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Crisis Avoidance Strategy: Neighbour of Choice

Melissa Agnes

Let’s face it, a crisis is when you’ll need the benefit of the doubt and the community’s conviction that something bad just happened to generally good people (you being the “good people” hopefully). Clearly, you should do all in your power to mitigate the extent to which you affect the community. Impossible you say?

Crisis 227
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Do Companies Bear Responsibility to Address ‘Environmental Justice’?

PRSay

According to a study by Golin , Black Americans are 75 percent more likely to live near commercial facilities that produce noise, odor, traffic or emissions that directly affect their communities. Photo credit: Alex Stemmers ] .

Company 147
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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

If heavy equipment is needed to rescue men from a mine collapse; or if you have to undertake costly medical tests; or if you need to hire a bulldozer to stop leaking chemicals reaching a river; no-one will say “but there’s no provision for that in this year’s budget.” Cost in a crisis is most often a secondary consideration.

Crisis 249
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How Reddit and NewsWhip are helping reporters stay ahead of the news

NewsWhip

Reddit effectively sifts through content that goes against its site-wide policies, moderators then take down any content that goes against their community rules, and finally content users find most valuable surfaces through Reddit’s upvoting and downvoting system. “It The members within those communities are also highly engaged.

Reddit 147
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How Sustainability is Shaping the Future of Alcohol Branding

5W PR

Many brands are adopting sustainable farming methods, such as organic and biodynamic agriculture, which minimize the use of harmful chemicals and promote soil health. Many are supporting fair trade initiatives, sourcing ingredients from marginalized communities, and donating a portion of their profits to charitable causes.

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Sustainable Spirits: How Eco-Friendly Practices Can Boost Brand Loyalty

5W PR

These sustainable farming practices minimize the use of harmful chemicals, promote biodiversity, and improve soil health. Engaging with consumers through social media to highlight sustainability initiatives and encourage participation creates a sense of community and fosters brand loyalty.

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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

If heavy equipment is needed to rescue men from a mine collapse; or if you have to undertake costly medical tests; or if you need to hire a bulldozer to stop leaking chemicals reaching a river; no-one will say “but there’s no provision for that in this year’s budget.” Cost in a crisis is most often a secondary consideration.

Crisis 133