Deirdre Breakenridge

FEBRUARY 26, 2018

Socializing your brand means interacting with people—your customers, your prospects, your employees, your brand loyalists, and even your detractors—with the purpose of listening to them, and building relationships. By involving your employees, those who become your internal brand ambassadors , you show the human side of your brand.

Branding 256

Branding Brand Social Media Employee 256

Deirdre Breakenridge

MAY 1, 2017

Through our Facebook Live show, we can share our unique insight into the social media news and trends that make up engaging social strategies for our clients and our internal team. She is also the co-author of “Like, Love, Follow,” her first book, written as a guide for entrepreneurs looking to grow their businesses using social media.

Video 283

Video Facebook Social Media Creativity 283

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77

Stephen Waddington

JUNE 3, 2021

Asif Choudry, director, We Are Resource talked about how his printing-led business had seen a boom in packages sent by employers to employees. It is an innovative means of internal engagement that often spills out onto social media. We are currently booking speakers for July and September. I hope that you can join us.

Report 203

Report Energy Print Measurement 203

Sword and the Script

JUNE 11, 2024

Staffbase launches beta for new internal comms tool; Muck Rack team up with Shankman; Agility PR Solutions parent touts LLM deal with “big tech” In an unscientific observation, I’ve noticed a lot of companies are hiring internal communications. The company aims to solve two key problems facing internal communications with this launch.

International 95

International Internal B2B System 95

PR Job Coach

NOVEMBER 26, 2020

Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” Patti is also Forbes contributor and public speaker. Hitachi, Loral, ASARCO, Gould Inc.,

Corporate 274

Corporate Leadership Advertising Advertising 274

PRSay

JUNE 4, 2024

LGBTQ+ employees are looking to their employers to protect them, particularly in places where state governments are making it clear that we are not entitled to equality under the law. And it acts like your straight school principal who blocks book banning in their school library and hosts a local drag queen for Story Hour.

Government 209

Government Employee Insurance Insurance 209

PRSay

JULY 27, 2020

As employees look for answers during the COVID-19 crisis, they need simple, straightforward language. Employees have never liked corporate-speak, of course. These contrived communications are the exact opposite of the natural conversations employees engage in everywhere else,” the authors noted. Sharpen the focus.

Employee 197

Employee Leadership System Corporate 197

Presspage

NOVEMBER 8, 2024

be very different from the tone of voice you use to address the families of your employees. Updating internally Confusion leads to mixed messages and rumours. To avoid this, companies need to remember to also inform their own employees and keep them updated on what is going on.

Crisis Communications 78

Crisis Communications Crisis Communications Reputation 78

PRSay

MARCH 22, 2023

I use ZEO to describe an organization’s entry-level executives who they hire following college graduation and an organization’s interns. If a company with 1,000 employees employs you at the turn of the next decade, then approximately 300 of those employees will have been born between 1997 and 2012.

How To 162

How To Employee Leadership Nonprofit 162

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

PRSay

JANUARY 26, 2021

Capitol is a moment that will be chronicled in history books, and each individual involved has a different story to tell. This includes the way messages were shared with the internal constituents of the U.S. Leaders within an organization must act quickly to check the pulse of their most important stakeholders: their employees.

Crisis Communications 165

Crisis Communications Crisis Communications Leadership 165

Communications Conversations

DECEMBER 20, 2022

LinkedIn says a whopping 30% of a brand page’s engagement comes from employees. That same LinkedIn survey also says employees are 14 times more likely to share content from their employers than other types of content on LinkedIn. but if I had to guess it would easily be north of 50% employee comments.

LinkedIn 74

LinkedIn Employee Survey International 74

Wadds Inc.

MARCH 19, 2024

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management.

International 78

International Internal Communications Employee 78

Waxing UnLyrical

AUGUST 17, 2012

I know it’s been a while, but you remember the story of the intern and the executive coach, Part I. Long story short, I alerted the firm, they (must have) chastised the intern (because not long thereafter, I received – via bcc – a profusely apologetic note from her), and you’d think all was over and done with.

International 81

International Internal Pitching Corporate 81

Cision

MAY 18, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . People: While you don’t necessarily need data scientists to analyze social media conversations, you do need employees who are well-versed in social media and good communicators both externally and internally.

How To 198

How To Instagram Social Media LinkedIn 198

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Employee Policies 156

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. This is the story told by Robert McKeen and Thomas Gerace in their book Storynomics.

Storytelling 78

Storytelling Social Media International Internal 78

PRSay

MARCH 21, 2023

I use ZEO to describe an organization’s entry-level executives who they hire following college graduation and an organization’s interns. If a company with 1,000 employees employs you at the turn of the next decade, then approximately 300 of those employees will have been born between 1997 and 2012.

How To 139

How To Employee Leadership Nonprofit 139

Melissa Agnes

APRIL 4, 2018

Note: The following is an excerpt taken from my new book, Crisis Ready–Building an Invincible Brand in an Uncertain World , which is available for purchase on Amazon. Governance models define everything from the structure, roles, and responsibilities of a crisis management team, straight through to the internal escalation processes.

Crisis Management 169

Crisis Management Government Crisis Employee 169

Cision

MAY 16, 2017

Over the past couple of years, autonomous agents have been introduced as the main user interface in airports such as Dubai International Airport , Dulles International Airport , and Logan International Airport. Connect with Tony on Twitter @tonytie.

Hotels 198

Hotels Mobile Travel Technology 198

ImPRessions - Crenshaw Communications

JUNE 13, 2017

Of course, employee turnover can happen at any company, but when it happens on the agency side, it should be a blip, not a breakdown. With little reason to believe otherwise, a PR team will sometimes book an interview with a journalist, only to see it go poorly. This is bad practice all around.

Media Training 249

Media Training Policies Agency Interviews 249

PRSay

JANUARY 14, 2020

Harold Burson, named the 20 th Century’s most influential PR practitioner by PRWeek , thought his two most valuable contributions to the profession were, first, for Burson-Marsteller having led the way for agencies to move past being a “cottage industry” to become international institutions. This from a man who read some 35 books a year.

Leadership 158

Leadership Automotive Employee Corporate 158

Communications Conversations

OCTOBER 14, 2014

And, they often look at three distinct buckets: * In-house (either training existing employees or hiring additional head count). Your existing employees already know the historical hot buttons your company wants to avoid. Quick access to internal subject matter experts. Quick access to internal subject matter experts.

Agency 133

Agency Resources Employee International 133

Shift Communications

AUGUST 5, 2015

As the President of a growing agency, it seems every week I find myself in a conversation about employee retention. So I was fascinated to read a Vox piece last week looking at LinkedIn Founder Reid Hoffman’s new book “The Alliance”. As a leader I want that for our employees, our Agency and our industry. Embrace the Boomerang.

Employee 60

Employee Agency Training Industry 60

Melissa Agnes

NOVEMBER 13, 2018

Humor Engineer, Drew Tarvin, joins the Invincible Brand Podcast to discuss how humor can be used to effectively help solve many common workplace issues, such as a lack of employee engagement, stress management, communication issues, and more. Listen: Watch: You can also listen to this episode on iTunes , Spotify , Stitcher , and YouTube.

How To 144

How To YouTube Crisis Management Crisis 144

ImPRessions - Crenshaw Communications

JULY 6, 2016

A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. The Holmes Report estimates the global PR industry at $14.2

SEO 204

SEO Analytics B2B Measurement 204

Stern + Associates

JUNE 25, 2024

Author of the new book, “ The AI-Savvy Leader: Nine Ways to Take Back Control and Make AI Work ” (June 2024), one of The Next Big Idea Club’s Must-Read Books , he demonstrates how to incorporate AI as a strategic asset while creating the right conditions for workforces to use it. Matt Beane , Ph.D.,

System 123

System Technology Leadership Employee 123

Wadds Inc.

MARCH 29, 2024

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. Rachel is the founder of consultancy All Things IC, Chartered PR and Fellow of both the CIPR and the Institute of Internal Communications. What do you hope to achieve with this book? I have two aims with the book.

International 52

International Internal Strategy Communications 52

Stern + Associates

JANUARY 10, 2024

As we kick off our third season of Minds Worth Meeting, Justin Louis speaks with journalist and UC Berkeley Graduate School of Journalism lecturer Nick Romeo about his new book, “ The Alternative: How to Build a Just Economy.” We talk about an Austrian village that is successfully experimenting with a jobs guarantee.

Meeting 118

Meeting Journalism Policies Groups 118

ImPRessions - Crenshaw Communications

APRIL 21, 2016

His stint at Hubspot didn’t last very long, but it produced a book about the experience, Disrupted: My Misadventure in The Startup Bubble, a scathing takedown of startup culture. In the words of ex- New York Times writer Nick Bilton, the book shows “how ridiculous, wasteful, and infantile tech start-ups like this can be.”

How To 120

How To Reputation LinkedIn Software 120

Waxing UnLyrical

FEBRUARY 19, 2014

Let’s focus on employee privacy in the workplace. Do employees have any right to privacy when using online tools and social media? But their rights are quite limited, and both employers and employees need to know where to draw the line to respect each other’s privacy rights to know certain things, and keep others private.

Social Media 102

Social Media Privacy Media Employee 102

Cision

AUGUST 25, 2015

First, you can read blog posts, magazine articles, and books or take webinars online to learn how to maximize your social media presence. You likely don’t need 40 hours a week of help, so you can scratch “full-time employee” off your list. Another option is hiring an intern. What’s My Goal?

Social Media 120

Social Media Media International Internal 120

PR in High Definition

SEPTEMBER 22, 2020

Nancy Kline talks about the internal state of mind in her book “Time to Think”, suggesting that the best conditions for thinking are when you’re at ease and free from rush or urgency – and it really struck a chord because it seems we might be doing the opposite. Listen to your employees. Ease creates, urgency destroys.

Creativity 116

Creativity Employee Newspapers Crisis 116

PRSay

FEBRUARY 24, 2017

Set up meeting with colleagues and internal stakeholders to talk about the dashboard. The team also ties social media data to bookings and revenue. Our execs always want to see how many bookings we generate per campaign,” Villafranca says. Make the data real for real people,” she says.

Social Media 117

Social Media Airlines Media Meeting 117

Stern + Associates

OCTOBER 24, 2023

How do you motivate employees and influence customers in positive directions? Co-author of the international bestseller “ Nudge: Improving Decisions About Health, Wealth, and Happiness ” with Richard Thaler, Sunstein has become world renowned for his key insights into decision-making processes. How do leaders bring about change?

Tools 127

Tools Employee Government Strategy 127

PRSay

OCTOBER 7, 2018

Every Friday, Jonathan Mildenhall has a conversation with himself about whether he’s treated his coworkers and employees with kindness and decency over the past week. Through Airbnb’s platform, people could book a stay in the full-scale recreation. In 2014, Airbnb booked 36 million nights; in 2017, 190 million nights.

Conference 125

Conference Creativity Internal International 125