Stern + Associates

MAY 8, 2023

Social media has become an essential integrated marketing channel for B2B companies. According to a survey by Content Marketing Institute, 95% of B2B marketers use social media to distribute content.

B2B 118

B2B Social Media Company SMB 118

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. Something that’ll convince potential customers to learn more. After evaluating over 6.9

B2B 74

B2B Content Marketing Trends Marketing 74

Contently - Strategy

SEPTEMBER 30, 2021

At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.”

Course 116

Course SMB B2B Analytics 116

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

Regarding this topic, a senior content marketer has shared her perspective. For example, when optimizing a post on SMB (small medium business) some of the optimization tools included keywords like “server message block”–which is a totally different topic. Let’s listen to her insights.

Engineering 100

Engineering Writing Mobile SEO 100

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. c) More companies create their own content and channels to reach audiences instead of traditional media channels. d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 187

Marketing Content Marketing Data Social Media 187

Garrett Public Relations

DECEMBER 3, 2020

But what can we learn and apply to our digital marketing and communications strategies in 2021? I asked 21 influencers to share their thoughts on this question: What one piece of marketing advice would you offer […]. As we prepare to enter a new year, we all wonder what lies ahead. 2020 was anything but predictable.

Marketing 212

Marketing Strategy Communications Publicity 212

Contently - Strategy

OCTOBER 15, 2020

At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.”

B2B 143

B2B Trends Video Course 143