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How Sustainability is Shaping the Future of Alcohol Branding

5W PR

Many brands are adopting sustainable farming methods, such as organic and biodynamic agriculture, which minimize the use of harmful chemicals and promote soil health. Blockchain technology is emerging as a powerful tool for enhancing transparency and traceability in the alcohol industry.

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Sustainable Spirits: How Eco-Friendly Practices Can Boost Brand Loyalty

5W PR

These sustainable farming practices minimize the use of harmful chemicals, promote biodiversity, and improve soil health. Water Conservation and Waste Reduction The distillation process is water-intensive, but innovative technologies and practices can significantly reduce water consumption.

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Meet the Media: Chris Clonts, Senior Editor, Automotive & Electronic Technology, SAE Media Group

Bianchi Biz Blog

I’m the senior editor for automotive and electronic technology on the automotive editorial team at the SAE Media Group. Based in Troy, Michigan, I report on standards, technology and general topics and help edit the work of my fabulous colleagues. That’s pretty wild for a kid who worked in a chemical plant after high school.

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Faces & Markets of PRGN: South Korea – A High-Tech Economy and a Cultural Powerhouse  

Bianchi Biz Blog

It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more. Korea is a hi-tech economy : Korea is a world leader in electronics manufacturing, shipbuilding, steel, and automotive.

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A fish rots from the head: reputation needs leadership

PR in High Definition

Leaders are expected to serve the multiple stakeholders of employees, customers, partners, the community and the environment as well as the traditional model of shareholders. There are nuances and differences in attitudes, even within the technology sector. But managing a company or brand’s reputation is rarely simple.

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Meet the Media: Jim Park, Freelance Editor at Heavy Duty Trucking & TruckNews

Bianchi Biz Blog

I worked mostly liquid chemical tankers, but I ran a small company of my own for three years specializing in touring theatrical productions. I’m still actively involved in community theater as a sound engineer and have about a dozen musical productions to my credit. How long have you been in journalism and how did you get started?

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Meet the Media: Philip Nussel, Web Editor at Automotive News

Bianchi Biz Blog

This event serves as an excellent way for automakers, suppliers, dealers and others to give back to the community. We are consumed by electric vehicle development, autonomous vehicle technology and the supply chain crisis caused by a shortage of microchips and other key parts and raw materials.