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Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one. in order to access HARO queries.

Reddit 180
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The Most Recommended PR Tech Vendors [PR Tech Sum]

Sword and the Script

The feature “provides real-time notifications on significant news items on the companies you care about, powered by artificial intelligence,” according to an announcement. Let’s say you’re a software company with dozens of competitors in each of your markets globally. Nielsen reported that 5.8

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Surviving the Covid News Agenda & How to Futureproof Digital PR and Link Building

Buzzstream

Let’s be honest, there’s also a huge difference between a content idea that could make a great blog post and one that can actually go off to secure links and drive traffic, rankings and revenue. . Now, there’s nothing viral about those numbers but we know that the quality of the sites will have a positive impact on important search metrics.

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The Ultimate Guide to Repurposing Content Like a Boss

Contently - Strategy

For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Content repurposing isn’t as simple as copy-and-pasting your blog’s highlights to your social media. The problem?

eBook 145
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13 Marketing Lessons I Learned Growing My Startup to $2 Million in Revenue

Contently - Strategy

Flexiple is a network that helps companies match with freelance designers and developers. For instance, I gained 1,259 subscribers for my newsletter before I wrote a single word of content about my last company. One of my LinkedIn posts went viral. Last year, we conducted some new keyword research on our blog.

Marketing 126