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The Best Business Storytelling Posts from 2014 (Part II)

Ishmael's Corner

Genius Storytelling from the American Chemical Society : How do you help the masses understand the importance of chemistry in our everyday lives? Very clever on the part of the ACS to explain the science —and specifically the chemical makeup of Sriracha sauce.

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Study: Big Companies Lag at Blogging, Social Media

Sword and the Script

Infographic: Millennials and Social Commerce. The most active category of business in digital media, social or otherwise, tends to be retailers, followed by the regulated industries which the researchers categorize as chemicals, banks, utilities and mining/oil production. For example: 13 Statistics from an Inc. 500 Social Media Study.