PRSay

JULY 26, 2017

I always had to work a little harder — I just can’t pick up a book off the table and start reading like other people,” she said. When she came across an unfamiliar concept, Carver didn’t focus on excuses; instead, she was committed to the process. Part of earning the APR is that you have to really, really want it. Ann Peru Knabe, Ph.D.,

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Study Public Affairs Software Nonprofit 128

Barokas

APRIL 23, 2020

My social media feed is filled with photos and stories of home refreshes and cleaning projects that have lived at the bottom of to-do lists for months or years. Books are neatly sorted and stacked. Dust off your crisis plan. Yes, this pandemic is a crisis on overdrive, and something that few would have predicted or prepared for.

Product Launch 88

Product Launch Crisis Media Training Interviews 88

Cision

AUGUST 24, 2016

Have you ever had to deal with a major brand crisis? Then, out of the blue, the agency principal called and said he had a friend on the board of directors of a company whose CEO had been “caught cooking the books.” They called it program marketing; essentially it was public relations and communications. How did you handle it?

Social Media 120

Social Media Reputation Crisis Media Training 120

Barokas

MARCH 16, 2020

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. For many companies, it’s fair to wonder what role they should play in the national conversation. Stay well, stay safe, stay sane, stay home.

Communications 88

Communications Case Study Conference Resources 88

Cision

NOVEMBER 3, 2016

Of course, PR professionals have long been trained to be mindful of the consequences of unintended recipients of critical information, and they know how to counsel clients not to engage in the worn out ‘off the record’ argument. That’s media training 101.

Social Media 120

Social Media Media Reputation Training 120

PRSay

SEPTEMBER 28, 2016

I was so beaten down and had so many misgivings about my future that I quit my job, hit the books and decided to fast track the Accreditation process. She is now the proud owner of Mother of Pearls Public Relations where they specialize in media relations, media training and crisis communications.

Television 60

Television Media Training Crisis Communications Course 60

PR for Anyone

JULY 14, 2022

And… if you are a regular media pitcher, this could be the perfect time for you to get booked! August is a great time to pitch if you haven’t yet or haven’t in a while.

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Pitching Television Media YouTube 130

PR for Anyone

OCTOBER 13, 2022

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Many people are already established in their business but they want to go to the next level of being known. In this week’s Free Publicity Friday PR tip video I’ll give you a few tips on how to do this.

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YouTube Video Industry How To 130

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE.

Pitching 130

Pitching Television Trends Video 130

Rock the Status Quo

FEBRUARY 19, 2015

It’s booked at the station and on your client’s calendar. The very thought of appearing as a guest on live TV can make even the most seasoned media spokesperson quake in their boots and it’s our job to make sure they are prepared. Your pitch worked! So what comes next? The interview! Great athletes practice often.”

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Interviews How To Media Media Training 100

PR for Anyone

SEPTEMBER 16, 2022

It’s Invisible Disabilities Month, Disabilities in the Workplace Month, National Bullying Prevention Month, National Cookie Month, National Book Month, National Dessert Month, and National Domestic Violence Awareness Month. National Book Month. Also, think about what month it is beyond National Breast Cancer Awareness Month.

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Pitching Financial Small Business YouTube 130

PRSay

MARCH 29, 2021

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Prepare a briefing book with the facts, supporting evidence and FAQs.

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Media Training Training Interviews Media 183