PR in High Definition

OCTOBER 27, 2022

Leaders are expected to serve the multiple stakeholders of employees, customers, partners, the community and the environment as well as the traditional model of shareholders. But managing a company or brand’s reputation is rarely simple. There are nuances and differences in attitudes, even within the technology sector.

Leadership 71

Leadership Reputation Chemicals Privacy 71

Katie Paine's Measurement Blog

JULY 20, 2023

They want to know what everyone else knows, especially if the topic is a community-based risk, like a chemical plant or a pipeline. Nuclear Regulatory Commission guidelines on risk communication suggest prioritizing audiences based on vulnerability. But you can’t measure that if there’s no accident.

Chemicals 52

Chemicals Branding Brand Survey 52

Bianchi Biz Blog

JANUARY 9, 2023

That’s pretty wild for a kid who worked in a chemical plant after high school. At night we stayed on the shores of Loch Ness in Aldourie Castle, where a butler would follow us around with a silver tray asking us whether we’d “like another taste of the lord’s golden liquid.” What story or stories are you most proud of?

Automotive 73

Automotive Groups Meeting Technology 73

Melissa Agnes

DECEMBER 11, 2014

If heavy equipment is needed to rescue men from a mine collapse; or if you have to undertake costly medical tests; or if you need to hire a bulldozer to stop leaking chemicals reaching a river; no-one will say “but there’s no provision for that in this year’s budget.” Cost in a crisis is most often a secondary consideration.

Crisis 249

Crisis Chemicals Crisis Management Television 249

Karen Freberg

NOVEMBER 15, 2020

With that being said, it brings up the the need for our community to have more resources and opportunities for book writing. Did I write a book on chemical spills? The journey to get to this place where you not only have a book in your name, but get recognition for your contribution from your colleagues, is priceless.

Writing 105

Writing Chemicals Conference Resources 105

Melissa Agnes

DECEMBER 11, 2014

If heavy equipment is needed to rescue men from a mine collapse; or if you have to undertake costly medical tests; or if you need to hire a bulldozer to stop leaking chemicals reaching a river; no-one will say “but there’s no provision for that in this year’s budget.” Cost in a crisis is most often a secondary consideration.

Crisis 133

Crisis Crisis Management Chemicals Television 133

Beyond PR

JUNE 1, 2016

Other team members started in roles varying from chemical engineering to customer service. I’m grateful for the friendships I’ve made within the Marketo community and look forward to the experiences that future summits hold. We even have a former sommelier! The one thing everyone should have in common is a passion for success.

Marketing 40

Marketing Chemicals Analytics Data 40

PRSay

OCTOBER 10, 2022

Fun has a physiological impact in the brain, with studies showing that it increases serotonin levels — the chemical that regulates many basic processes like sleep, memory and mood. More than three in five, or 62%, say humor in a brand’s TV, radio, online, social media and/or print presence makes them consider the brand “fun.”. Fun is healthy.

Consumer 164

Consumer Branding Brand Marketing 164

Bianchi Biz Blog

APRIL 5, 2021

I represent Crain Communications and Automotive News as chairman of the annual Automotive Golf Classic, which has raised millions of dollars over the years for the Boys and Girls Clubs of Southeastern Michigan. This event serves as an excellent way for automakers, suppliers, dealers and others to give back to the community.

Automotive 65

Automotive Web Meeting Media 65

Bianchi Biz Blog

JUNE 21, 2022

I worked mostly liquid chemical tankers, but I ran a small company of my own for three years specializing in touring theatrical productions. I’m still actively involved in community theater as a sound engineer and have about a dozen musical productions to my credit. How long have you been in journalism and how did you get started?

Meeting 86

Meeting Media Chemicals Radio 86