SEO 210

5W PR

APRIL 2, 2025

Case Study: Acorns’ Micro-Influencer Strategy Investment app Acorns found success by partnering with finance-focused micro-influencers who had between 10,000-50,000 followers. Case Study: Klarna’s Creator Collective Buy-now-pay-later platform Klarna built an ongoing ambassador program called the Creator Collective.

Marketing 78

Marketing Financial Case Study Education 78

Sword and the Script

AUGUST 13, 2024

I blogged about pros and cons here: [link] pic.twitter.com/vb5G86OHbC — Carilu Dietrich (@clu007) May 22, 2024 2. Customers star in the ultimate “case study” Cybersecurity software are hard to promote because no one wants to talk about them. For example, I’ve begun reading blog posts – turning them into a podcast.

Creativity 103

Creativity B2B Examples Marketing 103

Melissa Agnes

AUGUST 14, 2014

The ideas were there, but again, much of the results were purely theoretical, often without even looking into case studies to examine whether or not the theories would work or if they’re being used and if so, what their impacts are. In other cases, crisis management case studies were incorporated but not to their full extent.

Crisis Communications 251

Crisis Communications Crisis Communications Case Study 251

Sword and the Script

DECEMBER 3, 2024

It recently published a case study with the CCGroup , which is a B2B tech PR agency out of London. The product offers monitoring of “traditional and social media monitoring of online blogs, forums, and reviews.” At that time, the company said it had raised $5.5 million in venture funding and had roughly 500 customers.

Software 176

Software Measurement B2B Training 176

Onclusive

AUGUST 22, 2017

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Media Monitoring & Analysis.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Onclusive

DECEMBER 6, 2019

The International Association for Measurement and Evaluation of Communication hosts a global summit where thought leaders speak, prestigious PR awards are presented, and you can hear case-study experience from visionary companies and businesses like yours. Plan on expert talks, case study presentations, and practical workshops.

Conference 329

Conference Marketing Case Study Measurement 329

ImPRessions - Crenshaw Communications

JULY 10, 2019

From blog posts to media pitches, we shift gears constantly, adapting to many different kinds of written content. PR pros must pivot from journalistic or academic styles, instead writing with a storyteller’s hat, detailing how the product or service solved a customer’s problem – otherwise known as a case study. Less is more.

Case Study 231

Case Study Writing Pitching SEO 231

Cision

DECEMBER 5, 2017

Blog Posts. Yes, I’m talking about blogging. Blogging is no longer an experimental trend that might be a waste of time. No, there is overwhelming evidence that shows maintaining a blog yields business results. Brands who blog have more indexed web pages, which boosts SEO. Case Studies.

Infographics 235

Infographics Case Study Content Marketing Video 235

Melissa Agnes

APRIL 15, 2014

Though we are all adults who read this blog, and though I’m not one to be sensitive, I still feel like it’s a little too graphic to be published to this post for all of eternity. Case Studies' That said, I’ll make you click here if you want to see it. Be wise in your selections, policies and choices.

Airlines 243

Airlines Case Study Policies Reputation 243

5W PR

FEBRUARY 17, 2025

This includes providing regular updates through press releases, blog posts, and social media. Learning from Case Studies of Successful Preventive Measures Examining how other companies have successfully navigated crises can provide valuable lessons.

Crisis 78

Crisis Branding Brand Case Study 78

Onclusive

OCTOBER 23, 2019

Understand and support our sales channels through training, education and the creation of marketing collateral, presentations and case studies. Create and publish various thought-leadership content, including case studies, webinars, blog posts and whitepapers. Skills/Attributes.

Marketing 46

Marketing Case Study Software Analytics 46

Melissa Agnes

AUGUST 17, 2014

This crisis is actually the perfect case study of what NOT to do and is, therefore, certainly worth addressing and learning from. Subscribe to his blog: Walking The Social Media Beat. Follow Melissa Agnes on Twitter: @melissa_agnes. Follow Agnes + Day on Twitter: @agnesdayinc. Follow Tim on Twitter: @T_Burrows.

Crisis 251

Crisis Government Case Study Twitter 251

5W PR

OCTOBER 22, 2024

Whether through success stories, case studies, or behind-the-scenes looks at company culture, storytelling humanizes the brand and builds trust. Encouraging participation in social media campaigns, writing blog posts, or speaking at industry events gives employees a voice.

Corporate 78

Corporate Reputation Strategy Storytelling 78

Landis PR

JULY 19, 2021

We decided to publish an updated version of this popular blog since it provides valuable information for PR and marketing professionals. This blog originally appeared on the Public Relations Global Network (PRGN) website in May 2019. Related Articles: Top 10 PR Blogs You Should Be Reading – Forbes. Let's Talk.

Blogging 119

Blogging Case Study Journalism Resources 119

5W PR

OCTOBER 14, 2024

Content Marketing Creating high-quality content, such as blog posts, whitepapers, and case studies, positions companies as thought leaders. The post Why B2B Tech Companies Need Public Relations to Stand Out in a Competitive Market appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

B2B 78

B2B Company Publicity Media Training 78

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2018

If a CEO offers expert commentary – or a byline or guest blog post in a key media outlet, that content can earn valuable visibility and leadership positioning for the organization. Customer reviews become case studies, and satisfied customers tend to spread the good word. PR as a lead generation machine. Earned media boosts SEO.

SEO 125

SEO Case Study Conference Retail 125

Cision

JULY 8, 2016

A brand’s voice, whether on social, in emails or across blog posts, communicates its personality through messaging. Case Study: Mattress startup Casper continues to earn media from its “not so serious” attitude and ability to strike up conversations on social. Your brand isn’t alone in the race to partner with an influencer.

Case Study 192

Case Study How To Media Pitching 192

5W PR

JANUARY 14, 2025

Publish thought leadership pieces, case studies, white papers, and blog posts that address key industry challenges and offer valuable insights. Optimize the website and blog for search engines (SEO) to improve organic visibility and attract a wider audience.

How To 78

How To Media Case Study Technology 78

5W PR

NOVEMBER 12, 2024

Thought Leadership Content Producing and disseminating high-quality content, such as blog posts, whitepapers, and case studies, can establish a company as an expert in its field. PR can position companies as thought leaders, steering the conversation and driving industry trends. 

Product Launch 78

Product Launch B2B Industry Case Study 78

5W PR

MARCH 28, 2025

Key principles for media management include: Respond quickly with verified facts Maintain consistent messaging across all channels Provide regular updates, even when there’s limited new information Document all media interactions and responses The 2022 Plaid data breach offers an instructive case study.

Financial 78

Financial Technology Leadership Reputation 78

5W PR

FEBRUARY 9, 2025

Develop a company blog that showcases your expertise and provides real value to readers. Leveraging Social Proof and Third-Party Validation Customer testimonials, case studies, and industry awards provide external validation that makes your story more compelling to media.

Strategy 78

Strategy Case Study Pitching Measurement 78

Onclusive

AUGUST 9, 2021

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Crisis Communications. Media Measurement.

Training 370

Training Media Training Crisis Communications Reputation 370

5W PR

MARCH 8, 2025

According to HubSpot research, businesses that blog receive 97% more links to their websites. Write blog posts that expand on your keynote themes. Create case studies detailing successful events and measurable audience impact. Develop a content strategy aligned with your speaking topics.

Branding 78

Branding Brand LinkedIn Case Study 78