PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend. percent to 5.4

How To 182

How To Employee Survey Exercises 182

Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. This isn’t the Communications Only Club. Share it!

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

PRSay

JUNE 23, 2021

Set up dedicated channels in a secure messaging app to ensure that executives and crisis team members have a safe way to communicate if your company’s email servers are offline or potentially compromised. Enlist employees. Exercise regularly. Illustration credit: shutterstock ].

Crisis 146

Crisis Insurance Insurance Exercises 146

PRSay

JULY 22, 2021

Until March 2020, working from home was, for most employers, an idea that raised many concerns — especially regarding cybersecurity, employee productivity and accessibility. A 2020 study from Growmotely, a company that matches organizations with remote workers, found that 97 percent of employees prefer not to return to the office full-time.

Employee 148

Employee Exercises Study Meeting 148

Onclusive

JANUARY 31, 2018

Marketing and communication expert and author Andy Cunningham spoke about how to create a company’s positioning and branding as the foundation for success in the New PR. The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Document all protocols in a crisis communication playbook that’s regularly reviewed and updated.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

NewsWhip

NOVEMBER 20, 2024

So, you’re gonna have to go through an exercise to assign a weight and figure out ‘What is the audience that we’re gonna prioritize?’” “Take DEI. Your employees care the most about workforce issues because they live it everyday. So what do you do?

Data 78

Data Storytelling Policies Employee 78

Contently - Strategy

AUGUST 27, 2024

Encouraging any group of employees to march in step is difficult. Many companies in marketing, media, or communications rely on freelance contributors, yet brands don’t always know how to effectively integrate these new teammates. Are there any words or phrases that employees can’t use?

Pitching 52

Pitching Interviews Employee System 52

Sword and the Script

DECEMBER 8, 2020

Communicating during mergers and acquisitions can be overwhelming, but it doesn’t have to be as tough as we make it. Consider your audience and prioritize communicating with your employees. Employees are arguably your most important stakeholders, and news of a merger or acquisition causes anxiety to spike among them.

International 114

International Internal Employee Leadership 114

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

We specialize in messaging to those very stakeholders, especially employees, partners, and customers. CEOs from Apple to JPMorgan Chase agreed to invest in employees and customers as well as shareholders. appeared first on Crenshaw Communications. Business Must Serve Stakeholders. Yet it’s not about just optics.

Leadership 156

Leadership Corporate Energy Government 156

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes.

Corporate 108

Corporate Communications Crisis Management Crisis 108

PRSay

SEPTEMBER 15, 2017

I had just landed my first agency job in my chosen field of communications and I couldn’t wait to begin advising colleagues and clients to make a real impact. Now, as CEO of Porter Novelli , those early days in communications continue to inform me. Today, I oversee a worldwide network of communications experts.

Financial 148

Financial Employee Leadership Training 148

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

Here’s an exercise for a startup: take the brand name and corporate information out of your press release or media pitch. A compelling set of opinions or observations can make a brand memorable and relevant for nearly any audience – employees, prospects, VCs, and press. No differentiation. A client-agency mismatch.

Pitching 205

Pitching Agency International Internal 205

Melissa Agnes

APRIL 16, 2018

legal) or executives have a hard time releasing the reins and being open to the need to be proactive and communicate in a timely fashion in times of crisis. This exercise will help you spark discussions and gain necessary awareness. This type of exercise offers more than a traditional tabletop. Certain departments (e.g.:

Internal 133

Internal International Crisis Exercises 133

Melissa Agnes

SEPTEMBER 16, 2014

But does everyone who holds the reins know how to use it well and exercise good judgment? Simulations and crisis training: I believe that your front line people in social should have the same training that your communications and PR people do. How to avoid a public relations crisis. Everyone is using social media for marketing today.

Social Media 239

Social Media Crisis Training Media 239

ImPRessions - Crenshaw Communications

APRIL 5, 2018

Here’s an exercise for a startup: take the brand name and corporate information out of your press release or media pitch. The post 6 Common PR Mistakes Made By Startups appeared first on Crenshaw Communications. Rarely does a single positive story act as a magic bullet, however. You’re not differentiated.

Pitching 174

Pitching Enterprise Exercises Agency 174

Shift Communications

DECEMBER 6, 2021

More than a year later, these DE&I communications and programs are entering their sophomore phase, where enthusiasm has tempered and calls for action go unanswered. CEOs stepped up in droves to make promises to the BIPOC community that they were heard, understood and welcomed within the company. Communicate regularly.

Communications 78

Communications Employee Financial Community 78

Sword and the Script

DECEMBER 16, 2021

The exercise is a useful reflection on what’s transpired during the year, and perhaps, gives us an azimuth for the next one. Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. 37% said cutting through the noise.

Publicity 175

Publicity Survey Pitching Creativity 175

Waxing UnLyrical

APRIL 7, 2011

And that audience is your employees. Do you remember when your senior staff put together an employee wine and cheese event to celebrate that particularly big win? You see, your employees are your most important audience. I get that you can’t talk one-on-one to every single one of your employees day in and day out.

eBook 91

eBook Employee Exercises Community 91

PRSay

SEPTEMBER 21, 2020

Carolynn Johnson is a fan of the ICON 2020 theme — “Strategic Communications: Navigating a World Disrupted.”. “I Our Conference theme this year is “Strategic Communications: Navigating a World Disrupted.” We have every right to feel the way we feel and to exercise our right to peacefully protest.

Conference 158

Conference System Exercises Resources 158

Melissa Agnes

MAY 23, 2016

What you want to do instead, is make sure that your crisis management governance reflects the organizational structure that all employees and team members are already familiar with. Is this escalation process a natural course of everyday business – in other words, are your employees already familiar with it?

Crisis Management 176

Crisis Management Government Crisis How To 176

ImPRessions - Crenshaw Communications

JUNE 28, 2017

This efficient automation allows for the tech-driven pizza delivery company’s human employees to focus on menu-planning, marketing and other company business. The exercise will help you become a better storyteller yourself and prepare you the next time you have some good news to share.

Airlines 147

Airlines Insurance Insurance Exercises 147

Melissa Agnes

APRIL 11, 2016

I enjoy whatis.com ‘s definition, take a look: “An information silo is a business division or group of employees within an organization that fails to communicate freely or effectively with other groups, including management. Conduct team building exercises that are cross-departmental.

Crisis 100

Crisis Crisis Management Exercises Corporate 100

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

No matter where your company is in its relationship with employees, service providers or clients, The Muse has relevant content. This brain exercise is touted as “a foolproof way to come up with new solutions and original ideas.” The post 9 Blogs To Make You PR-Smart appeared first on Crenshaw Communications.

Blogging 170

Blogging Writing Creativity Storytelling 170

PR for Anyone

JUNE 12, 2020

A great exercise is to just sit down and lay this out. If you have a team, employees, or advisory board, work on this with them so you all are on the same page as to your message, your beliefs, and your core values. Knowing how to communicate your why….

Exercises 130

Exercises Employee Corporate Pitching 130

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

Employee 87

Employee Real Estate Video Internal 87

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

These student employees add value and voice to all PR teams, and we hope they reap as many benefits as we do. The experience gained by collaborating and exercising creative and strategic muscles was important for the interns and the work product was useful. The best part?

Internal 120

Internal International Exercises Ethics 120

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

One exercise is to probe any innovative or provocative point of view, ideas that advance an industry or flip some previously held notions, or offer predictions for the future. Most companies have multiple audiences, from stakeholders like partners and investors, to employees and customers.

Leadership 149

Leadership Trade Shows Healthcare Education 149

Communications Conversations

SEPTEMBER 10, 2020

Starting in late-February, our task force got going, communicating with clubs and with members. Scott is also an employee at Life Time Savage now. I’ve learned a ton just by watching how she communicates with others and remains calm and composed under any situation. We had to adapt very quickly when COVID-19 came into our world.

Radio 167

Radio Journalism Interviews Energy 167

Cision

JUNE 1, 2017

and Krysten Copeland , founder and chief strategy officer of KC& Co Communications. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. Read or view the video below to get their take on the industry. The traditional agency model is failing.

Sports 245

Sports Agency Creativity Industry 245

Contently - Strategy

MARCH 15, 2019

Encouraging any group of employees to march in step is difficult. In 2019, many companies in marketing, media, or communications now rely on freelance contributors. Full-time employees have a tendency to take brand messaging for granted. Set rules for communication. Explain the company and business objectives.

Company 111

Company Pitching System Interviews 111

ImPRessions - Crenshaw Communications

OCTOBER 18, 2016

Could an agency exercise more control over the agreement if multiple risk factors occur at once? Economists Hart and Holmström argue that companies in lower-risk businesses can best afford to offer their employees smaller base salaries and greater incentives based on performance. Could the two parties alternate in deciding?

Publicity 120

Publicity Product Launch Construction Exercises 120

The Hoyt Organization

SEPTEMBER 18, 2023

Most leaders have had to revamp policies to meet employee demands for friendlier and more flexible workplaces. Employees will pay attention to your decisions and how you respond to various scenarios. While some employees can sail through hard times easily, others are deeply affected and take a long time to recover.

Employee 94

Employee Leadership Exercises Crisis Communications 94

PR in High Definition

AUGUST 31, 2022

Clearly, this meteoric shift in such a short space of time has profound implications for working life in general, but especially for the way that organisations communicate. Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. was deafening.

Internal 62

Internal International Communications Exercises 62

PR Conversations

OCTOBER 11, 2018

Effectiveness in PR/communications practice usually involves thinking about evaluation and measurement metrics. Undoubtedly the pressures and volatility of working in PR/communications ( as I discussed recently with Nigel Sarbutts ) contribute towards feelings of losing control and being unhappy at work. David Sawyer.

Communications 104

Communications Community Measurement Study 104

Reputation Us

JUNE 23, 2019

Today’s crises are taking on many unique forms and degrees of seriousness, and often take businesses by surprise—cyber incidents, executive resignations, M&A, disgruntled former employees, customer complaints on social media, salacious press headlines, etc. Monitor, Plan And Communicate. We’re glad you asked.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

ImPRessions - Crenshaw Communications

MARCH 31, 2017

There’s a very smart exercise to be done when floating an idea internally. This exercise has helped our team rework plans, improve messaging and manage expectations for initiatives including panel discussions, surveys and blogger events. Do work backward. Don’t let budgets hamstring your thinking. The reason?

Airlines 120

Airlines Exercises Fashion Print 120