Stern + Associates

MAY 1, 2023

When public scrutiny turns on an organization, the organization that will weather the storm is the one that already has a face – but just as crucially a positive, purposeful story and a meaningful executive communications strategy. This is the essence of why executive communications are so important to any brand strategy today.

Strategy 118

Strategy Company Communications Insurance 118

Barokas

OCTOBER 22, 2019

Effective managers know how to praise their reports for valued contributions, but are likewise adept at identifying and effectively communicating areas of improvement. Communication is a two way street. But honest dialogue about what’s working and what needs work motivate creativity, hard work and improvement. Follow-up .

Construction 60

Construction Communications Agency Resources 60

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

What ChatGPT Brings to Public Relations ChatGPT is a powerful tool – but in PR, we need to use it thoughtfully, and without devaluing human creativity and oversight. Here’s to putting the knowledge to good and constructive use! appeared first on Crenshaw Communications. Otherwise, we risk declining professional standards.

Construction 182

Construction Storytelling Tools B2B 182

ImPRessions - Crenshaw Communications

JANUARY 9, 2019

Media contacts are valuable because they can enable a quick answer and constructive feedback that helps PRs refine our approach. We promote our talent and our creative spark, but the biggest contributor to great media coverage might be old-fashioned spadework. But most journalists won’t accept a pitch just because they like you.

Agency 224

Agency Construction Fashion Pitching 224

ImPRessions - Crenshaw Communications

NOVEMBER 1, 2018

There are plenty of other reasons for close communication between client and agency, of course. Even the most capable and motivated team must have a knowledgeable communications professional who is empowered to get them what they need, and, ideally to guide their thinking and set direction for the longer term. Streamline.

Agency 223

Agency How To Construction Advertising 223

Sword and the Script

SEPTEMBER 17, 2024

Free advice offered through custom videos K2 Global Communications has been auditing the websites of prospective customers – and providing a customized video with constructive criticism. Her agency is a HubSpot shop and so, at my request, she provided an example video that constructively critiques HubSpot’s website.

B2B 180

B2B Marketing LinkedIn Video 180

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. Just ask Google. But there’s no need to fear data!

Analytics 170

Analytics Social Media Tools Trends 170

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2018

A client doesn’t have to accept every idea or recommendation from an agency, but a fair hearing is important to encourage a free flow of creative thinking. And if the concept isn’t workable, explain why in a constructive way. It will improve the next recommendation.

Agency 178

Agency How To Meeting Construction 178

PRSay

DECEMBER 14, 2021

If social media has been an important communication tool, then the “metaverse” could be the next frontier of connectivity and interaction. Funded by investors and exchange-traded funds (ETFs), video game developers and programmers are working full-time to construct this brave new world. Roblox Corp., Smith, M.S. ,

Real Estate 158

Real Estate Journalism Construction Newspapers 158

ImPRessions - Crenshaw Communications

MARCH 17, 2017

And, one of the best ways to improve writing is by reading — following a varied diet of great journalistic and creative content. For thought leadership campaigns, PR teams put together interesting content like blogs, white papers or bylined articles for clients on subjects as varied as clean energy and construction.

Training 159

Training Writing Pitching Video 159

ImPRessions - Crenshaw Communications

JUNE 28, 2023

It can create transparency, clarify uncertainties, and transform potential crises into platforms for constructive dialogue. Ultimately, the challenge for PR and communications is to highlight the ways these AI systems can enhance human creativity, rather than replace it, while alleviating fears of an apocalyptic robot uprising.

Technology 170

Technology Strategy Privacy Healthcare 170

PR Job Coach

MARCH 21, 2013

See “Constructing an elevator speech.” The blog can focus on your experience, case studies, creative ideas, people who are authorities or thought leaders, what others are doing or techniques, just to name a few tactics. Linkedin : Construct your LinkedIn profile to reflect the character and language of your resume.

Brand 169

Brand Branding Pinterest Insurance 169

ImPRessions - Crenshaw Communications

JULY 18, 2018

The practice of public relations is seen as a creative one, but it often depends on meticulous preparation. We at Crenshaw Communications do not have a “tips & tricks” section, but we do offer headshots – simply to put a name to a face. The post PR Guide to Stellar Briefing Books appeared first on Crenshaw Communications.

Interviews 136

Interviews Construction Report Journalism 136

ImPRessions - Crenshaw Communications

MAY 15, 2017

A chance to show creative flair. . And virtually everyone is welcome at a creative brainstorm, because a good idea can come from anyone. A team project fosters give and take, building on an idea to improve it or learning to take constructive criticism if warranted. Grow verbal communications skills. .

Skype 147

Skype Agency Meeting Software 147

ImPRessions - Crenshaw Communications

MAY 9, 2016

In public relations, our reasons for objecting to a strategy or creative direction is not always straightforward. When constructive criticism is offered at the outset, it sets a precedent for the ongoing relationship. It’s not only face-saving, but it enables a constructive dialogue and lets you avoid political traps.

How To 120

How To Construction Product Launch Local 120

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? What are some of the key components of a successful communication strategy?

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. In the public sector, communicators have never been busier, as energy is directed to public education and information. Those insights will lead to better briefs to inform creative and content. Sneeze guards top the list.

Government 151

Government Crisis Energy Community 151

PR Matters

JANUARY 12, 2018

As communications professionals, we all have our favorite books on PR and reputation management, many of which can be found discussed on PR Daily , among other professional media sites. Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations.

Reputation 133

Reputation Construction Writing Communications 133

ImPRessions - Crenshaw Communications

JULY 18, 2017

For example, when constructing a question for a survey for a property developer, resist phrasing a question with subjective language like “Most renters are willing to pay extra for onsite amenities; how do you feel?” The post How To Make Surveys Work For PR appeared first on Crenshaw Communications. Also important?

Survey 136

Survey How To Construction Data 136

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work.

Skype 150

Skype Industry Storytelling Interviews 150

The Proactive Report

JUNE 18, 2021

PR is a communication function. PR specialists communicate with the target audience directly or indirectly through media with an aim to create and maintain a positive image and create a relationship with the audience. All aspects of the campaign used similar creative so that the message was consistent across all platforms.

Small Business 213

Small Business Fashion Groups Local 213

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. Those days are over.”

Creativity 100

Creativity Pitching Writing Conference 100

Cision

APRIL 25, 2016

million active users on the Facebook platform, but with Facebook Page reach in the single digits (at best) it is generally thought that it is necessary to allocate dollars to communicate on Facebook. Precision – aligning your targeting and creative. The precision recommendation has everything to do with creative.

Facebook 120

Facebook Advertising Advertising Measurement 120

PRSay

MARCH 7, 2024

The film’s implications for communicators Few movie campaigns have left as powerful a mark as the strategic collaboration between Warner Bros. PR pros can take note of the creativity and diversity of the movie’s coverage. This retrospective examination could offer key learnings for those in the field.

Film 129

Film Marketing Sports Hotels 129

Waxing UnLyrical

MARCH 26, 2013

My photographer ( Andi Grant ) and wedding planner ( Jamie Howell ) post fun photos of their office construction, clients, DIY projects, and their everyday life. As my trust for them has grown, I am inspired by their creativity and love for their profession. and is now an Account Executive at CRT/tanaka.

Instagram 111

Instagram Measurement Tools Small Business 111

Sword and the Script

DECEMBER 4, 2018

The 4Ps is the classic construct that articulates the four traditional levers available to drive growth. Read more: How Creative, Agile and Metrics can Sing in Marketing Harmony. A survey of communications professionals found more than half (51%) said media relations is getting harder. 16) Creativity as an employable skill.

Survey 107

Survey Marketing B2B Content Marketing 107

Sword and the Script

MARCH 25, 2017

Scotney’s fifteenth point – integrated communications – stands out for me: “Public relations is now more integrated. Twenty-five years ago it focused mainly on communications whereas now it covers many other theories, including behavioural psychology and economics.”. Now, get off my lawn! See these related posts: .

Publicity 87

Publicity Crisis Construction Study 87

Cision

JULY 26, 2016

David Landis, president and CEO of Landis Communications Inc. LCI), stresses the importance of an integrated campaign where all communication channels support each other. I understand Landis Communications is celebrating its 25th year of business this year. To truly stand out, you need creativity, innovation and originality.

Writing 120

Writing Engineering Journalism Analytics 120

PR Matters

JANUARY 12, 2018

As communications professionals, we all have our favorite books on PR and reputation management, many of which can be found discussed on PR Daily and Forbes, among other professional media sites. Such behavior will undermine your organisation’s and stakeholders’ trust in your PR and communications. Not so many, perhaps.

Reputation 100

Reputation Construction Writing Communications 100

Barokas

SEPTEMBER 12, 2018

The focus of his job was buying steel from mills that make it and selling it to construction companies that need it. After 15+ years on the client side, Karli began focusing on the operations of the agency and many new disciplines along the communications spectrum. For me, the last five years have been the most rewarding of my career.

Agency 138

Agency Hotels Healthcare Enterprise 138

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Waxing UnLyrical

SEPTEMBER 12, 2012

Then, in my early teens, I constructed a battery-powered transistor radio. According to my Mother, I blew out the entire electrical system in our house…and I, myself, turned a creepy blue color. Note to readers: I don’t stick nail files in wall sockets anymore. ). Very basic, but it worked!

Publicity 91

Publicity Radio Nonprofit System 91

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. Applying creatively.

Publicity 98

Publicity How To Course Facebook 98

Waxing UnLyrical

OCTOBER 16, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Conch and Drum October 16th, 2010 Tweet Tomorrow is Bijoya Dashami, the culmination of the single-most important festival Bengalis celebrate: Durga Puja. Paint and clay crafted with loving attention.

Construction 65

Construction Tourism Measurement Blogging 65

Prohibition

JANUARY 17, 2022

In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan. A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

The Proactive Report

JANUARY 30, 2015

Duane Bates, Senior Director of Digital Communications Strategy and New Media, Habitat for Humanity International. Josh Rose, Chief Creative Officer, Weber Shandwick. Rob Six, Senior Vice President of Corporate Communications, Roll International. Every piece of content has to thoughtfully constructed and delivered.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

The Hoffman Agency

MARCH 20, 2017

Typically, PR agencies construct their business around writing strategies, positioning their bread and butter as the pen and paper, drafting and scripting content that includes advertorials, media releases and statements. Clients know that PR agencies are good at what they do, but they appreciate it if we consistently communicate that trust.

Publicity 63

Publicity Construction Agency Advertising 63