Cision

SEPTEMBER 26, 2017

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). For example, blogging can be a huge time commitment. Keeping Content Engaging. Measuring Content Effectiveness.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Stern + Associates

AUGUST 3, 2017

A robust content marketing strategy involves a mix of valuable content: articles, blogs, case studies, infographics, podcasts, webinars, videos. The post How to Secure Your SEO and Content Marketing Sweet Spot appeared first on Stern Strategy Group. This content is considered “valuable” because it has been carefully crafted.

Content Marketing 90

Content Marketing SEO Case Study How To 90

Buzzstream

MAY 25, 2021

After all, for the second year in a row, it was listed as the most popular link building tactic from our respondents: One area that we wanted to learn more about was the content format that the SEO community feels is the best one to use in order to generate links. Let’s get into it. Long-form, report style content.

Infographics 160

Infographics Data Blogging Mobile 160

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. Infographics also offer SEO opportunities for both the news outlet and the sponsor. 5 reasons to embrace data-driven PR.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Cision

MAY 29, 2017

With a number of content discovery platforms available to the marketers, publishers and advertisers, they need not worry about a user leaving their site/blog to find further information on their preferred topics. Content silos form when you group content by date or type (blog posts, videos, etc.). Who does not love instant success?

How To 129

How To Content Marketing Engineering Advertising 129

ImPRessions - Crenshaw Communications

MAY 3, 2018

Ads pop up and disappear, while blog posts, news articles, and white papers stay searchable for months ie even years. Close behind are e-books (67%), infographics (66%), and blog posts (66%).” An executive’s participation in a trade show panel can yield video, media coverage, blog posts, and social media engagement.

Advertising 178

Advertising Advertising B2B Trade Shows 178

Prohibition

SEPTEMBER 19, 2024

Enter SEO (Search Engine Optimisation). By blending effective SEO strategies with press release writing, you can not only increase visibility but also ensure your message reaches the right audience. Optimised Headlines and Subheadings Crafting a compelling, SEO-driven headline is crucial.

SEO 62

SEO Engineering B2C Writing 62

Cision

NOVEMBER 25, 2015

When you think of content marketing, you probably think of blog posts. Blog Posts (All Lengths & Types). Yes, you know you need blog content on your business site. You’ll attract more people if you vary the lengths and types of blog posts. Infographics. But it’s more than that.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

Buzzstream

AUGUST 26, 2024

Given that I already had years of SEO experience under my belt at this point and enjoyed a good challenge, I decided to help them. Creating a straight-up pest control infographic would be content marketing suicide. So, I decided to create a simple but effective educational infographic titled ‘DIY Pest Control for the Savvy Gardener.’

SEO 71

SEO Company Case Study Infographics 71

Prohibition

JANUARY 29, 2024

Today, having a blog isn’t just a nice-to-have for your page or website. Here, we’ll be delving into why blogging is the tool your business needs, as well as some tips on how to write an attention-grabbing blog to consolidate your content marketing strategy. Why do I need a blog? What do they want to know?

Blogging 62

Blogging SEO Engineering Mobile 62

PRSay

JULY 16, 2019

For example, taking a blog post and turning it into a podcast, infographic or video is a great way to present identical information in a new format. Putting a new spin on old content can boost SEO and social traffic while giving your best content extra life. So take a page out of Disney’s playbook and repurpose your old content.

Content Marketing 162

Content Marketing Infographics SEO Video 162

Rock the Status Quo

JANUARY 12, 2016

It’s also great for SEO, thanks to the transcript Slideshare automatically creates for an upload. . Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. Hello again, SEO! . Maybe these great infographics will inspire you.

Infographics 100

Infographics SEO LinkedIn Pinterest 100

Rock the Status Quo

JANUARY 12, 2016

It’s also great for SEO, thanks to the transcript Slideshare automatically creates for an upload. . Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. Hello again, SEO! . Maybe these great infographics will inspire you.

Infographics 100

Infographics SEO LinkedIn Twitter 100

PR Fuel

JUNE 18, 2020

They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. They Build SEO. By posting them consistently with relevant keywords and links, you’ll be naturally building SEO. Press releases are also another kind of unique and valuable content for your website.

Infographics 105

Infographics SEO Writing Pitching 105

Contently - Strategy

AUGUST 30, 2022

For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Content repurposing isn’t as simple as copy-and-pasting your blog’s highlights to your social media.

eBook 142

eBook YouTube Video Social Media 142

PR 20/20

MARCH 22, 2016

When it comes to link-building services for SEO, it’s critical that we educate our prospects and clients. Many webmasters started practicing SEO before Google’s recent algorithm updates. Luckily, white-hat link-building still offers real SEO value. It’s arguably the only legitimate way to “play offense” in the game of SEO.

SEO 40

SEO Infographics Web Education 40

Cision

JUNE 2, 2017

Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? In the blogging space HubSpot, Buffer, and Kissmetrics all do great work. Cool infographics. So what does Movoto focus on for SEO? Nieman Lab.

How To 198

How To Real Estate Web Case Study 198

ImPRessions - Crenshaw Communications

APRIL 18, 2019

A single earned media placement will have greater SEO value and certainly more credibility than a thousand newswire releases. A CEO speech at an industry conference will work beautifully as a series of blog posts or bylined articles. Survey results can easily become infographics or the centerpiece of a customer newsletter.

Infographics 149

Infographics Retail Resources Employee 149

PR 20/20

JUNE 27, 2017

Or is this the first time you’re considering offering a blog or resource section on your site? In April 2017, there were 345 million Tumblr blogs alone, which means there’s a lot of content to compete with these days. This post will help you lay the groundwork for an effective content calendar rooted in SEO strategy.

SEO 60

SEO Engineering Blogging Infographics 60

Beyond PR

JUNE 13, 2017

In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!). Food and beverage corporations can blog about unique recipes, banks can blog about personal finance tips and travel companies can blog about exciting destinations.

Blogging 77

Blogging Company Engineering Airlines 77

Sword and the Script

JUNE 11, 2016

Aside from the well-deserved round of congratulations, it occurred to me the acquisition is an indication of a maturing industry for content marketing, which of course includes blogging. The Blogging Gutenberg . The last 10 or 15 years have brought a vast array of tools for publishing blogs.

Blogging 60

Blogging Marketing SEO Content Marketing 60

Buzzstream

JUNE 14, 2024

As digital PR continues to grow and refine worldwide, with new agencies and sites adopting the strategy daily, we thought it was worth exploring how brands use digital PR to support their SEO goals. No two brands are the same, but there are some key strategies that you can use in digital PR to help support SEO.

Digital PR 62

Digital PR SEO Pitching Google 62

Contently - Strategy

JANUARY 29, 2019

When you give SEO proper attention, you’ll see the effects on all of your content, old and new. Marketers trip up, however, when they plan branding and SEO efforts separately. We also have a content audit tool that provides recommendations for infusing the right SEO strategy into your content program.

Branding 111

Branding Brand How To SEO 111

PR 20/20

JULY 1, 2016

Matt is a seasoned blogger and entrepreneur, with a decade of experience in the online world of blogging, SEO, and marketing. Below, we’ll look at these two terms and how they fit together, plus an infographic packed with all the latest link building strategies. Now, it’s time to check out our infographic.

Infographics 45

Infographics Content Marketing Marketing SEO 45

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Data, storytelling and blogging of grow in importance.

Survey 173

Survey Marketing B2B Study 173

5W PR

OCTOBER 18, 2024

Optimize content for search engines (SEO) to improve visibility. Consider different formats, such as blog posts, articles, infographics, videos, and podcasts. The post Integrating PR Strategies into Your Digital Marketing Plan for Maximum Impact appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video enhances SEO, has the best ROI, keeps consumers engaged longer, and is more shareable than many other content forms. Verizon’s Oath uses video to take the traditional case study beyond the usual infographic or blog post. 7 best PR uses for video. A public-facing CEO. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. Yet not even a third of the major companies in the US have embraced SEO for their newsrooms. Areas where the smaller, fast-growing companies are doing better than the Fortune 100 or 500: Blogging – more of the Inc. 500 companies blog than F500.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. Yet not even a third of the major companies in the US have embraced SEO for their newsrooms. Areas where the smaller, fast-growing companies are doing better than the Fortune 100 or 500: Blogging – more of the Inc. 500 companies blog than F500.

Trends 100

Trends Media SEO Analytics 100

Contently - Strategy

NOVEMBER 12, 2018

” Too many content marketing teams try to half-ass a bunch of things—blog posts, whitepapers, video, social media, SEO—in the pursuit of a cohesive content program. Content output: 1-2 blog posts per week and 1 report or e-book per year. “Whole-ass one thing.” Level 1: A small, committed content team.

Content Marketing 110

Content Marketing Company Strategy How To 110

5W PR

MARCH 27, 2024

Experiment with diverse formats like infographics, videos, podcasts , or even interactive elements. SEO matters Creating interesting content is important, but so is making sure it can be found. Use relevant keywords and follow SEO best practices to improve visibility on search engine results pages.

Publicity 78

Publicity Strategy How To Marketing 78

The Proactive Report

DECEMBER 24, 2015

The insights you discover can be useful to the SEO, SEM, social media and marketing teams. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Infographics. SEO visibility. Post on your blog. Collaboration.

Digital PR 100

Digital PR Analytics Measurement SEO 100

The Proactive Report

DECEMBER 24, 2015

The insights you discover can be useful to the SEO, SEM, social media and marketing teams. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Infographics. SEO visibility. Post on your blog. Collaboration.

Digital PR 100

Digital PR Analytics Measurement SEO 100

The Proactive Report

DECEMBER 24, 2015

The insights you discover can be useful to the SEO, SEM, social media and marketing teams. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Infographics. SEO visibility. Post on your blog. Collaboration.

Digital PR 100

Digital PR Analytics Measurement SEO 100

Presspage

MARCH 5, 2020

Leaving SEO to Marketing. Traditionally, Search Engine Optimization (SEO) falls under the role of marketers, but as more and more people turn to “googling” to find products and information, a holistic approach to SEO is more crucial than ever. Looking for an in-depth guide to getting started with SEO?

Branding 88

Branding Brand SEO How To 88

PR Fuel

SEPTEMBER 23, 2021

Visuals like infographics, polls, or video content will help engage your audience. If you plan on posting your press release to your company blog, make sure it’s easy to share. First, add social sharing buttons to your blog. SEO drives 1,000% more traffic than organic social media. Try to add visuals as well.

Branding 110

Branding Brand How To SEO 110

Cision

OCTOBER 19, 2015

Take the topic and repurpose it by creating “cobblestones” like blog posts, videos, infographics and more, which all lead to the main, big piece of content. Today, SEO is not something you do anymore. Get more out of your content by increasing its longevity. Chad Pollitt. Great content goes unread every day.”.

Infographics 120

Infographics SEO Engineering Strategy 120