ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. These days, customer relations is public relations, especially for high-growth DTC brands. You can tell a lot about a company by how it handles customer complaints.

Customer Service 227

Customer Service Employee Reputation Leadership 227

Waxing UnLyrical

SEPTEMBER 27, 2012

It’s a young employee, whose duties entail greeting customers and facilitating their ultimate seating, taking the initiative to reach out to an as-yet-unconfirmed customer and make him feel welcome. The service is impeccably smooth; the food is great. Good Customer Service Starts at Your Front Door.

Customer Service 108

Customer Service Banking Nonprofit Facebook 108

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2018

It can be easy for a corporate PR team to neglect a critical aspect of business communications — internal PR. In certain cases, high-profile companies take it for granted that employees are corporate cheerleaders, or they may leave the responsibility for employee engagement to HR. Employees have great ideas.

Internal 136

Internal International Communications Employee 136

ImPRessions - Crenshaw Communications

APRIL 18, 2023

Reputation management tends to touch a number of business functions, including legal, customer experience, sales, marketing, and — of course, communications. PR, on the other hand, is typically part of either marketing or communications (though we know PR can help drive sales and support other business functions as well).

Reputation 333

Reputation Crisis Customer Service B2B 333

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

In public relations , our job is to spot, shape, and communicate our client’s story. ” “We offer great customer service/value/reliability.” They’re also important; in fact, a company shouldn’t be in business if it can’t point to high quality and talented employees.

How To 310

How To Transportation Software Employee 310

Cision

AUGUST 22, 2017

We’ve been fortunate to acquire brands like PR Newswire, Gorkana, and Bulletin Intelligence (among others), but the downside to this was the fact that it became more challenging for our customers (and our employees) to pin down who we were as a company. But whether internal or external, all communications should relay the same message.

Company 267

Company How To Employee Customer Service 267

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Customers / clients. Candidates. Regulators.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Reputation Us

OCTOBER 21, 2024

On October 17, 2024, RepUs’s President and Chief Reputation Officer Casey Boggs presented to the National Customer Service Association members the “10 Actions to Build a Positive Reputation Through Customer Service.” How would you rank your customer service vs. these reputation actions?

Customer Service 78

Customer Service Reputation Employee Community 78

ImPRessions - Crenshaw Communications

DECEMBER 8, 2020

It’s a platform that has expanded over the years from pure CRM to include marketing, customer service, data visualization, workflow and more. PR pros are communicators. Emails are a great way to communicate, but they’re rarely the fastest. Emails are a great way to communicate, but they’re rarely the fastest.

Mobile 310

Mobile Meeting Customer Service Survey 310

Barokas

AUGUST 22, 2019

Company culture rests on the values every employee brings with them to the office each day. It’s also the foundation for customer service, which in turn shapes the company’s brand and communications strategies. When your customers believe in your organization like your employees do, it means more business.

Customer Service 84

Customer Service Company Strategy Communications 84

ImPRessions - Crenshaw Communications

JULY 14, 2021

Product awards are excellent ways to build credibility, but there are worthwhile awards that focus on a company’s customer service, workplace culture, or individual accomplishments. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product.

B2B 334

B2B Company Case Study Conference 334

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. These days, customer relations is public relations, especially for high-growth DTC brands. You can tell a lot about a company by how it handles customer complaints.

Customer Service 156

Customer Service Employee Reputation Leadership 156

5W PR

FEBRUARY 17, 2025

Customers, stakeholders, and employees may all feel betrayed, making it difficult to regain their confidence. However, with a structured approach focused on transparency, communication, and meaningful change, businesses can recover and even emerge stronger.

Crisis 78

Crisis Brand Branding Case Study 78

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Crisis Communications Reputation 370

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

Technology 150

Technology Study Communications Survey 150

Presspage

DECEMBER 20, 2024

Its the proactive process of creating a communication strategy that anticipates and addresses potential challenges your company might face. A transparent communication strategy ensures your stakeholders know exactly how youre addressing their concerns. However, their communication processes are not inherently the same.

Reputation 78

Reputation Crisis Trends Customer Service 78

Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. This isn’t the Communications Only Club.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Melissa Agnes

SEPTEMBER 16, 2014

A social media manager loses their temper in a customer service post on Facebook. If they are in any way responsible for content, customer service, monitoring or answering fan questions, they need to have a deeper level of training. A fast food worker stomps in a lettuce bin and posts it on YouTube.

Social Media 239

Social Media Crisis Training Media 239

Cision

JULY 27, 2017

Talk to Customers & Employees. Your customers can provide insight into what your unique selling point (USP) is, why they choose you as a provider and what you do better than the competition. Your employees have a different perspective of your brand than you do, so talk to them as well. Monitor the Online Chatter.

Brand 231

Brand Branding Employee Data 231

David PR Group

MARCH 16, 2020

Upon reaching VRBO on the phone, the customer service representative reminded me that I would normally have forfeited the entire cost of my trip, but the platform was encouraging its property owners to give full refunds for rentals impacted by COVID-19. I looked for similar news from VRBO. And found nothing. –John. –John.

Communications 106

Communications Brand Branding Policies 106

Waxing UnLyrical

MARCH 19, 2013

Communicators often find themselves torn between the desire to embrace innovation, and the need to give their clients responsible advice. Criticisms against the dizzying array of marketing tools vying for communicators’ attention and loyalty reminds me of journalists’ gripes about “what not to do in PR.”. Responsibly-designed research.

Community 102

Community Communications Case Study Customer Service 102

Shift Communications

SEPTEMBER 13, 2016

PR service isn’t customer service. Behind a counter, it’s good for business to go along with all of your customer’s wishes. Performance issues are easy to avoid when there is high internal visibility on employee output vs. hours worked. Client relations are not customer service. Savannah Whitman.

Customer Service 60

Customer Service Course International Internal 60

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

5W PR

APRIL 5, 2025

This plan should outline specific procedures, responsibilities, and communication protocols for various crisis scenarios. Implementing Effective Crisis Communication Strategies Communication forms the backbone of successful crisis management. Internal communication proves just as crucial as external messaging during a crisis.

Crisis Management 60

Crisis Management Crisis Crisis Communications Resources 60

ImPRessions - Crenshaw Communications

JULY 6, 2016

A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. The Holmes Report estimates the global PR industry at $14.2

SEO 204

SEO Analytics B2B Measurement 204

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.”

Video 149

Video Case Study Agriculture B2B 149

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Employee advocacy. Transparency. Brand humanization. Conversational commerce. This new technology enables 24/7 availability.

Social Media 156

Social Media Trends Media Instagram 156

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2017

Communicate a consistent position. In an internal company email CEO Bob Gamgort explained that the company didn’t intend to appear to “take sides” in the emotionally charged dispute and apologized to employees for their distress. appeared first on Crenshaw Communications.

Brand 136

Brand Branding Advertising Advertising 136

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

PR Matters

MAY 27, 2014

But while most of us won’t tolerate swearing in a civil conversation, we don’t seem to tire of tolerating clichés in communications. In our professional world of communications we have developed an endless appetite for jargon and use the casual language of exploitation and manipulation.

Airlines 162

Airlines Advertising Advertising Writing 162

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

By extension, business customers can also help one another. That’s where tech services that cater to small businesses, like Hubspot and Zendesk, have done a great job. Tell customer stories. Recognize employees. The most fundamental utility of social media for B2B companies is amplification of other communications.

B2B 170

B2B Social Media Media Education 170

Onclusive

NOVEMBER 8, 2023

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195

Training Media Training Crisis Communications Reputation 195

Cision

FEBRUARY 12, 2016

Social has permeated all business operations, from customer service to sales, and must be treated as part of the overall brand strategy. Communication, especially on social media, is a two-way street. To get started, here are three ways to build a more successful social strategy: 1.

Strategy 120

Strategy Customer Service Social Media Software 120

ImPRessions - Crenshaw Communications

DECEMBER 11, 2018

Don’t bother with the “customers have been very pleased with the product” or “our reputation has been enhanced…” Anecdotal evidence won’t earn the award; you’ll need as many hard campaign ROI numbers as possible for the entry. Award entries need not be dull. See our earlier post for more on leveraging award wins.

Case Study 136

Case Study B2B Conference Industry 136

Cision

APRIL 28, 2015

When employees at one of the companies went on strike over the summer, customers and vendors joined them. The employees wanted him back and weren’t going to work until he was. The story became one of helping employees and reinstating an employer known for taking care of his workers and customers. What to do.

Employee 120

Employee Print Customer Service Local 120

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Entrepreneur and presidential contender Andrew Yang has used his 15 minutes to warn us of the hollowing-out of key industries like retail, customer service, and trucking as a result of AI. How are its employees treated? They want to know why a company exists and what its brand stands for. What does it value? Why does it matter?

Marketing 173

Marketing Creativity Storytelling Privacy 173