Cision

NOVEMBER 25, 2015

When you think of content marketing, you probably think of blog posts. Blog Posts (All Lengths & Types). Yes, you know you need blog content on your business site. You’ll attract more people if you vary the lengths and types of blog posts. Infographics. But it’s more than that.

Content Marketing 120

Content Marketing Marketing Infographics Software 120

Beyond PR

APRIL 26, 2017

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. 3 Rules to Ensure Your Blog Isn’t Breaking Copyright Rules.

Infographics 72

Infographics Brand Branding Video 72

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

The 97-year-old co-op Land O’Lakes makes extensive use of video on its website and YouTube page, showing its values of innovation, cooperation, and service in a series spotlighting various business partners. Verizon’s Oath uses video to take the traditional case study beyond the usual infographic or blog post.

Video 149

Video Case Study Agriculture B2B 149

Cision

JUNE 2, 2017

On Facebook, Twitter, YouTube, and all those other social networks. Also take a tour of their websites and blogs. Once you have their URLs, it’s time to tour their blogs, websites, and marketing tactics. Do they have a blog? YouTube: How many views do they get? Cool infographics. How active are they?

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

JUNE 14, 2022

If you want to experiment with content, copy or messages, it’s easy to do that with a blog post. Assuming you publish consistently if one blog post flops, the impact is negligible, and you learn quickly how to adapt or modify the message before you spend any more. By contrast, video is harder to experiment with in that way.

B2B 136

B2B Video Marketing Survey 136

Buzzstream

JANUARY 17, 2018

Now, imagine how awful it’d seem if after spending so much time and resources on a blog post, you let it waste away in some archive folder—It doesn’t make sense. The truth is that your best articles and blog posts can find a new life in an entirely different form. Assemble your Popular Blog Posts into an Informative Ebook.

eBook 108

eBook Infographics Pinterest How To 108

MaccaPR

AUGUST 20, 2014

If 55,000 people watched your video on YouTube, I was happy. Similarly, an exceptional social media marketer thinks beyond the mechanics of posting YouTube clips, LinkedIn updates and tweets to consider two vital questions: How did the audience come to see your content - via Google or Facebook? Our clients were happy.

Social Media 97

Social Media Media YouTube Facebook 97

Cision

MARCH 8, 2016

Besides your own website, you should also ensure the content you create, whether it’s white papers, blog posts or reports, is mobile-friendly and visually appealing, especially if you plan on sending it to a journalist. This could mean sharing news via a YouTube video or creating an infographic on a recent industry trend.

Trends 120

Trends Mobile Media Infographics 120

Stephen Waddington

SEPTEMBER 4, 2018

Digital examples of owned media include email, blogs, graphics, videos and websites. Much of the owned content created by organisations on YouTube is focused on how-to Websites – the primary means by which an organisation communicates with its publics. Offline examples include posters, leaflet and printed brochures.

How To 113

How To Media Print Infographics 113

5W PR

FEBRUARY 22, 2024

Understanding the digital world From blog posts and ebooks to social media and online news, the written word reigns supreme in conveying information and sparking conversations. Photographs, illustrations, memes, and infographics paint a thousand stories without a single word, engaging people through color, composition, and symbolism.

Media 78

Media YouTube Transportation eBook 78

Shift Communications

DECEMBER 18, 2014

For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic. Existing social media data from your Instagram, YouTube, or Facebook accounts could help to inform what imagery resonates best with your audience.

Data 157

Data Data-Driven PR System Analytics 157

Cision

JANUARY 6, 2016

Facebook today hosts more video views than YouTube does. Move on from the staid old blog posts and white papers to more interactive content. Let’s say you originally ran a blog and had a social media presence to complement it. Teens relish the transient videos and images they can share via Snapchat.

Social Media 120

Social Media Media Airlines Video 120

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Infographics. Post on your blog. Guest posts on influencer blogs. Write web content.

Digital PR 100

Digital PR Analytics Measurement SEO 100

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Infographics. Post on your blog. Guest posts on influencer blogs. Write web content.

Digital PR 100

Digital PR Analytics Measurement SEO 100

The Proactive Report

DECEMBER 24, 2015

There are influencers on Twitter, Vine, YouTube, Pinterest and Instagram. That means you have to be able to use analytics or your website, newsroom, blog and the various online platforms you use for content. Blog Posts. Infographics. Post on your blog. Guest posts on influencer blogs. Write web content.

Digital PR 100

Digital PR Analytics Measurement SEO 100

ISEBOX

JULY 24, 2015

Not news: Marketers have moved beyond the written word and blog post in our campaigns. Video, infographics, images and – yes, even blogs – each have their particular advantages, but they’re more powerful when combined into a multi-faceted experience. Need proof that multimedia is on the rise in content marketing?

Infographics 70

Infographics Storytelling Video YouTube 70

The Stalwart Blog

DECEMBER 18, 2015

That content varies from writing to photos to video and can be shared on a blog, e-newsletter and social media channel. Newsletters, video, infographics and white papers were also named, along with case studies, webinars and tip sheets. PR professionals, be prepared.

Content Marketing 60

Content Marketing Marketing Infographics Pinterest 60

ISEBOX

MARCH 14, 2016

Videos, photos, infographics, charts…they are everywhere. Social media, email blasts, blogs, traditional media (duh, obviously). Social media, YouTube and bloggers are a great outlet. These days, we hardly notice how much we are surrounded by multimedia content. Most of the time it passes us by like dust in the wind.

Content Marketing 70

Content Marketing Marketing Infographics YouTube 70

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers. Top 10 MaccaPR Blog Posts of 2014. #1. Is it website or Web site? Maccabee Public Relations. Round-Up'

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Contently - Strategy

DECEMBER 5, 2019

Create social videos and infographics. Create social-friendly videos and infographics. But brands that rely on churning out generic blog posts are failing to give people what they want: visual content. Our industry analysis found that videos and infographics outclassed other content formats in terms of average social shares.

Financial 108

Financial Industry Report Insurance 108

Newsfile

JANUARY 30, 2024

For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. As well, it synthesizes a host of ideas.

Trends 105

Trends YouTube Video Social Media 105

Prohibition

APRIL 13, 2023

You can also use shorter ‘clips’ to tease longer videos or product launches while encouraging people to watch the entire long video content on the company website or YouTube channel. Create Blog Posts From Video Content Blog posts are an excellent way to drive traffic to your website and improve your SEO ranking.

Video 62

Video Infographics Social Media Instagram 62

Critical Mention

APRIL 24, 2020

This can either be a website, blog or any of today’s top social media platforms. Include your logo in infographics, social media posts or any other content that has the potential to be shared by others. . First, you have to decide where the content will be published. This will help simplify design work and make it more recognizable.

Infographics 103

Infographics Radio Instagram Sports 103

Shift Communications

APRIL 6, 2015

This was a simpler time, when MySpace ruled the social media sphere and people still blogged heavily on services like LiveJournal. The current occupant of the Iron Throne, Mark Zuckerberg’s Facebook, battles it out for supremacy against Reid Hoffman’s LinkedIn and the combined might of Google and YouTube. Click for full-size image.

Social Media 60

Social Media Data-Driven PR Infographics Analytics 60

ISEBOX

SEPTEMBER 8, 2016

Either a) by being a thought leader in the space you’re in (typically manifested via blog) or b) by creating content for which your audience is willing to exchange contact information (think video, infographic, document, etc.). An infographic or infovideo highlighting the benefits of the merger: awesome for today’s visual world.

Infographics 105

Infographics Software Video Employee 105

MaccaPR

AUGUST 5, 2015

Or is it an acceptable social media best practice to publish blog posts that are credited to an anonymous company voice? That seemingly simple question - asked of our Minneapolis PR firm last month by a client - reminded me of what happened with the first corporate blog our firm helped create. We love your blog!”.

Blogging 48

Blogging Employee Corporate Google 48

Shift Communications

AUGUST 12, 2015

One of the most consistent blog topics I’ve been seeing the past 3-6 months has centered around content strategies. Almost every presenter at one point in their talks mentioned the need for content to be mobile-friendly and that visuals (video, images, infographics) absolutely needed to be in your content development toolkit.

Mobile 60

Mobile Strategy SEO YouTube 60

5W PR

NOVEMBER 21, 2023

Questmate Forms Questmate Forms is a boon for those creating infographics and forms. This plugin fetches detailed YouTube video information and transcripts. The post 20 of the Best Chat GPT Plugins and How They Work appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Travel 78

Travel Hotels Infographics YouTube 78

The Proactive Report

AUGUST 5, 2016

They dig through LinkedIn and blogs for experts and sources. And Facebook news consumers are more likely to be female than news consumers on YouTube, Twitter and LinkedIn. Infographics are liked and shared on social media 3X more than other any other type of content. It should be taught along with writing, in all PR classes.

LinkedIn 100

LinkedIn Reddit Social Media Pinterest 100

MaccaPR

OCTOBER 10, 2022

While sitting in on a panel hosted by a group of micro and macro-level influencers See above: A photo taken from The Grit & Polish Blog, where they highlight a mistake they made in their bathroom remodel. In their blog post, they chose to highlight the plumbing mistake they made over nine months ago when remodeling their bathroom.

Conference 62

Conference Instagram Marketing YouTube 62

Contently - Strategy

APRIL 9, 2024

That compelling blog post you wrote now doubles as an attention-grabbing video. The stats from a recent white paper you published find new life as a shareable infographic. Maybe you have a blog post written to bring in subscribers to your company’s newsletter. Is there a YouTube video that garnered thousands of organic views?

eBook 52

eBook Video YouTube Infographics 52

Presspage

AUGUST 15, 2017

As of 2017, Youtube, Instagram Video, and Snapchat are some of the most innovative online tools that brands are employing to communicate their message, especially to younger audiences. To read more about the rise of big data, read our article on ‘Online data and PR ’ Video The emergence of Web 2.0

Technology 115

Technology Big Data Video Data 115

PR 20/20

FEBRUARY 21, 2017

Joe Pulizzi ( @JoePulizzi ), the “godfather of content marketing,” featured several predictions for the industry on the Content Marketing Institute blog ( @CMIContent ). infographics, social posts, interactive quizzes). Content Marketing Institute. Redefining the user experience to give people content how they want it.

Content Marketing 65

Content Marketing Trends Marketing Mobile 65

PR in High Definition

AUGUST 25, 2017

Something simple like a photograph works, or even an infographic. Whilst they may have lost their media clout, infographics still hold a very important role on social media, and having one that can be cut into bitesize chunks can create good content for your channels to influence sharing.

How To 54

How To Media Infographics LinkedIn 54

The Hoffman Agency

MARCH 27, 2017

Interactive infographics and documentaries are powerful new forms of news communication in the digital era, and news outlets are starting to recognize their reach and relevance. For example, instead of the traditional written fact sheet, use an interactive infographic or video that showcases your client’s business or their latest product.

Infographics 49

Infographics Video Technology YouTube 49

Sword and the Script

OCTOBER 6, 2015

Infographic: B2B Marketing Budgets Focus on Content, Digital. Social media (93%), case studies (82%), blogs (81%), email newsletters (81%), and in-person events (81%) top the list of as the most popular tactics. Infographics moved up the most on the list of effective tactics from 50% last year to 58% in the most recent report.

Content Marketing 60

Content Marketing Survey B2B Marketing 60

Solo PR Pro

MAY 15, 2018

Infographic via Deposit Photos. Create branded YouTube and Vimeo channels to assist in sharing the videos and to provide a way for the content to be found outside of the website. ” Michelle heads up Voice Matters, LLC , and is also a contributor to the Solo PR Pro blog. . 76% say it helped them increase sales. Live Video.

Video 57

Video Marketing Mobile YouTube 57