ImPRessions - Crenshaw Communications

JUNE 20, 2019

A great panel evening should have a provocative (non-promotional) topic, free food and cocktails, panelists from key media and influencers, and a plan for creating assets like video, bylines, blog posts, and white papers after the event. Media training. For a deeper dive on putting on stellar panels , see this earlier post.

Agency 188

Agency Publicity Media Training Training 188

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. Mine Social Media for Public Health Trends.

Conference 80

Conference Healthcare Marketing Crisis 80

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

For PR specialists , few things are more exciting than landing that media interview. Every journalist interview, whether it’s a top business pub or a targeted trade outlet, is a win. But an interview isn’t a story until it’s posted. Media prep didn’t stick. Interview is deadly dull .

Interviews 309

Interviews Product Launch Radio Media Training 309

Barokas

APRIL 23, 2020

All of this spring cleaning got our team thinking about the housework our clients should be doing for their businesses and communications plans—as a general best practice, and if they are experiencing lulls due to COVID-19 shutdowns. Set up a media training 101 or refresher. appeared first on Barokas Communications.

Crisis 88

Crisis Product Launch Media Training Interviews 88

wiredPRworks

OCTOBER 19, 2015

On October 22 and 23, ISHMPR will host its annual Fall Conference where attendees will learn what’s new in healthcare marketing, hear success stories, visit with exhibitors, and network with their peers all in the fun and unique setting of the Discovery Center at the world-famous Brookfield Zoo. Barbara Rozgonyi, Principal, CoryWest Media.

Healthcare 53

Healthcare Marketing Conference Training 53

Communications Conversations

OCTOBER 18, 2017

Last Saturday, I had the great honor to keynote the eighth Minnesota Blogger Conference. It has given me the opportunity to interview 100+ PR and social media marketing professionals across the U.S. Yet others have become partners or professors in our new sparked social media training. over the last eight years.

Blogging 60

Blogging Airlines Hotels Social Media 60

Mindful Marketing

FEBRUARY 15, 2017

Be clear on your goals so they can devise a campaign that strategically supports your vision with effective communications. Also, know what your main communications goals are before hiring a consultant – they tend to specialize in certain areas such as media relations, crisis communications, business writing, etc.

Agency 50

Agency Crisis Communications Measurement Analytics 50

5W PR

AUGUST 1, 2024

PR encourages healthcare providers to communicate openly about their policies, safety measures, and even past mistakes. This openness demonstrates a commitment to accountability and builds trust within the community. Transparency in PR extends beyond reactive communication.

Healthcare 78

Healthcare Reputation Publicity Media Training 78

ImPRessions - Crenshaw Communications

MAY 8, 2018

Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. Going into an interview with no knowledge of the reporter or outlet can end in disaster, especially in a corporate crisis. For a deep dive on media training , see our earlier post.

Corporate 195

Corporate Training Reputation Media Training 195

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Event PR: Manages public relations for tech-related events, conferences, and trade shows to maximize exposure and engagement. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Marketwired

FEBRUARY 16, 2016

Previously, she was the CEO of talkTECH Communications, one of the fastest growing tech PR firms in the country. Additionally, Iliff frequently moderates and participates on panels at leading technology and business conferences, and she has presented at countless conferences on the future of PR and big data. Those days are over.”

Creativity 100

Creativity Pitching Writing Conference 100

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2017

For example, when working with the young co-founder of a medical device start-up, we leveraged his “boyish charm” as the youngest person in any room to great effect in interviews with business press. Consider professional media training – you don’t want to go into an interview and have this happen.

Conference 120

Conference Interviews Exercises Media Training 120