PR Fuel

SEPTEMBER 23, 2021

You can generate brand awareness, build recognition, and expand your reach online. Not sure how to grow your brand authority and reach using a press release? You can appear in front of their existing audience to boost your brand visibility. Redesign of the company’s brand. Make sure to brand your visuals.

Brand 110

Brand Branding How To SEO 110

PR 20/20

FEBRUARY 20, 2023

An essential tool for all businesses and industries, social media can be used to build relationships with prospects and customers, as well as increase overall brand awareness. Search engine optimization (SEO). Some examples of content marketing include: Infographics. They increase brand awareness. Ebooks and Whitepapers.

Content Marketing 82

Content Marketing Marketing eBook Case Study 82

Cision

JANUARY 9, 2018

Brands are investing more time, resources and budget into publishing high-quality content with the goal of attracting, engaging and converting customers throughout the buyer’s journey. Spark engagement from new audiences by delivering your blog content to targeted influencers while driving search engine visibility. Infographics.

Case Study 210

Case Study How To Infographics SEO 210

Cision

SEPTEMBER 7, 2017

The easiest way to do that is by including multimedia elements — whether photos, infographics, videos or audio clips. But it’s not all just data & statistics — they’ve made the release readable with lists and a reader-friendly infographic, which has the dual purpose of appealing to readers and search engines. Conclusion.

Infographics 283

Infographics Consumer Video Examples 283

Contently - Strategy

JANUARY 29, 2019

Sometimes a product gets so popular that the brand name becomes synonymous with whatever it’s selling. This is brand awareness in action. Brand awareness can seem like a vague force that’s hard to measure. Building your brand through top-of-funnel content establishes a connection with a new audience.

Brand 111

Brand Branding How To SEO 111

Contently - Strategy

SEPTEMBER 5, 2024

While a fintech case study isn’t as straightforward to create as other types of content , these powerhouse stories offer unparalleled value for brands. Plus, implementing a strategic approach to workflow and compliance can turn these daunting tasks into your brand’s secret sauce. It’s also key for search engine optimization (SEO).

Case Study 52

Case Study Study Storytelling Infographics 52

Prohibition

JANUARY 29, 2024

Seach Engine Optimisation (SEO) is the holy grail of online visibility, and blogging is your trusty friend when it comes to this. This signals to search engines that your website is active and relevant. Incorporating visual elements like eye-catching imagery, infographics for stats, or videos to enhance the reading experience.

Blogging 62

Blogging SEO Engineering Mobile 62

Buzzstream

MAY 25, 2021

So whilst thinking about what formats can work best, try to avoid saying “I want to create an infographic” or “I want to create a video”. This is often easier than updating a more complex execution such as an interactive infographic because it is usually a case of updating copy and visuals with new ones. Static infographic.

Infographics 160

Infographics Data Blogging Mobile 160

Contently - Strategy

JULY 12, 2024

Refresh tone & voice It can take a second for new companies and brands to nail down their tone and voice. And LinkedIn actually recommends updating your brand guidelines every few years to keep your brand identity fresh and consistent across all your marketing channels. This can also be done as part of a marketing refresh.

How To 52

How To Engineering Guidelines Google 52

Cision

AUGUST 14, 2017

Generating and distributing your brand’s vital news is an important part of how you stay relevant in the minds of the media and your wider customer base. The most important aspect to remember when crafting your news announcement is that it is not just about you or your brand. So write your release with your audience in mind.

Writing 310

Writing How To Infographics Pinterest 310

Presspage

MARCH 5, 2020

At its very core, brand newsrooms are a communications channel where organizations can talk to a wide variety of stakeholders, from journalists and editors to investors, regulators, and even candidates considering joining the organization. Leaving SEO to Marketing. Get comfortable with rich content. Old content and poor user experience.

Brand 88

Brand Branding SEO How To 88

Cision

DECEMBER 11, 2017

Generating and distributing your brand’s vital news is an important part of how you stay relevant in the minds of the media and your wider customer base. The most important aspect to remember when crafting your news announcement is that it is not just about you or your brand. So write your release with your audience in mind.

Writing 293

Writing How To Infographics Pinterest 293

5W PR

NOVEMBER 3, 2023

Create blog posts, articles, videos, and infographics that offer valuable insights on health, and fitness trends, and how wearable tech can enhance one’s wellness journey. Regularly updated content not only builds brand authority but also improves search engine visibility.

Marketing 78

Marketing Infographics Content Marketing Data 78

Prohibition

APRIL 13, 2023

Repurposing video content is an excellent way to achieve this, allowing brands to get greater use of captured content while growing a number of channels and platforms. Use Video Clips For Social Media It is no secret that social media is a powerful tool for maximising brand awareness and engagement.

Video 62

Video Infographics Social Media Instagram 62

Cision

DECEMBER 5, 2017

Brands who blog have more indexed web pages, which boosts SEO. An active blog authenticates your brand, revealing your personality, expertise, and values, which helps to build your subscriber base and sparks customer loyalty. The blog is listed first for a reason; it’s the engine. Infographics. I love infographics.

Infographics 235

Infographics Case Study Content Marketing Video 235

Contently - Strategy

OCTOBER 9, 2024

With more than one billion members, LinkedIn can be a key platform for promoting and building a business’s brand. Audiences exposed to brand and acquisition messages on LinkedIn are 6x more likely to convert. They can help you establish your brand or business as a thought leader in its field. Take, for example, TD Bank.

LinkedIn 94

LinkedIn Analytics Banking Writing 94

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Cision

JUNE 13, 2017

Two recent studies by Elite Daily and CrowdTwist found that millennials, in particular, are extremely loyal to their chosen brands — especially those that are more engaging on social media. In addition to social media, one way brands have enabled that direct, personal connection with consumers is through a company blog (hey, like this one!).

Blogging 215

Blogging Company Engineering Airlines 215

Cision

JANUARY 11, 2017

According to data from serpIQ that analyzed the top 10 search results for over 20,000 keywords in the Google search engine, the average content ranking in the top 10 results has at least 2,000 words. According to the study, here are the most shared content types in order of popularity: Infographics. 1,000 words? Well, there is.

Strategy 120

Strategy Infographics Content Marketing Study 120

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! It’s important to keep your brand and feed looking authentic so too many designed assets will have an opposite effect.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

ImPRessions - Crenshaw Communications

MAY 3, 2018

PR , advertising, and marketing should be working together as well-oiled gears in a powerful machine that propels a brand toward success. By supplementing advertising with a PR campaign, a brand can earn visibility that attracts leads. Close behind are e-books (67%), infographics (66%), and blog posts (66%).”

Advertising 178

Advertising Advertising B2B Reputation 178

The Proactive Report

JULY 31, 2017

Every person that has an interaction with your brand – whether it’s good, bad or indifferent – forms a perception about your brand. Every person in your company is a representative of the brand and now that we’re all online, that’s truer than ever. Often that search is not a brand search, but a generic phrase.

Engineering 188

Engineering Interviews Infographics Social Media 188

Cision

SEPTEMBER 26, 2017

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). Long are the days when producing a low or average quality content was enough to raise the awareness and make brands visible.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Cision

APRIL 12, 2016

Just the way organic food is good for our health, organic traffic is the best for your brand. They associate with your brand by reading your content because they feel your products or services can bring a positive change to their lives. As the audience grows to trust your brand, the chances members of it will convert grow.

Infographics 120

Infographics eBook Content Marketing Video 120

PR Fuel

JUNE 18, 2020

They’re written in an objective way and often contain quotes, statistics, infographics, and eye-catching headlines. Since press releases are going out to journalists, they build a large amount of credibility for your brand. They Build Credibility. People trust journalists because they have a strict code of ethics.

Infographics 105

Infographics SEO Writing Pitching 105

5W PR

JULY 15, 2020

Media kits are an excellent way to introduce the brand to people who may be unfamiliar with it, such as influencers, event attendees, journalists, or prospective clients. While a media kit is a collection of information about the brand, not all media kits will look the same. Evolution and History of Media Kits.

How To 176

How To Media Guidelines Pitching 176

Contently - Strategy

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Infographics: Infographics distill complex information into visually engaging snapshots, enhancing user understanding. The key here is quality over quantity.

B2C 52

B2C Case Study B2B Content Marketing 52

PR 20/20

FEBRUARY 7, 2023

Beyond building brand awareness and optimizing search engine ranking, we know that content is the key to educating and informing prospective customers about your products and services and establishing trust with your target audiences. A s a marketer, you are well aware of content's significant role in your overall marketing strategy.

Examples 52

Examples eBook Infographics Analytics 52

Contently - Strategy

NOVEMBER 1, 2023

That means not just creating eBooks but also infographics, videos, blog posts, social media posts, and so on. Atom 5: An infographic that features important data about automation trends (which are all contained in your eBook) and showcases your expertise. Better SEO Search engine optimization thrives on relevance and diversity.

Content Marketing 52

Content Marketing Strategy eBook Marketing 52

Contently - Strategy

AUGUST 8, 2024

Other music streaming platforms like YouTube Music and Tidal eventually released their own versions, and even non-music brands, like the fitness app Peloton , followed suit. For instance, marketing and engineering can give you customer and user insights, and finance can give you detailed spending reports.

How To 52

How To Data Trends Software 52

Cision

MAY 29, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Fast forward to 2017, the search engines have become even smarter. Marketers are now keen on making brand content discoverable to ensure better awareness and traffic. Enter content discovery!

How To 129

How To Content Marketing Engineering Advertising 129

ImPRessions - Crenshaw Communications

JULY 21, 2017

In public relations w e’re always looking for tools to help produce quality content for clients as well as our own brand. Expanding on what the mighty search engine already does, the enhanced “information feed” is more news-oriented and advanced in its use of machine learning and AI to intuit and reflect your interests.

Infographics 157

Infographics Writing Tools Google 157

The Proactive Report

FEBRUARY 2, 2017

People are more likely to believe search engines (59%) than human editors (41%.). Online sources and search engines are trusted more than traditional media. Find advocates and influencers outside the brand who can reach people within a certain ‘echo chamber.’ DOWNLOAD THE INFOGRAPHIC. PR Lessons .

System 100

System Training Engineering Employee 100

Buzzstream

DECEMBER 5, 2023

Are you trying to build your brand? Are you trying to build links for search engine visibility? Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. Are you trying to drive direct, immediate sales?

Resources 103

Resources Analysis Infographics Examples 103

Marketwired

MARCH 31, 2016

More and more, IROs are incorporating photos and video into their IR websites and using infographics to emphasize important data in their earnings reports. Visual content on Google and other search engines – images, video and other multimedia elements – tends to gain higher placement because it may act as a quality signal.

Technology 100

Technology Infographics Financial YouTube 100

The Proactive Report

JANUARY 25, 2017

People are more likely to believe search engines (59%) than human editors (41%.) PR Lessons Online sources and search engines are trusted more than traditional media. Identify the communities that will respond to your brand values, products, services and social programs. DOWNLOAD THE INFOGRAPHIC Need help?

Digital PR 100

Digital PR System Engineering Training 100

Beyond PR

FEBRUARY 22, 2017

This study was further corroborated by a study from Buzzsumo , analyzing over 100 million articles, that found that content needs to be at least 1,000 words to get more traffic from search engines and social media. Trick question: which will get the most shares between an infographic and a “ How to ” post? What posts.

Content Marketing 93

Content Marketing Strategy Infographics Marketing 93