PR in High Definition

SEPTEMBER 22, 2020

Nancy Kline talks about the internal state of mind in her book “Time to Think”, suggesting that the best conditions for thinking are when you’re at ease and free from rush or urgency – and it really struck a chord because it seems we might be doing the opposite. Listen to your employees. Ease creates, urgency destroys.

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Creativity Employee Newspapers Crisis 116

PR Job Coach

NOVEMBER 26, 2020

Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” It demonstrates initiative, creativity and uniqueness.

Corporate 274

Corporate Leadership Advertising Advertising 274

Sword and the Script

JANUARY 29, 2019

As progressed in my career, I began to have a better appreciation for recruiting, HR and the challenge of talent acquisition and employee retention. To that end, here are a few creative PR ideas to help the recruiting shop out. 2) Think creatively: guerilla recruiting tactics. Some of those ideas turned out to be pretty good.

Resources 86

Resources Creativity Publicity Local 86

PRSay

DECEMBER 21, 2020

The approach served her well: Annie is now senior vice president, creative director, at Saatchi & Saatchi Wellness in Philadelphia. To do this, be passionate about your organization’s vision, clients and employees. Devote 30 minutes a day to reading one of the wide variety of available books on leadership.

Leadership 190

Leadership Conference Training Data 190

Karen Freberg

NOVEMBER 3, 2021

Is it a new book? However, it’s not just a new book I am announcing. It’s a new courseware program with a book and new simulation with Stukent on personal branding! Well, for the past few years, I have been working on my social media books and PR books. What to expect from the book.

Conference 64

Conference Education Banking Brand 64

Cision

OCTOBER 13, 2015

In Cision’s new Listen e-book , top social media marketing influencers Jay Baer, Jeff Bullas, Mark Schaefer, Neal Schaffer and Scott Stratten discuss how to listen to your audience to drive success for your brand. Find out how social media listening can help your brand with Cision’s new Listen e-book!

Social Media 120

Social Media Media Employee Reputation 120

PR for Anyone

JANUARY 28, 2024

In-person connections are still important, and there is value for companies bringing their employees back to the office—but making that commute needs to be worthwhile. Employees of all ages have expressed a desire to not be in the office five days a week. The conversation around productivity has shifted in our post-COVID world.

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Employee Policies Creativity Company 130

Onclusive

JANUARY 31, 2018

They have a DNA, which you can read more about in my book. “To The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees. This comes from the underlying philosophy that companies are like people. So how do you do positioning?

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Landis PR

MARCH 17, 2025

Before you report anything, know your worth At the risk of sounding like some Kindle-based business book, its important to know the value of your PR services to the practitioner AND the client. new customers, increase in job candidate interest, boost in employee morale). Can you create a downloadable e-book?

Analytics 59

Analytics Measurement Data Software 59

PRSay

OCTOBER 7, 2018

Every Friday, Jonathan Mildenhall has a conversation with himself about whether he’s treated his coworkers and employees with kindness and decency over the past week. The only way I can do that is if I’ve got brilliant strategic operational and creative relationships with my PR people. It was a selfie phenomenon on social media.

Conference 126

Conference Creativity Internal International 126

Cision

OCTOBER 24, 2015

Customer service departments have had to shift their strategies, while HR departments have started to turn employees into brand advocates. Get the free “LiSTEN” e-book today! Images: steve p2008 , John Goode ( Creative Commons ). Social media has become a centerpiece for brands’ reputations. Scope Out Their Social Scene.

Social Media 120

Social Media Real Estate Media How To 120

PR 20/20

NOVEMBER 1, 2018

Editor’s Note: The Book Clubbin’ series recaps business and marketing related books read by the PR 20/20 team each quarter as part of the agency book club. This series will highlight key takeaways and top tips directly from each book club book. Sparks creativity. Unleash your creative mind.

Marketing 56

Marketing Creativity Technology Internal 56

Cision

JUNE 1, 2017

It’s been the biggest challenge and greatest accomplishment in taking on an ownership role to build a company that both supports the growth of my employees and clients, as well as encompasses a brand culture I believe in. Good competition helps keep you flexible, nimble and creative. Invest in professional development.

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Sports Agency Creativity Industry 245

Stern + Associates

JANUARY 31, 2023

What else can they add to their strategic toolbox to help learning and creativity thrive in their culture? When an organization needs a boost to innovate at the speed of light, whether their employees have developed lasting relationships or are a brand-new team, Dyer and Furr’s research suggests intellectual honesty may be the answer.

Interviews 118

Interviews Employee Leadership Strategy 118

Cision

NOVEMBER 12, 2015

Copyright laws protect works such as books, blog posts, videos, podcasts, artwork and more. Consider holding regular trainings or offering resources to familiarize your employees with the laws they need to follow and abide by to keep your brand compliant. Images: Horia Varlan , Sam Howzit , Daniel Lobo ( Creative Commons ).

Brand 120

Brand Branding Software Reputation 120

Cision

OCTOBER 31, 2015

Read the full-length “LiSTEN” e-book today! Employees must be able to communicate their findings externally and internally. Images: Steven Depolo , C_osett ( Creative Commons ). Want more insight on listening to prospects? Well-Versed Team.

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System Social Media Media Data 120

Stern + Associates

SEPTEMBER 18, 2024

Speaking up – and empowering your employees to speak up – is a vital prerequisite for a company culture that supports innovation. In this episode: Before employees can be empowered to speak up, Megan explains why leaders need to work on their own habits first.

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Company Construction Meeting Employee 71

Maxim Behar

APRIL 14, 2024

What motivates you to share your experience and knowledge in the form of books? And so began an endless love for sharing what I have experienced or what excites me in books. Where do you draw inspiration from and how do you select the people and topics to include in your books? This comes spontaneously and never fades.

Writing 59

Writing Social Media Meeting Facebook 59

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. You likely don’t need 40 hours a week of help, so you can scratch “full-time employee” off your list. Images: Got Credit , Images Money ( Creative Commons ).

Social Media 120

Social Media Media Internal International 120

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Your existing employees already know the historical hot buttons your company wants to avoid. Not only do existing employees probably already know who to turn to for help, in terms of content.

Agency 133

Agency Resources Employee International 133

ReimaginePR

MAY 2, 2015

Nervous employees laughed at everything he said and anything that he didn’t suggest was met with stony silence or shot down. Productive Thinking: Productive Thinking unlocks creative and problem-solving possibilities through a repeatable framework. It was a complete waste of everyone’s time.

Brand 120

Brand Branding Meeting Training 120

Contently - Strategy

JANUARY 9, 2019

As a result, the brief brims with journalistic rigor, pulling in stories from GE Reports , the brand’s main content hub, where employees across the globe explain new research and innovations by focusing on ideas instead of products. Chances are your company already has a newsletter or some e-books.

How To 111

How To Transportation Content Marketing Healthcare 111

Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today. Cars can drive themselves and machines outperform doctors in medical diagnostics.

Technology 118

Technology Ethics Creativity Tools 118

The Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” Start with employees, financial institutions, local government, and so on. Get creative and get smart. PR should be the first thing you do and it should be done every day.

Small Business 213

Small Business Fashion Groups Local 213

Stephen Waddington

JANUARY 15, 2020

Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. The book holds up almost ten years on because most organisations are lousy at using social media to listen to their customers. This is the story told by Robert McKeen and Thomas Gerace in their book Storynomics.

Storytelling 78

Storytelling Social Media International Internal 78

Stern + Associates

FEBRUARY 13, 2024

Discover the top advice these six award-winning thought leaders are giving today’s leaders about cultivating an inclusive culture that empowers all employees. By doing so, leaders can unlock a wealth of creativity, drive deeper employee engagement, and foster a culture where everyone feels empowered to contribute their best.

International 133

International Internal Groups Employee 133

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 87

Travel Case Study Creativity Advertising 87

Cision

FEBRUARY 1, 2016

With some creativity, it’s not hard to imagine this feature being far more useful for many businesses than it is right now. And subscriptions can also be used to keep tabs on competitors (if their employees are posting public content to Facebook) and to follow thought leaders in the industry. Third-Party Integration. Contact Us.

Facebook 48

Facebook Video Groups Creativity 48

The Resolution Blog

DECEMBER 1, 2015

The new integration between disciplines has not only accelerated productivity it has also inspired employees to follow passions and develop skills in new areas. The agencies can now use their budgets for the important tasks like being creative and building relationships. We have cut so much wasted document writing and meeting time.

Banking 120

Banking Communications Software Google 120

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020).

Policies 118

Policies Energy Government Crisis 118

Contently - Strategy

OCTOBER 15, 2020

Interactive Tools Give Brands a Creative Edge—and Empower Buyers. Way back in 2011, some employees at HubSpot had an idea. At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. Here are the five biggest trends you need to know.

B2B 143

B2B Trends Video Course 143

PR 20/20

AUGUST 6, 2019

Editor’s Note: The Book Clubbin’ series recaps business and marketing related books read by the PR 20/20 team each quarter as part of the agency book club. This series will highlight key takeaways and top tips directly from each book club book. Marketing is everywhere, whether you realize it or not.

Marketing 40

Marketing How To Customer Service Groups 40

Stern + Associates

NOVEMBER 8, 2023

Thinkers50 Innovation Award: Sheena Iyengar , the World’s Top Innovation Expert, Sparks Creativity by Making Meaningful Choices A new addition to the Thinkers50 list, Columbia Business School Professor Sheena Iyengar is the world’s leading expert on choice and decision-making.

Leadership 71

Leadership Ethics Creativity Meeting 71

Maxim Behar

JANUARY 24, 2022

Although jumped into Public Relations, he did not realize that it’s nothing but pure unique business surrounded by creativity, ethics, and responsibilities. The most important aspect that affects us is ‘outcomes’ and to match those we focus on being creative, innovative, proactive, and knowledgeable.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Solo PR Pro

DECEMBER 14, 2021

It was during that experience that he truly found his love for PR, enjoying the way it combined his passion for meeting new people and interviewing clients with the creative freedom he’d been yearning for while working as a journalist. But when you've got a wedding to pay for you do what you have to do.”. Lessons learned in the seminary.

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Meeting Journalism Interviews Employee 100

Stern + Associates

NOVEMBER 22, 2022

His research and frameworks for identifying influential individuals and developing a shared meaning between a company and its employees are helping leaders across the world motivate workers, keeping them aligned, coordinated and committed to their organization. Christakis, M.D., The Hidden Power of Shared Meaning.

How To 62

How To Groups Employee Study 62

Mindful Marketing

JANUARY 23, 2021

The intensely competitive alcohol industry has led many beer manufacturers to become very creative marketers: from elaborate point of purchase displays in retail stores to highly produced commercials during Super Bowls. However, higher ed’s steeply-sloped expense history is more complicated. wait for it. Anheuser-Busch.

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Education Financial Transportation Engineering 126