Waxing UnLyrical

JUNE 28, 2018

Is it any wonder these opening pitches were barely memorable? They work on our brain in a unique way , triggering the release of chemicals that lower our natural defenses and make us more agreeable. A Look at Compelling Corporate Stories. We have [x] practices and specialize in [y]. And so on …. Stories stick.

Storytelling 82

Storytelling Chemicals Nonprofit Agency 82

Bianchi Biz Blog

APRIL 5, 2021

Whether it was covering coal mining, corruption, health care, labor strikes, chemical leaks or many other bizarre stories, my seven years in West Virginia set the stage for my future career – and I wouldn’t trade those seven years for anything else. What advice do you have for PR people that want to pitch you? E-mail is best.

Automotive 65

Automotive Web Meeting Media 65

PR Conversations

NOVEMBER 5, 2014

In fact, they are practised by some major corporations—selling everything from enterprise software for collaboration to video conferencing, from strategy consulting to office furniture. I cannot claim that I’ve always met this standard myself, as I’m not above a bit of theatricality when pitching an idea or trying to score free drinks.

Employee 103

Employee Communications International Internal 103

Bianchi Biz Blog

JANUARY 23, 2023

Trump’s tweet was in response to Goodyear (corporate) sending out a missive urging workers not to wear political attire in the workplace. We look at the newsworthiness of anything–a safety incident at a chemical plant, a consent decree from the U.S. What advice do you have for PR people that want to pitch you? Have a good angle.

Meeting 77

Meeting Report Chemicals Media 77