Remove Chemicals Remove Consumer Remove Interviews
article thumbnail

How Covid has impacted the climate change conversation on social

NewsWhip

As a brand, faced with an economic downturn and an increase of sustainability-minded consumers, they needed to answer the call. . The interest in these “circular economy” themes continues to increase and in looking at our data, so has the attentiveness from consumers. From Recyclability to the Circular Economy.

Chemicals 148
article thumbnail

How to Optimize Your Corporate Video for YouTube

ReimaginePR

Often, these videos are filled with information-heavy content such as tutorials, expert interviews , reviews, and how-tos. Accessible content does not rely on certain abilities to become consumable. There are certain topics where Google allocates a substantial chunk of SERPs for video results. 3 Say the Keyword.

YouTube 156
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is Storytelling? Why Does Storytelling Work? What are Good Examples? [UML]

Sword and the Script

This 2003 interview between the Harvard Business Review and a Los Angeles-based screenwriter describes a story this way: “Essentially, a story expresses how and why life changes. As it is on the occasional Saturday, I present several links wrapped around a theme and worthy of your attention. 1) What is storytelling? Uniting idea with emotion.

article thumbnail

Study: Big Companies Lag at Blogging, Social Media

Sword and the Script

I see tepid interest in small pockets of consumer oriented businesses among the Fortune 500. Apparently, Apple doesn’t want to make friends, or connect with the raving fans that buy the new model and accidentally drop it during TV interviews (in that event, Apple missed the opportunity for an epic Oreo moment ). Yeah, not many.

article thumbnail

Burberry after its Burning Ban

Mindful Marketing

.” In addition, burning garments that contain polyester, which comprises about 60 percent of the fiber market, means the release into the air of harmful CO2 , as well as chemicals often present in clothes. Other ways firms have attempted to destroy unwanted products have included shredding and landfilling.

Fashion 67
article thumbnail

Meet the Media: Philip Nussel, Web Editor at Automotive News

Bianchi Biz Blog

While this might normally consume a small percentage of my time, it takes a far higher percentage of my time when positions open. We are consumed by electric vehicle development, autonomous vehicle technology and the supply chain crisis caused by a shortage of microchips and other key parts and raw materials.