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What’s Trending for 2023?

PRSay

For smaller brands, Twitter’s noisy platform and algorithms that determine what users see often work against their best efforts. We’ve all seen users tweet about poor customer service, but via Twitter brands can offer to resolve those issues faster than any other method. How can you boost your staff’s diversity?

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Bringing Employees Back to Work Safely

PRSay

PR practitioners can meet potential new contacts and clients via web–based video-conference platforms such as Skype and Zoom. Many worthy nonprofit organizations need assistance during the COVID-19 crisis. She is an adjunct professor at Hofstra University and recently published her second book, “Branding in a Digital World.”.

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Monday Roundup: Campaigns

Waxing UnLyrical

This week’s roundup features seven posts from around the web that focus on campaigns. In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. Why: How are B2B brands achieving results with content marketing?

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Change Agent Spotlight: Content Marketing Institute Leader Gives Inside Look at Model Inbound Approach

PR 20/20

When I was with BTC Revolutions, I worked on the Share Our Strength account, an amazing nonprofit. So much of the nonprofit work revolved around relationship building through social channels, user-generated content and blog content. Sales is working on sponsorships, benefactors, magazine advertising, and the like—focusing on brands.

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The Top 50 Social Media Influencers on Twitter

Cision

Branding, Social Media, Marketing, PR & Professional Coach. Social is branding, but unlike traditional advertising—it’s more human. Digital Brand Manager for USC, digital strategist, marketing consultant, public speaker. Digital marketing and fundraising expert for nonprofits. ” https://t.co/XuswAAsGAo.

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Don’t Rely on Luck: 4 Tips for Budget-Friendly Marketing That Works

Beyond PR

As the best practices in Monitoring Your Brand Across the Web show, listening to conversations on social can help you identify which channels are the most popular with current and prospective customers and how to adapt your brand’s contributions, voice and style to each channel. Content Marketing.

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25 Free Digital Marketing Tools for Nonprofits

Waxing UnLyrical

The life of a communications pro for a nonprofit organization is one that seems to require a daily mix of magic tricks, extreme sport level time management and creativity. Free initial plan, but also has an amazing nonprofit rate of $39.99/year YouTube Nonprofit Program : The YouTube nonprofit program is a cause’s best friend.