Wadds Inc.

JANUARY 22, 2024

Julia Hobsbawm makes a convincing case that if you’re a knowledge worker with a laptop, that’s exactly where you are in her book The Nowhere Office: Reinventing Work and the Workplace of the Future. The book was first published in 2022 and reprinted in 2023. Usefully, Hobsbawm’s network is extensive.

Fashion 52

Fashion Knowledge Base Internal International 52

5W PR

NOVEMBER 21, 2024

Employee advocacy can help in generating brand ambassadors. Engaged and passionate employees serving as powerful brand ambassadors. That means fostering a positive work environment and encouraging employees to share their experiences on social media. 

Branding 78

Branding Brand Storytelling Employee 78

Cision

OCTOBER 17, 2015

Getting employees involved on social media may seem like a terrifying idea. One employee’s inappropriate tweet could result in a social media crisis. Check out these three examples to see how you can take the conversations your employees have on social and turn them into something beneficial for your brand.

Employee 120

Employee Branding Brand Social Media 120

Maxim Behar

APRIL 14, 2024

What motivates you to share your experience and knowledge in the form of books? And so began an endless love for sharing what I have experienced or what excites me in books. Where do you draw inspiration from and how do you select the people and topics to include in your books? This comes spontaneously and never fades.

Writing 59

Writing Social Media Meeting Facebook 59

Melissa Agnes

APRIL 16, 2018

Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle. The following is an excerpt taken from Crisis Ready (which is available for purchase on Amazon ) to help you address this internal challenge, if this struggle is relatable to you. This struggle is real.

Internal 133

Internal International Crisis Exercises 133

Stephen Waddington

JANUARY 15, 2020

There were some clear misses in my original essay: social media activism, internal communications, storytelling and professionalism in PR. Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. This is the story told by Robert McKeen and Thomas Gerace in their book Storynomics.

Storytelling 78

Storytelling Social Media Internal International 78

PRSay

JUNE 4, 2024

LGBTQ+ employees are looking to their employers to protect them, particularly in places where state governments are making it clear that we are not entitled to equality under the law. And it acts like your straight school principal who blocks book banning in their school library and hosts a local drag queen for Story Hour.

Government 209

Government Employee Insurance Insurance 209

5W PR

OCTOBER 10, 2024

Positive media coverage significantly enhances a brand’s credibility and visibility, attracting new customers and driving bookings.  Employee Engagement A strong internal brand is essential for creating a positive and productive work environment. Crisis Management Even the most successful brands can face challenges.

Consumer 78

Consumer Branding Brand Crisis Management 78

PRSay

MARCH 22, 2023

I use ZEO to describe an organization’s entry-level executives who they hire following college graduation and an organization’s interns. If a company with 1,000 employees employs you at the turn of the next decade, then approximately 300 of those employees will have been born between 1997 and 2012.

How To 161

How To Employee Leadership Nonprofit 161

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77

PRSay

MARCH 21, 2023

I use ZEO to describe an organization’s entry-level executives who they hire following college graduation and an organization’s interns. If a company with 1,000 employees employs you at the turn of the next decade, then approximately 300 of those employees will have been born between 1997 and 2012.

How To 139

How To Employee Leadership Nonprofit 139

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

Stern + Associates

JANUARY 10, 2024

As we kick off our third season of Minds Worth Meeting, Justin Louis speaks with journalist and UC Berkeley Graduate School of Journalism lecturer Nick Romeo about his new book, “ The Alternative: How to Build a Just Economy.” We talk about an Austrian village that is successfully experimenting with a jobs guarantee.

Meeting 118

Meeting Journalism Policies Groups 118

Stern + Associates

JUNE 25, 2024

Author of the new book, “ The AI-Savvy Leader: Nine Ways to Take Back Control and Make AI Work ” (June 2024), one of The Next Big Idea Club’s Must-Read Books , he demonstrates how to incorporate AI as a strategic asset while creating the right conditions for workforces to use it. Matt Beane , Ph.D.,

System 104

System Technology Leadership Employee 104

Presspage

NOVEMBER 8, 2024

be very different from the tone of voice you use to address the families of your employees. Updating internally Confusion leads to mixed messages and rumours. To avoid this, companies need to remember to also inform their own employees and keep them updated on what is going on.

Crisis Communications 78

Crisis Communications Crisis Communications Reputation 78

NewsWhip

FEBRUARY 1, 2022

In the midst of talent wars, mixternal communications is a juicy topic at companies intent on attracting and retaining employees. We examine addressable opportunities to bring balance to internal and external communications. Quigley and Wright jump into the report to review some of these trends in more detail.

Communications 78

Communications Employee Internal International 78

Stephen Waddington

JUNE 3, 2021

Asif Choudry, director, We Are Resource talked about how his printing-led business had seen a boom in packages sent by employers to employees. It is an innovative means of internal engagement that often spills out onto social media. We are currently booking speakers for July and September. I hope that you can join us.

Report 203

Report Energy Print Measurement 203

Shift Communications

AUGUST 5, 2015

As the President of a growing agency, it seems every week I find myself in a conversation about employee retention. So I was fascinated to read a Vox piece last week looking at LinkedIn Founder Reid Hoffman’s new book “The Alliance”. As a leader I want that for our employees, our Agency and our industry. Embrace the Boomerang.

Employee 60

Employee Agency Training Industry 60

Wadds Inc.

SEPTEMBER 22, 2024

The alignment between community and public relations was set out by Dean Kruckeberg and Kenneth Starck in 1998 in their book Public Relations and Community. Communities can equally be focussed on internal stakeholders. Social and owned media are often used as platforms. The outcome is empowerment, influence and change.

Community 52

Community Sports Internal International 52

Mindful Marketing

NOVEMBER 2, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing How do you position a business ethics book versus dozens of others on the market? That’s been a top-of-mind question and exciting opportunity while writing my book on Mindful Marketing.

Writing 115

Writing Technology Ethics Course 115

PRSay

JANUARY 26, 2021

Capitol is a moment that will be chronicled in history books, and each individual involved has a different story to tell. This includes the way messages were shared with the internal constituents of the U.S. Leaders within an organization must act quickly to check the pulse of their most important stakeholders: their employees.

Crisis Communications 164

Crisis Communications Crisis Communications Leadership 164

Stern + Associates

OCTOBER 24, 2023

How do you motivate employees and influence customers in positive directions? Co-author of the international bestseller “ Nudge: Improving Decisions About Health, Wealth, and Happiness ” with Richard Thaler, Sunstein has become world renowned for his key insights into decision-making processes. How do leaders bring about change?

Tools 125

Tools Employee Government Strategy 125

PR 20/20

NOVEMBER 1, 2018

Editor’s Note: The Book Clubbin’ series recaps business and marketing related books read by the PR 20/20 team each quarter as part of the agency book club. This series will highlight key takeaways and top tips directly from each book club book. Build a routine. Nurtures frequency. Fosters productivity. 11: 00 a.m.

Marketing 56

Marketing Creativity Technology Internal 56

PRSay

JULY 27, 2020

As employees look for answers during the COVID-19 crisis, they need simple, straightforward language. Employees have never liked corporate-speak, of course. These contrived communications are the exact opposite of the natural conversations employees engage in everywhere else,” the authors noted. Sharpen the focus.

Employee 196

Employee Leadership System Corporate 196

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Policies Employee 156

Wadds Inc.

MARCH 22, 2023

It supported organisations with transformation, employee engagement and the management of a broad range of stakeholder issues. Employee engagement and internal communications are cited as a number one priority by corporate affairs directors.

Publicity 98

Publicity Corporate Employee Interviews 98

5W PR

APRIL 26, 2021

If a poll of the company’s employees was taken today, which quadrille would they fall in regarding knowing the brand’s mission, vision and values – up to 25%, 50%, 75% or 100%? This became increasingly acute since the pandemic with many employees working remotely. Most companies would likely register up to 25%.

Corporate 88

Corporate Employee B2C Internal 88

Stern + Associates

SEPTEMBER 22, 2022

As we navigate various transitions over the coming months and years, leaders are likely to see employees struggle with anxiety, depression, burnout and trauma. When organizations invest in mental health, it’s better for employees and better for business. Make It Fearless. Fostering Psychological Safety in the Workplace.

Employee 62

Employee Leadership Exercises Mobile 62

PR for Anyone

SEPTEMBER 16, 2022

It’s Invisible Disabilities Month, Disabilities in the Workplace Month, National Bullying Prevention Month, National Cookie Month, National Book Month, National Dessert Month, and National Domestic Violence Awareness Month. Employee Ownership Month. International Walk To School Month. National Book Month.

Pitching 130

Pitching Financial Small Business YouTube 130

PR in High Definition

JULY 23, 2024

Spokespeople go on holiday, the warm weather pulls people away from their desks more readily, and when the school holidays come around, lots of holiday is booked in. Take time for internal comms Another strategy shift to consider during the summer slowdown is focusing on internal activities and communications.

How To 62

How To Leadership Case Study Internal 62

Karen Freberg

AUGUST 21, 2018

When one of your mentors walks up to you and hands you over a book and tells you – read this – you better jump on it! I have done this for some of my students over the years – where I have provided them with a book that would be good for them to check out. What book was this?

Leadership 40

Leadership Social Media Corporate Conference 40

PR Job Coach

NOVEMBER 26, 2020

Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” Patti is also Forbes contributor and public speaker. Hitachi, Loral, ASARCO, Gould Inc.,

Corporate 274

Corporate Leadership Advertising Advertising 274

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

Deirdre Breakenridge

FEBRUARY 26, 2018

Socializing your brand means interacting with people—your customers, your prospects, your employees, your brand loyalists, and even your detractors—with the purpose of listening to them, and building relationships. By involving your employees, those who become your internal brand ambassadors , you show the human side of your brand.

Brand 256

Brand Branding Social Media Employee 256

Reputation Antistress by Sergii Bidenko

JUNE 26, 2023

The large-scale wave of layoffs in international companies in 2023 is the beginning of a big storm. However, the companies are trying to soften the shock with remarks like: "This is just 5% of the total number of employees worldwide". In May 2020, Airbnb announced the layoff of 25% of its staff (1900 employees) due to the coronavirus.

Reputation 52

Reputation Company How To Employee 52

Sword and the Script

MARCH 1, 2016

And that’s what’s so amazing about this story: Johnson & Johnson wrote the book on crisis management in 1982. If you enjoyed this post, you might also like: Crisis Comms: No one More Reliable than an Employee. The post Company that Wrote the Book on Crisis Comms Adds New Chapter appeared first on Sword and the Script.

Crisis 60

Crisis Company Case Study Crisis Management 60

Waxing UnLyrical

MARCH 20, 2015

By all accounts, Maddie Grant and Jamie Notter’s new book, When Millennials Take Over , launched to riotous success at SxSW last week. I’m going to now add my $0.02 (and yes, book reviews are back on WUL!) – it’s awesome. What When Millennials Take Over is about. What When Millennials Take Over is about.

Community 40

Community Case Study Technology Employee 40