Brand Journalism Pitching Transportation 
Bianchi Biz Blog
SEPTEMBER 7, 2021
Previously I was senior editor at sister brand Fleet Owner, which is geared toward fleet executives and other transportation industry leaders. As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. My pathway was very typical.
Burrelles Fresh Ideas
JANUARY 30, 2024
Boeing: Brand crises abound in January, and perhaps no one knows this better than the world’s largest aerospace company, Boeing. For the PR industry, like journalism, disclosure is an issue of transparency and authenticity , which are the building blocks for trust. We hope you find this beneficial. Feel free to add your comments!
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Bianchi Biz Blog
MARCH 7, 2022
Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. At the time, I didn’t find a lot of industry coverage on drone usage in this application, and it was all so brand new to me. What advice do you have for PR people that want to pitch you?
Bianchi Biz Blog
FEBRUARY 22, 2021
The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes.
PRSay
NOVEMBER 20, 2018
In response, Kerlik, a former transportation reporter for the Pittsburgh Tribune Review, and the Pittsburgh International Airport have started Blue Sky — an in-house news service where the Airport can break its own stories and not have to rely on the media reach of other publications. A former resident of Washington, D.C.,
Bianchi Biz Blog
NOVEMBER 2, 2020
The goal is to combine coverage of vehicle autonomy, connectivity, electrification, and mobility service technology with supporting infrastructure concepts that make transportation ecosystems that are safer, cleaner, and more socially equitable. How long have you been in journalism and how did you get started?
Sword and the Script
MAY 9, 2017
As a kid, my parents took me to the show, and I still remember the branded whiz-bang flashlight they purchase for me – a rare indulgence. Working for a brand with such deep roots in PR history wasn’t lost on me then – and certainly isn’t lost me now. That drawing on that popular brand of graham cracker cookies?
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