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Emory’s Excellent Crisis Communication on Facebook

Melissa Agnes

If you’ve been following along, then you know that my take is that there is more to gain in leveraging social media to communicate with your audiences in a crisis, than there is to gain from closing the accounts down. The issue that Emory had to deal with on Facebook. Facebook can be loud. to be treated at Emory.

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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

Gearing up for a productive fall means having the most efficient tools in your PR and communications toolbox. Here are nine resources (both free and paid tools) I’ve discovered that have the power to enhance your communications program in a variety of ways. Then, a peer recommended SumAll, after a lengthy Facebook discussion.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The question came up after a recent report in The New York Times about Facebook’s handling of its PR problems over the past three years. Facebook’s posture under pressure should surprise no one. Definers also sought to paint Facebook’s critics in a negative light. Facebook was calling the shots.

Facebook 224
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Can Ethical PRs Represent Unethical Clients?

ImPRessions - Crenshaw Communications

At the same time, there’s a bigger incentive for communicators to do the right thing. Just look at the pressure on the comms team at Facebook, which has come to epitomize the struggle to do ethical work at a company that is acting in bad faith. What does this mean for the PR community? Negative baggage has a cost, too.

Ethics 361
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PRStudChat & PR20Chat Kick off the Busy Season With a “Back to School #PRToolkit” Twitter Chat on Sept. 9th

Deirdre Breakenridge

ET, the #PRStudChat and #PR20Chat communities will gather for a joint Twitter chat discussion on finding the most effective resources to include in a “Back to School #PRToolkit.”. We’ll be discussing everything from networking, relationship building and ethical communication to channel participation, new tools and productive apps.

Twitter 324
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TCIP #001 – Doing Crisis Communications Right with the Mountain View Police Department

Melissa Agnes

What this police department is doing to engage with their community on social media and how they’ve integrated social media as a core part of their crisis communications and emergency management plan is simply inspiring. Or on Facebook. It’s a conversation that impressed and inspired me. I hope it does the same for you.

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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

As we turn the page on the year, it’s time to look at the trends that affect PR and marketing communications. Purpose and values-based communications will become an essential part of the marketing toolbox. This bodes well for PR professionals who focus in employee and community relations. Brand purpose has real purpose.

Trends 385