Business Wire

APRIL 22, 2020

During times of crisis, it is more important than ever for management teams to have decisive plans in place, convey a sense of control and communicate effectively with the investment community. The same is true for the metrics investors prioritize in assessing their portfolios.

Crisis 350

Crisis Communications Blogging Community 350

Business Wire

MAY 19, 2020

Uncertainty about the unknown is normal. What we are experiencing has no close precedents. Is it possible to have formulas for situations not previously experienced? Without the spirit of questioning the intentions of some specialists, the real thing is that we have to take action.

Communications 364

Communications Blogging Strategy Publicity 364

Business Wire

JANUARY 11, 2022

Matt Rubel : Chairman, Executive Board of MidOcean portfolio company, KidKraft, and Presidential Appointee to the House Advisory Council on Trade Policy Negotiation.

Company 310

Company Publicity Communications Blogging 310

Business Wire

DECEMBER 22, 2021

As 2021 comes to an end, public relations agency owners and leaders share their thoughts on what the communications landscape will look like next year. What are the top trends that every PR pro should know for 2022? These valued insights offer PR pros guidance for setting their focus for the new year.

Publicity 441

Publicity Blogging Trends Agency 441

Business Wire

DECEMBER 7, 2023

Staying ahead of the media relations curve is strategic and necessary for effective communication. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 433

Media Relations Trends Blogging Privacy 433

Business Wire

MARCH 27, 2024

What is Public Policy? Public policy impacts various aspects of everyday life, influencing the rules, regulations, and standards that govern society.

Policies 272

Policies Transportation Publicity Blogging 272

Business Wire

NOVEMBER 8, 2021

As our goal is to deliver ‘leadability’ for international organisations, and the market momentum that goes with it, in the Central & Eastern Europe (CEE) region, we have prepared a short guide on factors to take into account if you want to build lasting relationships with the media for your organisation or brand.

Blogging 320

Blogging How To Communications Internal 320

Business Wire

DECEMBER 10, 2021

Through a six-part guest blog series, regional experts from Worldcom Public Relations Group partner agencies share media relations insights and advice for connecting with journalists in Canada, China, Central and Eastern Europe, Germany, and the U.S.

Groups 344

Groups Blogging Local Publicity 344

5W PR

NOVEMBER 22, 2024

Public relations remains a cornerstone of corporate communication, playing an essential role in shaping a company’s reputation and fostering positive relationships with key stakeholders. Key strategies for crisis communication include providing a rapid response. The last important ones are sales and marketing impact.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

Business Wire

SEPTEMBER 27, 2022

Public relations and marketing communicators know this is tough and are always looking for ways to improve. Any time an organization distributes a press release, the goal is to generate coverage, create buzz, and reach as many people as possible.

Blogging 379

Blogging Communications Publicity Marketing 379

Business Wire

MAY 10, 2023

In fact, there are several terms for different public relations communications – not just press releases. Is there a difference between a press release and a news release? Both terms are frequently used and often interchangeably.

Blogging 415

Blogging Communications Publicity Education 415

Sword and the Script

FEBRUARY 11, 2025

As such, getting placed in an LLM may well be an emerging task for public relations professionals and communicators. And that conjures this important question: How can communicators pitch an LLM? LLM stands for large language model and its effectively the infrastructure that enables generative artificial intelligence (genAI) to work.

Pitching 129

Pitching Communications SEO Google 129

Business Wire

SEPTEMBER 29, 2023

Artificial intelligence (AI) has made remarkable strides in many fields, including communications and public relations. AI-powered language models can churn out text at a rapid pace, which can come in handy for marketers and content producers who need to produce several title ideas, social media captions, and more, in a short amount of time.

Writing 404

Writing Blogging Social Media Communications 404

Business Wire

MAY 26, 2022

2021 delivered a record year for mergers and acquisitions (M&A) globally, with a total value of $4.7 trillion in deals — 32% above the prior single-year high in 2015. This was propelled by $2.8 trillion worth of deals in the U.S., which exceeded the previous high by 44%.

Financial 300

Financial Blogging Communications Publicity 300

Deirdre Breakenridge

JANUARY 10, 2022

A Guest Post By Haley Epping, Masters Student At American University, FEEL Blog Post Winner. The essence of the FEEL method is prioritizing communication and recognizing your feelings. Since our human nature is to be social beings, it is extremely useful to discuss the best communication method with your colleagues at work.

Blogging 263

Blogging Construction Groups Meeting 263

Business Wire

AUGUST 2, 2022

Actively pushed to thousands of organizations and audiences, instantly accessible within search engines, this resource is a fundamental support piece of any communications program. People sometimes forget that the press release is often the most viewed content piece of any organizational launch.

Blogging 374

Blogging Engineering Resources Communications 374

Onclusive

MARCH 2, 2021

This is an industry-wide phenomenon and not simply limited to PR/Communications. In this blog, let’s explore the two biggest and heaviest cultural roadblocks (and the most common) on the path of data-driven journeys, specifically for PR/Communications, i.e., the earned media space.

Data 312

Data Communications Data-Driven PR Analytics 312

Wadds Inc.

NOVEMBER 23, 2024

There are several reasons why the individual effectiveness and efficiency benefits of AI in corporate communications and public relations haven’t yet scaled to teams. This accessibility has enabled individual practitioners to understand the potential of AI in management and functional communication roles. There’s a bigger issue.

Corporate 111

Corporate Publicity Communications Enterprise 111

Business Wire

JUNE 16, 2020

What has changed in the last decade, though, is we’re discussing it an awful lot more, which means the choices we make in how we communicate on ESG and impact and sustainable business – and the myriad ways we refer to same – are far more critical in the months and years ahead.

Blogging 332

Blogging Government Communications Publicity 332

Business Wire

APRIL 1, 2020

In this article, we'll examine the current media climate and help communicators evaluate how and when to approach the media with crisis-related, and non-crisis-related messages to ensure a receptive audience and productive approach.

Media Relations 350

Media Relations Blogging Media Crisis 350

5W PR

APRIL 5, 2025

Public relations crises can strike any organization without warning, making crisis PR an essential skill for communications professionals and business leaders. Crisis PR involves managing communications during challenging situations that threaten an organization’s reputation, operations, or relationships with stakeholders.

Crisis 78

Crisis Communications Crisis Communications Crisis Management 78

Business Wire

MARCH 7, 2024

As with any marketing and communications tactic, it’s important to understand the return on investment (ROI) for press release distribution. Press releases have long been regarded as indispensable tools for circulating important news and information. What metrics are important for measuring your results?

Measurement 297

Measurement Blogging Analytics Tools 297

5W PR

FEBRUARY 14, 2025

Recent data shows that 54% of small businesses have experienced a crisis that threatened their survival, yet only 23% had a formal communication plan in place. This guide provides practical strategies for small business owners to build and execute crisis communication plans that work with limited resources.

Small Business 78

Small Business Crisis Communications Crisis Communications 78

Business Wire

JANUARY 27, 2021

One of the biggest decisions that communications teams must make is how to get their news in front of the right audiences. Every day companies ask why they should use a newswire to distribute their news. Do they write a press release? How do they send it out?

Blogging 338

Blogging Writing Publicity Company 338

5W PR

FEBRUARY 18, 2025

Ransomware attacks present one of the most challenging crisis communications scenarios for modern organizations. Based on analysis of hundreds of ransomware incidents, organizations that respond with transparency, speed, and strategic communications planning consistently fare better than those that attempt to minimize or hide the situation.

Communications 78

Communications Crisis Communications Crisis System 78

Prowly

FEBRUARY 20, 2025

Communication isnt just importantits everything. Yet, too many businesses overlook the one thing that keeps it all together: a communication plan. Improved team alignment When you define roles, responsibilities, and communication protocols, everyone is on the same page.

Writing 104

Writing Communications How To International 104

5W PR

NOVEMBER 5, 2024

Public relations is a strategic communication discipline that helps organizations build and maintain positive relationships with their stakeholders. A well-crafted message can resonate with audiences, drive engagement, and ultimately achieve desired communication outcomes. Message development is a critical component of effective PR.

Strategy 78

Strategy Communications Crisis Management Media 78

Sword and the Script

MARCH 14, 2025

How can communicators pitch an LLM? An American Hospital Association newsletter alerted me to this one : “A study published yesterday by Natures Communication Medicine journal found that some machine learning models trained on existing patient data did not recognize about 66% of injuries that could lead to patient death in the hospital.”

Publicity 82

Publicity Communications Journalism Google 82

Onclusive

JUNE 24, 2020

In our last blog , we shared some insights on consumer behavior with the media. We will continue that discussion with three more strategies that we’ve seen modern communicators use. The most effective communicators constantly measure their efforts and try to optimize. Seek internal experts. Measure and improve.

Strategy 418

Strategy Media Advertising Advertising 418

5W PR

FEBRUARY 27, 2025

Safety concerns in the toy industry demand immediate, transparent, and strategic communication. Building a Strong Safety Communication Framework The foundation of effective toy safety communication starts with establishing clear protocols before issues arise.

Communications 78

Communications Education Consumer Guidelines 78

Remote PR Jobs

MAY 30, 2024

The world of PR and Communications is waiting for you. Lucky for you, PR and Communications is FULL of them. Social Skills The PR and Communications industry is centered around professional relationship-building, whether that be with clients, influencers, partners, or the public. Ready for a career change?

Communications 214

Communications Creativity Writing Product Launch 214

Sword and the Script

DECEMBER 31, 2024

These ideas span marketing budgets, studies on tactics, and sadly, goodbye to a couple of beloved brands in marketing and PR This blog was started in 2009 as a tool for my own professional development. This blog was a means to figure it all out. Consistency counts for a lot in many things, including marketing and communications.

B2B 150

B2B Marketing Leadership Study 150

Onclusive

DECEMBER 1, 2021

If you’ve ever evaluated PR agencies or communications technology providers, you have likely considered how their solutions compare to each other and how they fit your needs. Onclusive’s proprietary PR Attribution is the most reliable and scalable impact measurement tool for communications. Why technology ROI matters.

How To 397

How To Media Software Analytics 397

5W PR

JANUARY 30, 2025

What started as simple text announcements sent to newsrooms has morphed into rich, multimedia content pieces that serve multiple communication objectives. The Rise of Multimedia Press Releases Text-only press releases no longer meet modern communication needs. times more views than traditional text releases.

SEO 143

SEO Social Media Crisis Communications Media 143

5W PR

NOVEMBER 7, 2024

Addressing these concerns with transparency and accuracy is an essential part of communication around these drugs, as consumers increasingly value educational content and authentic stories that align with a holistic view of wellness.

Communications 78

Communications Education Storytelling Consumer 78

Deirdre Breakenridge

DECEMBER 29, 2021

In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. The goals for the students were to learn about the FEEL model and take the online test to discover their levels of FEEL in their communications and interactions.

eBook 339

eBook Infographics Ethics Study 339

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication? Aligning on messaging Don’t gamble with your credibility.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78