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You Land the Interview and Then. the Unexpected Happens

PR for Anyone

If there is one thing I’ve learned doing media interviews and teaching people how to do it, it’s expect the unexpected. When my clients land media interviews, we always do media training beforehand. My kids are grown but I still use old books and puzzle boxes to get the camera to eye-level.

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Pitch the Media

PR for Anyone

My dear friend and colleague, Jeff, an award winning television news reporter, told me his favorite email he ever got was “your blue eyes look so great on camera.” He read that entire pitch AND booked her for a segment. Journalists, particularly television stations are territorial and will often ask you for an exclusive.

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What Can You Do to Land a TV Pitch?

PR for Anyone

” People know the power of television and they see me there regularly and they want to know how they can be that expert. The most important thing to remember is that television is visual. People are watching television and they need to see things. You’ve got to remember that media is visual. Maybe it’s a book.

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Pitch the Media Today

PR for Anyone

Now is the best time to pitch the media, especially television. August is the slowest news time as so many people are traveling and don’t want to forego their vacation for a media appearance. And… if you are a regular media pitcher, this could be the perfect time for you to get booked!

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What to Pitch the Media in Spring

PR for Anyone

This is one of my favorite times to pitch television. This is what I tell everybody – all of my clients – every single person watching this video has a story to pitch television related to graduates. Do you have a book that you could bring. Transcript. Hey everyone! It’s the start of spring.

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Newsjacking Idea

PR for Anyone

We are “watching” television so we need to “see” what you are talking about. Remember to think about what medium you are pitching. TV should be visual. They took many clips from the scenes from the movie and also video and pictures of current weddings and compared them. newsjacking).

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How to Get in Magazines

PR for Anyone

Gift guides of most national magazines are fully booked by July 1st. If you are the author of a business book and you see that in September, Forbes. Magazine will be featuring business books, you should be sending a copy of your book to the business editor in April. Even further out is the holiday gift guide.

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