Remote PR Jobs

JULY 11, 2024

In today's saturated market, brands face the challenge of rising above an ever-increasing number of competitors. However, one universal strategy to ensure your company stands out is to humanize the brand , imbuing it with a unique personality that resonates with target audiences. They know what they are and they own it. Innovative?

Branding 245

Branding Brand Storytelling Airlines 245

ImPRessions - Crenshaw Communications

AUGUST 22, 2018

Good PR and great customer service have never been more intertwined. The best way to understand a company’s reputation — and its values — is to look at its response to customer reviews and complaints. A business can spend millions on brand reputation and community service. Use automation wisely.

Customer Service 136

Customer Service Insurance Insurance Banking 136

Deirdre Breakenridge

SEPTEMBER 14, 2015

A Guest Post By Corina Manea, PR & Social Media Strategist. During my career, I have noticed that one particular skill is often overlooked when it comes to training new PR pros and that is customer service. You might wonder what has customer service to do with PR? Well, it applies very well to PR too.

Customer Service 150

Customer Service Training Internal International 150

Agility PR Solutions

MAY 10, 2022

Today’s consumers, particularly Gen Z, are increasingly turning to social media influencers and online communities to make purchasing decisions and receive customer service, according to a new study from Oracle and Brent Leary, partner at CRM Essentials.

Social Media 92

Social Media Consumer Branding Brand 92

Onclusive

AUGUST 30, 2023

But the task of building and maintaining a lasting brand value is a t ricky one, requiring careful strategy and dedicated execution. In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation.

Branding 195

Branding Brand How To Reputation 195

Burrelles Fresh Ideas

MAY 14, 2024

Social media accessibility is about creating social media content in a way that everyone, including people with all forms of disabilities, can access and interact with it. Why is Social Media Accessibility Important? Many of them face serious challenges accessing social media.

Social Media 93

Social Media Media Video SEO 93

5W PR

OCTOBER 10, 2024

A well-executed PR strategy can elevate a brand from obscurity to a sought-after destination. Brand Storytelling Storytelling remains one of PR’s most powerful tools. Crafting compelling narratives about a brand’s history, values, and unique selling points connects with consumers on an emotional level.

Consumer 78

Consumer Branding Brand Crisis Management 78

The Proactive Report

FEBRUARY 17, 2023

Brand Awareness and Visibility In the digital age building brand awareness depends to a large degree on brand visibility. If your brand is not found online, your content and messaging is not seen by the people you want to engage with. What is the difference between brand affinity and trust?

Branding 130

Branding Brand Ethics Engineering 130

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. Fast forward to today, those very channels have donned a new hat – they’ve become vibrant marketplaces, offering the joy of online shopping with a social flavor. billion people were using social media globally.

Social Media 87

Social Media Media Mobile SEO 87

Melissa Agnes

JULY 9, 2014

Customer service programs and trainings are important. It’s important to educate and train your frontline to be able to engage and empower your clients, to build relationships and to humanize your brand. However, one area of the customer service training that often gets overlooked is issues management.

Customer Service 192

Customer Service Training Crisis Education 192

Landis PR

DECEMBER 20, 2021

Social media users passed the 3.5 So what are some of the benefits of social media for business? From brand storytelling to new commerce opportunities, social channels offer companies an unmatched opportunity to reach and engage consumers: Engage with your target audience. Customer Service.

Social Media 52

Social Media Branding Brand Customer Service 52

Remote PR Jobs

OCTOBER 21, 2024

For example, when working with a new client outside your field, it’s important to ask them the right questions about their brand and to listen to them carefully. This helps everyone stay on the same page, so the services you provide fit their brand image. It lets brands connect with their audience directly and instantly.

Writing 264

Writing Publicity How To Examples 264

5W PR

MAY 27, 2024

In an age where brands are always in the public eye, a single misstep can rapidly escalate into a crisis, harming trust and tarnishing reputation. However, armed with the right crisis PR strategy, brands can not only weather these storms, but also come out stronger. Customer loyalty Customers are at the heart of every business.

Crisis Management 88

Crisis Management Crisis Branding Brand 88

5W PR

MAY 10, 2023

Customer loyalty is essential for baby brands in a competitive market. Creating a positive experience throughout the customer journey is crucial for building long-lasting customer relationships. Offering Exceptional Customer Service Exceptional customer service is crucial for building customer loyalty for baby brands.

Branding 88

Branding Brand Customer Service Guidelines 88

Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. The insight obtained is fundamental in maximising social media results and with the help of AI, social media teams can gather details and process large amounts of data efficiently.

Social Media 62

Social Media Trends Media Analysis 62

5W PR

OCTOBER 14, 2020

Add in more recent data from Broadband Search revealing that North Americans spend an average of two hours and six minutes daily on social media. These figures and earlier articles about consumers’ increased dependency on social media to browse and shop, make social media customer service extremely important.

Social Media 88

Social Media How To Media Guidelines 88

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

We associate social media platforms with splashy consumer campaigns, but social is increasingly important in B2B public relations. According to an IDC study , 75% of B2B buyers and 84% of C-level/vice president executives use social media to make purchasing decisions. Journalists use social media, too.

B2B 170

B2B Social Media Media Education 170

5W PR

AUGUST 22, 2024

n a world overflowing with choices, brands transcend product sales—they offer a feeling, a way of life. Standing out amidst this cacophony demands a unique alchemy, transforming a brand from a name on a shelf to a symbol of a desired lifestyle. Differentiation What sets a brand apart in a sea of competitors?

Branding 78

Branding Brand Customer Service Storytelling 78

The Hoyt Organization

SEPTEMBER 10, 2024

With so many financial tech (fintech) brands vying for attention in a fiercely competitive market, it’s not enough for a fintech company to merely innovate. They must communicate their value effectively to succeed in a disruptive environment and win new business while protecting existing customers. Authenticity is another key factor.

Financial 101

Financial Real Estate Branding Brand 101

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Brand humanization. Not many types of social posts are as successful as online quizzes.

Social Media 156

Social Media Trends Media Instagram 156

Cision

OCTOBER 10, 2015

According to a recent Oracle study, 81 percent of Twitter users expect brands to respond to their questions or complaints the same day they tweet. But what happens when brands don’t pay attention to what’s being said about their products and services online? They lose their customers. Want more social listening insight?

Social Media 120

Social Media Branding Brand Customer Service 120

Prohibition

FEBRUARY 1, 2024

Artificial Intelligence (AI) is completely transforming how we consume media. With the social media landscape undergoing a fascinating transformation, we’re seeing the changes happen in real time. However, AI generated content on social media is a double-edged sword.

Social Media 62

Social Media Trends Media Guidelines 62

PR 20/20

DECEMBER 10, 2014

Below is a guest post by Elizabeth Victor, a brand advisor for iSentia. She enjoys sharing tips on media monitoring and analysis. As social media has become more and more popular throughout the world, it is important for companies to adopt a new outlook toward customer service. Social Business'

Customer Service 76

Customer Service Social Media Analysis Media 76

Flack's Revenge

DECEMBER 5, 2018

I have been blogging about challenges confronting digital PR and social media marketing. Are the social media waters still safe for marketing? What’s not safe is ignoring social conversations, especially those related to your brand and category. What comes after social media? Absolutely.

Social Media 149

Social Media Marketing Media B2B 149

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

ImPRessions - Crenshaw Communications

JANUARY 19, 2016

Social media has become a favorite medium for customer service complaints, but is there a way to transform such complaints into good PR for your company? If done well, a frustrated customer could end up singing your company’s praises. Here are five ways to turn social media complaints into positive PR.

Social Media 159

Social Media Media Airlines Customer Service 159

Critical Mention

NOVEMBER 5, 2019

Social media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else. So, it’s important for all organizations to acknowledge and react to the impact social media has on consumers. Social Media Improves Customer Service.

Social Media 105

Social Media Media Customer Service Radio 105

Communications Conversations

JUNE 18, 2020

But, it’s also changed how social media marketing is working–in quite a big way. However, even with these big changes in the first half of 2020, many social media marketers seem to still be working from the 2015 social media playbook. People were truly talking with brands (and other people).

Social Media 88

Social Media Customer Service Marketing Pinterest 88

5W PR

SEPTEMBER 21, 2020

Today’s reliance on social media platforms to search and shop by all generations continues to shine a light on every social media marketing phase. Add to that the decreased likelihood of such things as misinformation, mistimed promotions, broken links, and off-brand Tweets or posts. Why is this important?

Social Media 88

Social Media Media Case Study Construction 88

Rock the Status Quo

NOVEMBER 8, 2015

They’re unavoidable on social media and most of us quake in fear at the thought of handling them wrong. It also supports why a one-size-fits-all approach to customer service is rarely a good idea. . Customer service is a HUGE component of social media, but does it apply to public relations?

Social Media 100

Social Media Media Customer Service Resources 100

Cision

OCTOBER 25, 2016

Most communications or marketing professionals realize that social media management is difficult to scale without some automated solution. Keeping track of platforms, direct and indirect messages, social care opportunities, and the competition is difficult for nearly any business, and size makes managing these more daunting.

Social Media 120

Social Media How To Media Customer Service 120

Communications Conversations

SEPTEMBER 18, 2018

TLDR: Brands and customers can’t really be “friends” on social media. That can make the people on the receiving end of social-media marketing feel snared in corporate traps.” That can make the people on the receiving end of social-media marketing feel snared in corporate traps.”

Social Media 79

Social Media Branding Brand Media 79

Landis PR

MARCH 14, 2022

Five Key Steps to Introducing Your Consumer Brand to a New Social Media Platform. In a digital world, use of social media is no longer optional. Having a social media strategy can boost your brand and expand your market, but that doesn’t all happen overnight.

Social Media 52

Social Media Consumer Branding Brand 52

Melissa Agnes

SEPTEMBER 16, 2014

A company with two plane crashes in the last year asks people to post their bucket list destinations on social media. A social media manager loses their temper in a customer service post on Facebook. Everyone is using social media for marketing today. How to avoid a public relations crisis.

Social Media 239

Social Media Crisis Training Media 239

Cision

SEPTEMBER 21, 2015

For some people, the thought that you might outsource your social media is blasphemous. After all, social media is an extension of our personal and professional selves. Amazon uses an autoresponder on their @amazonhelp Twitter account to refer people to an actual customer service agent for appropriate support.

Social Media 120

Social Media Customer Service Media Resources 120

Onclusive

JUNE 1, 2023

Social media listening is fast becoming an essential part of the PR and Comms toolkit. Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy.

Strategy 370

Strategy Communications Reputation Measurement 370

5W PR

MAY 3, 2021

As communities and people return to a new normal, brand authenticity will be as important as it was during the pandemic, if not higher. If anything increased significantly during the pandemic, it was consumer interest in brand trust. Getting there requires brand authenticity. What does the brand’s audience look like?

Branding 88

Branding Brand Customer Service Consumer 88