Deirdre Breakenridge

SEPTEMBER 25, 2017

“Some of our fellows are working on ideas in retail, cryptocurrency and logistics with the potential to be major businesses – but we also have fellows who are writing novels about tech. My structured sabbatical centered around three focus projects: Writing my first book and launching a pre-order campaign. Journaling.

Writing 171

Writing Journalism Travel Meeting 171

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” Lepore writes, “Businesses have regulations, compliance departments, and inspections. It’s a red flag.

Corporate 272

Corporate Reputation Employee Policies 272

Maxim Behar

APRIL 14, 2024

What motivates you to share your experience and knowledge in the form of books? I started writing back in my high school years when I accidentally came across a typing machine. And so began an endless love for sharing what I have experienced or what excites me in books. Mostly I write about business because that's what I do.

Writing 59

Writing Social Media Meeting Facebook 59

PRSay

SEPTEMBER 1, 2017

While PR professionals are expected to have excellent writing, design and presentation skills, I also believe that this value requires expertise in our specific industries. Page Society in preparation for a book on PR ethics. Others include “The Portable MBA” and Business Expert Press book series.

Ethics 145

Ethics Public Affairs Journalism Leadership 145

ZudePR

DECEMBER 30, 2016

I’ve read some corking books this year. And this book came up. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Quite simply the best marketing book I’ve ever read (and I’ve read a few). ” More than 100 books.

Writing 84

Writing Google Meeting Airlines 84

Cision

JANUARY 28, 2016

In this interview, Stuart discusses his motives for making the switch, the value of a news background and the intersection of journalism and PR. What was behind your decision to switch from journalism to PR? where I could learn from Mike Sitrick, the guy who wrote the book on strategic and crisis PR, I jumped at it.

Journalism 120

Journalism Newspapers Writing Report 120

PRSay

SEPTEMBER 6, 2022

She also used her skills as a reporter to travel to the frontiers of neuroscience as the co-author of four New York Times bestselling books about the importance of confidence for women and girls. You’ve co-written four books on self-assurance for women and girls. It makes our journalism better. Ahead of her Nov.

Journalism 148

Journalism Newspapers Policies Writing 148

Deirdre Breakenridge

NOVEMBER 23, 2016

Book Reviews / Journal Research. I know there is only so much time in a day, but some of your best time can be spent helping your colleagues who write books or do research for the PR industry. For example, new books on PR, social media, strategic planning, influencers, etc., are published every year by your peers.

Skype 150

Skype Industry Storytelling Interviews 150

Buzzstream

DECEMBER 6, 2024

Tip: As of writing, many journalists are leaving X and heading to BlueSky. Having a pitch written for the perfect match is definitely better than writing on the fly. Speed matters, but so does quality writing. Two hours is often a lifetime in the journalism industry. How to use it successfully? This is because speed wins.

Case Study 116

Case Study Pitching B2B Tools 116

Deirdre Breakenridge

JUNE 12, 2018

He’ll review how to distill and disseminate the key points of your research including journal articles, abstracts, case studies, white papers, presentations, reports, or book chapters to external audiences. What are some difference between academic writing and writing for public audiences?

Communications 150

Communications How To Case Study Community 150

Cision

JANUARY 4, 2016

In his book, The New Rules of Marketing and PR, David Meerman Scott describes how authors Bryan and Jeffrey Eisenberg successfully marketed a book by sending out digital press releases every day for a few months. He is a history buff and read in The Wall Street Journal about a book of letters written by a German soldier during WWII.

Resources 120

Resources Journalism Print Pitching 120

PRSay

JUNE 18, 2019

How do you decide on updates to the book, and how frequently do you amend the online version? What is the thought process at the AP behind making changes to longstanding style rules (like the change to writing out state names in datelines, for example)? she holds a master’s degree in arts journalism from Syracuse University’s S.I.

Guidelines 154

Guidelines Writing Social Media Newspapers 154

Masters in Communications

DECEMBER 10, 2018

Today's journalism is a far cry from what it used to be. Journalism as a whole has changed in response. Let's take a look at what journalism is today, and some of the people changing it. What Really Is Journalism? Journalism is the act of gathering, assessing, creating, and presenting news and information.

Journalism 65

Journalism Newspapers Web Data 65

Cision

SEPTEMBER 29, 2016

Most freelancers list their outlets on their websites; those who don’t usually make them available in front-of-book bios or on social media. Freelancers pride themselves on following good stories, but all of us have certain stuff about which we like to write. With this in mind, I’m likely not going to write a puff piece about Kayak.

Pitching 0

Pitching Journalism Writing Print 0

Cision

FEBRUARY 10, 2016

What’s the point in writing if no one cares? Learn how with Cision’s free Brand Journalism white paper! I assure you: anything you want to write about has already been written. If you always write a 400-word blog post, you’re providing a pretty monotonous experience for readers. Love What You Write.

Writing 120

Writing Viral Infographics Blogging 120

Cision

SEPTEMBER 11, 2017

Baruch Lev, a pre-eminent IR scholar at New York University, writes in his book, Winning Investors Over , “Investors have limited attention, so content that gets good earned media will attract more investor attention.” So what do journalists have to do with that? A lot, actually. That’s right.

Banking 192

Banking Newspapers Study Company 192

Critical Mention

JANUARY 22, 2019

I went into Marketing by way of writing. But I thought writing a diary was boring. Q: Between writing two books, speaking at conferences and managing MarketingProfs, you’ve really made your mark over the years. Having Everybody Writes appear on the Wall Street Journal best-seller list organically was cool, too.

Interviews 104

Interviews Content Marketing Writing Journalism 104

Bianchi Biz Blog

NOVEMBER 6, 2023

Since I graduated in December 2021, I’ve been an associate editor within the engineering field, first for Microwave Journal and since January at EE World Online and all the sites it handles. Being that I’m fresh in the industry I haven’t gotten the chance to write many stories, so for now my most fun story is also the one I’m most proud of.

Meeting 93

Meeting Engineering Journalism Media 93

Cision

JUNE 25, 2015

If your company is in the news regularly, consider a tool like Coverage Book to curate news seamlessly in a visually appealing format. Write a press release. If your company landed major coverage in a book, peer-reviewed journal or spot on a publication’s annual list, it warrants a press release. 500|5000 list).

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

Maxim Behar

DECEMBER 1, 2024

Writing, communication, and public speaking have fascinated and inspired me for as long as I can remember—probably since kindergarten. But at a certain point, I felt it was time to leave journalism behind. I also make time to write books and articles and record music. I graduated first grade with a grade around a C+ (4.5

Journalism 59

Journalism Newspapers Travel Film 59

Cision

MARCH 22, 2016

How did you get your start in journalism? When you start to become blasé and complacent about your writing, that’s when you stop doing such a good job. I don’t write a story just for the sake of writing it – there has to be something our readers can learn or gain from reading the piece.

Newspapers 120

Newspapers Pitching Interviews Writing 120

Cision

OCTOBER 21, 2015

Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how. Sprinkle in a dash of inspiration, and your writing will go from good to great. Get the free “LiSTEN” e-book today! Liz Sabatiuk (@mobilia5) August 27, 2015.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Buzzstream

JANUARY 29, 2025

Write the subject line as if it’s already a published headline. So I was a fresh-faced reporter, you know, just writing on council news and stories like cat stuck up a tree. You start off with that type of journalism, but that’s how it starts off, right? And that was probably 11 years ago now. As a reporter.

Pitching 62

Pitching Energy Journalism Newspapers 62

Buzzstream

NOVEMBER 21, 2024

One of the first marketing books I read was Permission Marketing by Seth Godin. He only has a few issues at the time of writing, but the quality is top-notch. MuckRack – Daily Media Industry Overview MuckRack’s daily email offers quick insights into journalism and highlights trends and top journalists in an easy-to-digest format.

Digital PR 62

Digital PR SEO Web Resources 62

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Lepore writes, “Businesses have regulations, compliance departments, and inspections. It’s a red flag. It means that systems are failing.

Corporate 156

Corporate Reputation Employee Policies 156

Bianchi Biz Blog

APRIL 19, 2021

I am also responsible for writing and leading the “Daily Money” newsletter – our M-F roundup of the day’s personal finance, business and tech news. After covering it for the Detroit Free Press, I wrote a nationally published book telling the inside story: Detroit Resurrected: To Bankruptcy and Back. I love stories on business trends.

Report 83

Report Meeting Automotive Media 83

Bianchi Biz Blog

JUNE 19, 2023

How long have you been in journalism and how did you get started? I’ve been in journalism for 22 years. I fell in love with writing when I was in sixth grade. During that school year, our class was regularly assigned a book report. We would walk to the school library, select a book, then write a report.

Transportation 93

Transportation Meeting Media Newspapers 93

Cision

JANUARY 22, 2016

It may interrupt them in the middle of writing a story, or worse, prevent them from taking a call with a hot news tip. It’s The Newspaper of Record, The Grey Lady, and a journalism institution. Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. Don’t call.

Pitching 120

Pitching Newspapers How To Knowledge Base 120

Solo PR Pro

OCTOBER 5, 2021

He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C.

Meeting 97

Meeting Handbook Newspapers Government 97

PRSay

JANUARY 29, 2021

In 2017, Lofgren and her husband, Matt, endowed The Diane Gage Lofgren Endowed Scholarship for Journalism at San Diego State University (SDSU), benefiting students in the School of Journalism and Media Studies, which includes majors in advertising, journalism, media studies and public relations.

Healthcare 78

Healthcare Journalism Study Advertising 78

wiredPRworks

APRIL 20, 2022

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Buzzstream

DECEMBER 9, 2024

AI should only be used to refine and strengthen your writing, not to create it from scratch. So, you know, I saw the writing on the wall. I’ve written six books and two New York Times bestsellers. Write your pitch and give it to chat. I virtually strengthen virtually everything I write. Write it yourself.

How To 62

How To Pitching SEO Small Business 62

Polaris

MARCH 6, 2015

In this book, Snow identifies 9 principles to help explain how some of today’s most successful innovators—comedians, business people, designers, inventors, athletes and more—are able to use less effort to achieve much more. After graduating from Columbia University’s Graduate School of Journalism, he wrote for Fast Company and Wired.

Airlines 100

Airlines Viral Sports Ethics 100

Bianchi Biz Blog

OCTOBER 4, 2021

Award-winning automotive journalist Gary Witzenburg has been writing about automobiles, auto people and the auto industry for 33 years. Navy officer, auto engineer, race driver and advanced technology vehicle development manager who has authored eight automotive books. How long have you been in journalism and how did you get started?

Automotive 75

Automotive Meeting Engineering Media 75

Cision

JANUARY 30, 2016

In fact, Cision’s 2015 Global Social Journalism Study found that 81 percent of journalists chose email over social media, newswires, snail mail or even face-to-face contact. And while Twitter has hinted at removing the 140-character limit, that doesn’t mean social will or should become a place to write a reporter a book.

Media 120

Media Pitching Social Media Report 120

The Proactive Report

FEBRUARY 27, 2021

Most marketing agencies have a special focus on workers who can be involved in plagiarized writing. Monitor every source you consult with books and journal essays, but also things like websites, magazine articles, and podcasts. 2. Down in the professionalism. Quoting the actual content.

Engineering 130

Engineering Reputation Data Advertising 130

Solo PR Pro

JULY 5, 2022

reviewing all the news alerts I have set up for my clients and their industry competitors and fielding urgent emails before devoting the rest of the morning to writing and other client work. I write or pitch media in the mornings, so I am only available beginning at noon daily. I try not to schedule any calls or meetings after 3 p.m.

Meeting 98

Meeting Writing Pitching Case Study 98