Branding Corporate SMB 
Communications Conversations
NOVEMBER 1, 2017
No other SMB in the country has made it to 100 yet–quite a testament to the community we have here in Minnesota. And, it never happens without Rick Mahn (who founded our SMB) and Jen Jamar and Mykl Roventine, who have kept it afloat ever since. Last week, I attended a momentous event for those of us here in Minneapolis.
Communications Conversations
OCTOBER 29, 2019
But, it was interesting to hear their answers to those questions first-hand at the SMB event along with the sold-out audience. And, there’s a lot to be said for the brand affinity podcasting can drive for your brand. As I moderated, and listened, a number of common themes emerged. Nuggets that started to become clear.
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Sword and the Script
JUNE 18, 2024
Think about a hypothetical software company that designed a product for the SMB space. At the same time, many are struggling with corporate real estate leases, even as their offices remain largely vacant. Since corporate leases tend to run over a time – five or 10 years is not unheard of – it’ll take some time to right-size.
Waxing UnLyrical
JULY 14, 2014
In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. Why: How are B2B brands achieving results with content marketing? Why: A social media campaign can either make or break your brand’s image.
Communications Conversations
JULY 10, 2018
Kevin Hunt, Manager-Corporate Content & Channels, General Mills. And, he manages a small team of people who manage the corporate GM social channels (external AND internal). And, he happens to lead corporate social/digital for the biggest company in town. And, he has big-time brand experience to back that up.
Contently - Strategy
OCTOBER 15, 2020
In our brand new report, we set out to highlight tactics that could help your brand thrive. Interactive Tools Give Brands a Creative Edge—and Empower Buyers. “It’s We expect brands to test the waters with more tools in the near future. And it’s no longer a channel that brands can ignore.
Solo PR Pro
JANUARY 10, 2017
of the professional marketers and SMB owners that have used video marketing said it had a direct impact on their business.” Brands have long used explainer videos in product sales but they also have value for service businesses. Corporate overview. In fact, according to a study from Animoto “76.5% Explainer videos.
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