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Why Your Tourism Board Should Network with Travel Agents

5W PR

Tourism boards play a vital role in promoting destinations and attracting visitors to their regions. In the increasingly competitive travel industry , it’s important for tourism boards to explore partnerships that can help draw more tourists. By partnering with travel agents, tourism boards can leverage these existing networks.

Tourism 88
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Why Public Relations Is Essential For The Travel and Hospitality Industry

The Hoyt Organization

Let’s take a closer look at why public relations matters in tourism and hospitality & how a good PR strategy can help your travel business grow. The Importance of Public Relations in Tourism and Travel PR plays a key role in the tourism industry as it helps businesses shape a positive image and build trust with potential travelers.

Travel 77
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Faces & Markets of PRGN: Malaysia – The Future-Forward and Business Ready Market

Bianchi Biz Blog

In this next blog post in the series, Andy See Teong Leng of Perspective Strategies in Kuala Lumpur, Malaysia, describes the business and communications environment in Malaysia and offers advice to businesses navigating his home market. Challenges persist in the media sector, notably in balancing government regulations with press freedom.

Marketing 100
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How Travel PR Drives Engagement and Customer Loyalty

5W PR

PR campaigns highlighting sustainable initiatives—such as reducing carbon footprints, supporting local communities, and promoting responsible tourism—can attract environmentally conscious travelers. Brands should be transparent, communicate promptly, and take responsibility to protect their brand’s reputation during a crisis.

Travel 78
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Staying afloat in turbulent times with Dan Jasper | On Top of PR podcast

Axia PR

Guest: Dan Jasper has served as the director of public relations at Mall of America for 17 years and has more than 20 years of PR and communications experience prior to that. Dan leads public relations, community relations, social media, storytelling, tourism, and the advanced service portal at the Mall of America.

Tourism 62
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Using Social Amidst a Crisis: Q&A With Scott Peacock & K.C. Brown

Cision

How did Scott’s team keep the state’s tourism afloat? They turned to their crisis communication plan and Cision Global Insights At the recent “ Prepare for Crises Lurking Beneath Your Brand ,” Scott Peacock and Cision’s K.C. They just weren’t there. What was their expectation?

Crisis 120
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Faces & Markets of PRGN: South Korea – A High-Tech Economy and a Cultural Powerhouse  

Bianchi Biz Blog

In this next blog post in the series, Grace Haekyung Son of PR House, describes the business and communications environment in South Korea and offers advice on navigating her home market. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

YouTube 95