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6 Ways To Use PR To Build Brand Marketing

ImPRessions - Crenshaw Communications

This is why earned media – the stories and interviews produced by PR – will always be relevant. Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. Generating credibility for the brand message.

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A telecom company holding a red carpet PR event? Verizon kinda pulled it off.

Communications Conversations

I’m no tech blogger, so I wasn’t going to blog about the event from that perspective. Verizon has two content creation blogs – for the 15-state Midwest area at vzwmidwestarea.com and nationally on our website at news.verizonwireless.com. Or, maybe you’ve already used it! How did you conduct the outreach?

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The Evolution of Event Marketing; Off Script #27: Mark Granovsky on Why Events are a Microcosm of Industry

Sword and the Script

Event marketing is now far more refined in terms of the science and data analysis enabled by all the technology advancements with mobile and wireless. See these related interviews: Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock. G2Planet Blog: Running Events with Flexible Technology Makes Them Better.

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Five Productivity Tools for PR Pros

Waxing UnLyrical

I’ve been including it in my e-signature for a while now, and have incorporated it into my website as well as this blog (you’ve probably noticed the Tungle widget on this blog, even if you haven’t used it). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

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6 iPhone Accessories for Almost-Professional Photos/Videos

Waxing UnLyrical

After all, you don’t have to be an “expert” to blog well, to excel at online marketing, to take great photos and/or videos… right? This is just a lovely little lavalier mic (not wireless), that you can use, with an adapter, to enhance your audio. Get extremely decent audio for videos/interviews.

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Masters in Marketing: Jeff Drew, fama PR

Mindful Marketing

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. 7) What blogs or publications do you follow regularly?

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Landis Team’s Thoughts on ChatGPT

Landis PR

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. ChatGPT’s blog lacks specifics, anecdotes, cultural references, stylistic oomph. Yet it’s an interview dodge worthy of a real-life PR pro. Read on for our initial thoughts! Landis: Are there upsides to ChatGPT?