Shift Communications

MAY 28, 2015

You get consumer behaviors such as credit card brands owned, consumer buying styles, and CPG purchase categories. You also get mobile data such as wireless carrier and device types. If your brand or company falls into any of the categories above, such as B2C consumer purchases, then the information is an obvious home run.

Twitter 60

Twitter How To Wireless Marketing 60

Sword and the Script

JANUARY 14, 2020

Internally, we were faced with disparate technology systems and metrics that made it hard to create a baseline and goals for our team. I wanted to tackle the challenge of making our brand more prominent in mainstream media. 4) Before Auto Care, you worked for a PR technology vendor. So, what’s the problem?

Marketing 81

Marketing Data Wireless Industry 81

PR in High Definition

SEPTEMBER 28, 2023

To put it simply, the US Justice Department has accused Google of abusing its power as the most popular search engine – this was done by making deals with wireless carriers to ensure its search engine is the exclusive or dominant option on the devices of millions of consumers.

Engineering 62

Engineering SEO Wireless Google 62

Beyond PR

JULY 19, 2016

This may sound simple enough, but your headline can double in length when trying to accommodate brand guidelines. Headline Before: XYZ Corporation, a Technology Company, Partners with Leading Consumer Electronics Brand ABC at ConsumerTech 2016 to Launch Wireless Earbuds. and ABC Brand Debut Wireless Earbuds.

Writing 40

Writing Wireless How To Travel 40

Shift Communications

DECEMBER 15, 2016

The story generated millions of positive news impressions for the brand and this truly special employee.”. The Verge , Thomas Ricker (UVM: 16,157,798): Blink wireless security cameras run for two years on a pair of AA batteries. Taylor Smith, Account Manager. Client: Blink. Cassandra Faro, Account Executive. Client: Blink.

Print 60

Print Media Travel Wireless 60

ImPRessions - Crenshaw Communications

APRIL 3, 2019

But 2019 has so far been a rough year for the world’s most valuable brand. In consumer technology, it’s the norm for sales to slow and profits to erode over time. That’s why it was a shock last week when Apple pulled the plug on its highly anticipated AirPower wireless charging pad. Until recently, that is.

Wireless 156

Wireless Privacy Engineering Reputation 156

Beyond PR

AUGUST 25, 2016

Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. You’re not going to get anywhere today if you don’t have a credible, unique story,” says Ken Wincko, SVP of Marketing at Cision and PR Newswire, in Branding for Growth: A C-Level Strategy. A great example of this is Amazon.

Storytelling 40

Storytelling Brand Branding Wireless 40

Stephen Waddington

FEBRUARY 12, 2019

This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The shifting media landscape has provided an opportunity for brands, like individuals, to create their own media. This is data from We Are Social’s Digital 2019 Global Digital report.

Publicity 79

Publicity Community Pinterest Reputation 79

Masters in Communications

FEBRUARY 12, 2022

As technology advances, we require up to the minute information quickly and efficiently. Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Mass communication aims to meet these needs.

Ethics 52

Ethics Communications Print Television 52