Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Leveraging social media: PR agencies can create and share engaging content, infographics, and videos to raise awareness and educate the public about cybersecurity threats and preventive measures.

Education 112

Education Employee Measurement Agency 112

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. How does Tech PR Work?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stuart Bruce

MARCH 3, 2015

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. After measurement the next two biggest skills gaps identified are budget management and crisis management.

Measurement 60

Measurement Communications Crisis Management Training 60

Newsfile

JANUARY 30, 2024

For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? ROI: Financial return compared to PR costs.

Trends 105

Trends YouTube Video Social Media 105

Burrelles Fresh Ideas

APRIL 2, 2024

Sure, the communication landscape has evolved with the rise of self-publishing. These insights form the foundation for our infographic – a must-see for any PR pro! As professional communicators, it’s up to us to continually adjust our targets and tactics, as well as strike a balance between speed and credible, trustworthy news.

Media 103

Media Radio Print Newspapers 103

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. We offer everything from strategic communications to public relations, marketing, branding and creative services.

Media Relations 97

Media Relations Media Social Media Internal 97

PR Matters

AUGUST 11, 2014

In a crisis/emergency situation, response time is everything. We all know every minute counts in such a crisis situation. However, you should ensure there is a crisis communications set of contacts shared between all members of their team and yours (if you have one), and that it covers out of hours and weekends.

Agency 124

Agency Measurement Reputation Skype 124

Newsfile

JANUARY 24, 2024

For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal?

Trends 52

Trends Data-Driven PR Analytics Survey 52

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. Here we look at a few reasons why we love what we do. There’s never a dull moment . If you’re in PR and you’re bored – why?

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Shift Communications

OCTOBER 4, 2017

Read the infographic below to learn more about how much bad customer experiences can cost companies. cta] The post The Cost of a PR Disaster appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Please include attribution to GetCRM.com with this graphic.

Airlines 87

Airlines Financial Film Viral 87

Sword and the Script

NOVEMBER 29, 2016

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. Certainly, brands need content marketing, and PR can help build trust and credibility, but there is something more urgent: communicators need content marketing. Thread contributed content into blog posts.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Sword and the Script

DECEMBER 18, 2018

With crisis communications front and center (social media can blow up even a seemingly insignificant issue very quickly) and thought leadership playing such vital roles in a brand’s bottom line, it seems like PR is enjoying a bit of a renaissance. >>>Also >>>Also see: Is Media Relations Getting Harder?

Publicity 63

Publicity Storytelling Pitching Nonprofit 63

Beyond PR

JULY 8, 2016

Creative people are the heart and soul of marketing and communications. There’s no mathematical formula to calculate whether an article is well written or whether an infographic can capture and hold the viewer’s attention, hence the need for feedback. They have the ability to make raw and bland information interesting.

Creativity 74

Creativity Marketing Storytelling Analytics 74

PR 20/20

AUGUST 9, 2016

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. SlideShare : The infographic and an eBook teaser have both been uploaded to SlideShare to maximize reach and sharing potential. Community relations. Blogger relations.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Burrelles Fresh Ideas

JUNE 13, 2023

Equally important is recognizing what resonates best with your intended market — including their preferences and preferred communication channels- then delivering tailored content accordingly. Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

PR Conversations

JULY 5, 2017

The 2017 European Communications Monitor report has been published recently detailing challenges facing strategic communicators in 50 countries. In my experience, employees from Communications department spend their lives performing the following functions: 1. Communicators turn senior managers into thought leaders.

Infographics 63

Infographics Corporate Policies Reputation 63

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. Text, graphics, infographics, videos, photos, etc. for a National Guard.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Burrelles Fresh Ideas

JUNE 27, 2023

He went on to say that the press release is still a fundamental part of organizational communication, and that isn’t going to change anytime soon. Start with a strong headline and opening paragraph that effectively communicates the most important information. Breaking news and trending topics can also be leveraged to generate interest.

Pitching 40

Pitching Writing Engineering Wikipedia 40

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar.

Radio 40

Radio Mobile Media Sports 40

Melissa Agnes

MARCH 19, 2015

After seeing organizations the likes of Anthem, Sony, Target, Home Depot – and the list goes on – suffer through a data breach hack crisis, I think it’s clear to state that a data breach hack is a risk that this digital era presents to your organization no matter its size, industry or any other criteria.

Crisis 157

Crisis Data Strategy Banking 157

Melissa Agnes

AUGUST 20, 2014

Read: Teaching Crisis Communication: Embracing the Research to Practice Model. One way I do this is by having students create infographics around a given topic. For example, in one class I had them create an infographic about the four-step PR campaign process. Studying / Teaching Crisis Communication'

Social Media 279

Social Media How To Infographics Media 279

Melissa Agnes

NOVEMBER 4, 2014

As I’ve said often , there are two crises within the Ebola crisis: The Ebola crisis itself; and. This is a problem for both the Ebola crisis and Fearbola. If you need help or would like to discuss the proactive strategies that you can take to prevent and manage Fearbola within your community, please contact Agnes + Day.

Healthcare 221

Healthcare Education Crisis Crisis Communications 221