Deirdre Breakenridge

OCTOBER 10, 2016

Here’s my video book review of A Roadmap for Teaching Social Media by Dr. Karen Freberg who is an assistant professor teaching Strategic Communications at the University of Louisville. Karen’s book can be described in three words … handy reference guide.

Social Media 150

Social Media Media Community Video 150

5W PR

MARCH 13, 2024

Don’t forget e-books bursting with insider tips, interactive quizzes that spark wanderlust, and user-generated content that adds authenticity and social proof are all great engaging content that supports your major strategy. Retargeting can remind interested users to book their trip.

Travel 78

Travel Consumer Strategy Transportation 78

Karen Freberg

NOVEMBER 15, 2020

This past week was filled with one particular subject that is near and dear to my heart: books, specifically, book writing. First, I got a chance to be part of a Zoom panel this week with other authors of PR and social media books to discuss all of the ins and outs that go into book writing.

Writing 105

Writing Chemicals Conference Resources 105

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

One of the ways to achieve this is by harnessing the power of in-person community engagement and event marketing. Establishing community-engagement goals When businesses embrace a community focus , they can gain a variety of benefits. Nevertheless, effective community engagement won’t take the same shape for every company.

Community 92

Community How To Marketing Data 92

Presspage

DECEMBER 26, 2017

I’m a member of NAVUG , an online community that is the epitome of Margaret Mead's statement. If you will humor me and enjoy the story I am about to share, you too can build a thriving and successful online community in your sphere of influence. Online communities and learning were unleashed to the masses.

Community 115

Community Software Education Web 115

Stephen Waddington

OCTOBER 27, 2021

I’ve worked with my Mum on a new edition of A Shop on Every Corner, a book that she originally wrote with my Dad in 2007. The social history and stories contained within the book were gathered from friends and neighbours in the Leeman Road and wider York area following an appeal via the shop and York Press.

Local 78

Local Print Community 78

PR for Anyone

NOVEMBER 19, 2024

Sylvia also delves into the role of functional medicine in improving midlife wellness, as well as strategies to rediscover passions and purpose, particularly when feeling lost or unmotivated. Find us on

Energy 130

Energy Instagram YouTube LinkedIn 130

Maxim Behar

NOVEMBER 22, 2020

The Global PR Revolution by the globally renowned PR expert Maxim Behar made it to BookAuthority's top 10 best PR books of all time worldwide. The book was ranked No. 7 in the prestigious international ranking - 100 Best PR Books of All Time. This is the only book in Bulgaria dedicated to leadership during a pandemic.

Internal 90

Internal International Print Leadership 90

Stephen Waddington

AUGUST 14, 2018

Social sells: Prowly Magazine community From the outset we felt as if every conversation with a prospect was like a recruitment interview rather than a discussion about a tool. It’s how Prowly Magazine was born - our educational community. We organise webinars and produce e-books; we also allow our clients to promote their expertise.

Tools 112

Tools Education Film Local 112

ZudePR

NOVEMBER 8, 2019

On 21 August 2018 I published the first book to translate the US financial independence movement to a UK context. (It’s With a little bit of kicking from me, and a helluva lot of support from people who’ve bought my book, the answer is yes. It’s important to keep a praise file when you write a bestselling book.

Financial 101

Financial Government Writing LinkedIn 101

Stephen Waddington

DECEMBER 2, 2019

It’s a means of thinking out loud, sharing ideas, and building a community. Along the way I’ve landed jobs, projects, book deals, led crowdsourced projects, and met some amazing people including Sarah Waddington. Blogging has become an important part of my life in the past decade. Blogging has changed a lot during this time.

Community 85

Community Survey Government Blogging 85

Cision

APRIL 24, 2015

And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. I encourage people to write whatever inspires them, and often this does have a natural timeliness (“my favorite TV show just ended, I want to write a post about books that are similar in theme.”).

Mobile 120

Mobile Community Blogging Publicity 120

PR for Anyone

SEPTEMBER 20, 2023

This experience inspired Kay to write her best-selling book called “MemoryBanc® Your Workbook for Organizing Life” She is also a professional money manager who helps families manage cash flow, bill payments, and protect against fraud. Find us on

Banking 264

Banking YouTube Instagram LinkedIn 264

PR for Anyone

SEPTEMBER 17, 2024

Tami shares insights from her journey, the science of happiness, and practical steps to help others achieve a joyful and fulfilling life. Find us on

Instagram 130

Instagram YouTube LinkedIn Community 130

ImPRessions - Crenshaw Communications

JULY 13, 2022

Prepare a Briefing Book. Set them up for success by prepping a comprehensive briefing book well before the event. A briefing book will break-down the appointment times, media attendee’s background and the key topics for discussion. Consider The Impact on Local Communities.

Media 294

Media Trade Shows Travel Interviews 294

PR for Anyone

MARCH 5, 2024

She has a Master’s Degree in Humanities, Founded the Plant Your Energy organization – a company in pursuit of inspiring others in need, and authored a book titled, “ Plant Your Energy: Face Your Demons and Transform Your Life.” Find us on

Energy 130

Energy System Instagram Education 130

PR for Anyone

OCTOBER 8, 2024

Elyce also talks about the process of writing her upcoming book, which captures the journey of building two successful brands. She discusses how the new company has grown, how she incorporates vintage-inspired designs with modern sensibilities, and what’s next for the Frances Valentine brand. Find us on

Fashion 130

Fashion Instagram LinkedIn YouTube 130

Stephen Waddington

MAY 2, 2018

Inbound PR is a new book about modernising marketing and public relations by Iliyana Stareva. The book describes a modern approach to public relations based on identifying and listening to publics, and developing content to engage them in a conversation. This book is about an innovative application of modern public relations.

Blogging 61

Blogging Agency Meeting Web 61

Critical Mention

AUGUST 19, 2018

We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in! Brand Media Strategy: Integrated Communications Planning in the Digital Era.

Pinterest 71

Pinterest Viral YouTube Mobile 71

PR for Anyone

FEBRUARY 6, 2024

She has been widely recognized as a business leader helping women move from surviving to thriving in the workplace and is the Founder/CEO of the Leap Community – where she aims to provide more opportunities for women entrepreneurs to obtain better visibility and grow their brands. Find us on

YouTube 130

YouTube Instagram LinkedIn Community 130

Stephen Waddington

DECEMBER 17, 2020

Qualifications, continuous learning and a mature community of practice that engage theory and practice are among the hallmarks of a mature profession. The public relations industry has a thriving research community but there’s limited exchange between theory and practice. We’ve published the fifth edition of the book this week.

Case Study 201

Case Study Conference Exercises Print 201

PR for Anyone

DECEMBER 19, 2023

Her latest book, “Step Up,” inspires part of her discussion with Christina, as she highlights the importance of cultivating empathy, embracing discomfort as a catalyst for growth, and encouraging individuals to foster connection with each other by making an effort to understand other viewpoints that they may not necessarily agree with.

Instagram 130

Instagram YouTube LinkedIn Corporate 130

PR for Anyone

APRIL 24, 2024

She shares insights from her book, Eat to Lead , which emphasizes the importance of a natural diet and adequate physical activity in fostering not only physical health but also mental acuity and leadership capabilities. There is an interactive aspect to her book that encourages readers to jot down their progress.

Exercises 130

Exercises Leadership Education Transportation 130

Wadds Inc.

OCTOBER 4, 2023

“The book has the cover of a cheap thriller, and it is written much like one. It tells the story of how organisations can build a reputational defence through their actions and by communicating with publics or audiences using paid, earned, shared, and owned media. We got a lot right in both books, but we also had a couple of misses.

Brand 122

Brand Branding Reputation Financial 122

5W PR

MARCH 4, 2024

They’re craving connection, transparency, and value beyond just booking a flight and finding a bed. To win their hearts and bookings, brands need to shift gears. Give travelers a taste of your destination before they book the ticket. Support the communities that make the magic happen.

Travel 78

Travel Consumer Strategy Tourism 78

PR for Anyone

FEBRUARY 7, 2024

She is also the Founder/CEO of the Leap Community where she aims to provide more opportunities for women entrepreneurs to obtain better visibility and grow their brands. She’s also the author of five #1 International Best-Selling books, including the latest “Step Into the Spotlight to Expand your Influence.”

Community 130

Community Leadership YouTube Local 130

Waxing UnLyrical

FEBRUARY 17, 2017

Via a quick (and FUN) exercise, I’m giving you another opportunity to participate in the book giveaway I announced last week. What books, you ask? Why, these books, my Social PR-lovin’ friend, which I call The Social PR Trifecta Giveaway: “ Known ” by Mark W. Wouldn't you like to be in her kitchen?

Training 81

Training Exercises Banking Groups 81

PR for Anyone

NOVEMBER 21, 2023

We also talk about her new children’s book, which teaches kids how to use the Chair of Joy. She pioneered the magical Chair of Joy experience, a simple four-step strategy that helps us find peace in the midst of chaos. It’s as if you’re taking a mental vacation! Find us on

Instagram 130

Instagram YouTube LinkedIn Twitter 130

Flack's Revenge

JUNE 29, 2022

We discussed the topic in detail, and Diego expounded on these areas: How to develop a unique framework and PoV Why it is important to take a stand The need to publish or perish How and where to cutlivate communities Influencers vs. creators vs. thought leaders. He started his career as a medical writer while writing fiction on the side.

Content Marketing 156

Content Marketing Leadership Marketing Interviews 156

PR for Anyone

JANUARY 23, 2024

This thought-provoking discussion channels many intriguing topics related to the complexities of the modern workplace, and Erica shares her vision for how we can adapt and thrive in the post-pandemic era. Find us on

Instagram 130

Instagram YouTube LinkedIn System 130

5W PR

OCTOBER 10, 2024

For example, a boutique hotel might share the founder’s passion for design and hospitality, while a luxury resort could highlight its commitment to sustainability and community engagement.  Positive media coverage significantly enhances a brand’s credibility and visibility, attracting new customers and driving bookings. 

Consumer 78

Consumer Brand Branding Crisis Management 78

Remote PR Jobs

JULY 19, 2024

Networking Meetups: Smaller, local events that bring together professionals from various fields can be particularly useful for building casual, organic relationships within your community. E-books and Whitepapers: Offer in-depth guides on PR topics that potential clients can download in exchange for their contact information.

Case Study 246

Case Study Conference Local Trade Shows 246

Karen Freberg

AUGUST 12, 2018

Official launching of my book. This was the first time I was able to see my book in print, and I felt like it was my academic baby! I had a lot of emotions when I first saw my book (my good friend and collaborator Carolyn got me into the exhibit hall early so I could see it in person!). This is REAL! What a fun experience!

Meeting 50

Meeting Conference Social Media Community 50

PR for Anyone

JANUARY 17, 2024

She enlists the help of a coach who suggests a book about becoming an uphill athlete. Big Mountains Take Big Teams These incredible experiences inspired Jenn to write a book. Insights shared in her book, “BreakProof,” encapsulate the many life lessons learned from conquering the second-highest summits on each continent.

Training 130

Training Exercises Community YouTube 130

PR Job Coach

MARCH 29, 2012

For example, if you have given a speech to the Rotary Club about the state of ecommerce in local communities, post your presentation on Slideshare, the video on YouTube and add the respective link in your Facebook feed. Career Book Employ Facebook to Get Employed Facebook as Resume'

Facebook 160

Facebook How To Construction Insurance 160

5W PR

NOVEMBER 21, 2024

Brands can also rely on social platforms for user-generated content.Encouraging customers to share experiences through photos, reviews, and videos, fostering a sense of community and authenticity. The post Building Brand Loyalty: How PR Enhances Hospitality Brands appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Brand 78

Brand Branding Storytelling Employee 78

PR for Anyone

JANUARY 30, 2024

We hope that our audience will find inspiration in Ashton’s call to reject age-based assumptions and discover ways that they can contribute to dismantling relative stereotypes that fill the world around us, both professionally and personally. Find us on

Viral 130

Viral Instagram YouTube LinkedIn 130