Blogging Pharmaceuticals Television 
Stern + Associates
FEBRUARY 17, 2014
This “Rule of Seven” is being utterly obliterated, however, by pharmaceutical marketers. I’m referring to the seemingly endless series of television commercials for prescription medications, mainly for the treatment of chronic diseases. To illustrate, let’s dissect your average ad put out by any given pharmaceutical maker these days.
Bianchi Biz Blog
DECEMBER 5, 2024
The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Showing your purpose in a way that’s clear, transparent and sincere will resonate.
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Mindful Marketing
FEBRUARY 14, 2021
Such hijinks are funny for a television sitcom, but what happens when commercials use conflicting verbal and visual cues, particularly on TV’s biggest stage? Several years ago, I did research on the same phenomenon found in pharmaceutical ads , which are probably the worst offenders when it comes to sending mixed commercial messages.
Bianchi Biz Blog
JULY 22, 2024
The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight.
The Hoyt Organization
MARCH 25, 2024
The strategies outlined below can be applied to any healthcare organization, from hospitals and clinics to pharmaceutical companies and health insurance providers. This content can take various forms, such as press releases , blog posts, social media posts, and articles.
Landis PR
MAY 28, 2024
This week’s blog post is written by our Public Relations Global Network partner, Christina Rytter, Founder of Scandinavian Communications in Copenhagen. For the original blog post, please visit here. Denmark is home to several world-leading pharmaceutical and biotech companies, as well as research institutions and universities.
MaccaPR
MARCH 7, 2016
It’s not surprising that a 2016 survey of print, television and digital journalists by TEKgroup found that 80 percent of the reporters said it was “very important” or “important” for a company to have an online newsroom and 92 percent of journalists said they’d find an online newsroom useful. Which leads us to why it’s important to….
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