ImPRessions - Crenshaw Communications

MARCH 3, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 256

B2B Pitching Conference Privacy 256

Waxing UnLyrical

AUGUST 22, 2012

Lots of reasons for that, put forward by people much smarterthan I, which you can easily read about via a Google search. In the past, I’ve made the argument that your privacy is not Facebook’s responsibility, and I still believe that. Google is much more like Apple, Facebook is more like Yahoo!). He also blogs.

Privacy 87

Privacy Facebook Google Social Media 87

ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising. A patchwork of privacy regulation s has challenged all the major players. At the same time, browser companies like Apple, Mozilla and Google have taken aim at cookie-based tracking.

Privacy 156

Privacy Advertising Advertising Data 156

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

Flack's Revenge

JANUARY 17, 2019

Apple, Microsoft, and Google stints, and runs a Chinese VC firm that’s minted a number of AI unicorns. And: what do the strides mean for things like privacy and jobs? The best job insurance against AI is to be our best, solve the increasing communications challenges of today with a smart and human approach, caveat automaton.

Insurance 234

Insurance Insurance Privacy Interviews 234

Cision

APRIL 13, 2015

Content marketing can be challenging for health care communicators, especially at the local level — hospitals, clinics, and medical practices. Here are three ideas you can add to your content marketing strategy to try to both catch people when they need you, and still avoid privacy concerns. Use that to your favor. “Be first.

Content Marketing 120

Content Marketing Communications Crisis Communications Marketing 120

Shift Communications

JUNE 19, 2017

Marketers, advertisers, and public relations professionals are ill-informed and ill-equipped to manage the largest change in data and privacy in the last 20 years: GDPR. GDPR, the General Data Protection Regulation, is an EU regulation which strengthens data protection and privacy for EU citizens and the companies they do business with.

Publicity 163

Publicity Marketing Privacy Advertising 163

PRSay

SEPTEMBER 4, 2020

And what etiquette should communicators consistently model to strengthen virtual relationships with peers, clients, media and stakeholders? Nonverbal communication such as facial expressions and body language speak volumes, too. Whether you use Zoom, Microsoft Teams, GoToMeeting or Google Meet, learn to use the software.

Conference 197

Conference Video Software Privacy 197

ImPRessions - Crenshaw Communications

DECEMBER 16, 2022

Google again announced a delay in third-party cookie deprecation on Chrome and privacy regulations have tightened. Google’s delay gives the industry more time to test, plan and integrate the cookieless solutions available today and prepare for an identity-constrained future.

Retail 170

Retail Brand Branding Advertising 170

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 189

Writing Communications Marketing B2B 189

ImPRessions - Crenshaw Communications

JUNE 28, 2023

Concerns about job losses, privacy breaches, and ethical use are widespread. The PR and comes teams representing Open AI, Google, and other companies have been careful to engage with the challenges and potential solutions. These audiences demand a higher degree of understanding and sophistication in communications.

Technology 170

Technology Strategy Privacy Healthcare 170

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

Privacy 63

Privacy Newspapers Data Reputation 63

ImPRessions - Crenshaw Communications

APRIL 6, 2018

The online communications revolution has unleashed a Pandora’s box of disturbing problems that threaten privacy, democracy — even the concept of objective truth. Alphabet’s Google News Initiative earmarked $300 million in the war against misinformation. article] appeared first on Crenshaw Communications.

Government 149

Government Wikipedia YouTube Google 149

Waxing UnLyrical

FEBRUARY 19, 2014

Advanced social media monitoring skills are a critical component of effective social media communications. It’s becoming increasingly risky to empower workers to listen to social media conversations for work without providing mandatory privacy awareness training. Let’s focus on employee privacy in the workplace. In the U.S.,

Social Media 102

Social Media Privacy Media Training 102

Waxing UnLyrical

NOVEMBER 30, 2012

You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com.

Social Media 111

Social Media Communications Healthcare Insurance 111

The Proactive Report

OCTOBER 19, 2015

Communicate. Communication. Security & privacy. Communication: PR is a communication function. Yes, everyone needs to be able to use email, messenger, texting and other methods of communicating, but our jobs go so much further. how to communicate visually. what kind of content Google likes.

Communications 100

Communications Training Web Analytics 100

ImPRessions - Crenshaw Communications

MAY 11, 2022

Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made. Representatives from Google, NBCUniversal, Meta, MGM, Comcast and more were on hand to tackle pressing issues facing the industry right now.

Conference 156

Conference Privacy Advertising Advertising 156

Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Those who said communications work has “changed very significantly,” wrote: 1. Proven business value.

Communications 119

Communications Crisis Internal International 119

Contently - Strategy

APRIL 14, 2021

In early March 2021, Google announced plans to phase out third-party cookies by 2022, sending the targeted advertising industry into a tailspin. Their remonstrations have led to proposed legislation and, in some cases, new laws like the General Data Protection Regulation (GDPR), a sweeping privacy policy update implemented in the UK in 2018.

Privacy 102

Privacy Google Advertising Advertising 102

Waxing UnLyrical

MAY 13, 2011

A couple of days ago, The Daily Beast broke a story about Facebook spreading a smear campaign against Google. According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy.

Privacy 101

Privacy Facebook Google Policies 101

ImPRessions - Crenshaw Communications

MARCH 2, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 156

B2B How To Pitching Conference 156

PRSay

JANUARY 16, 2020

As if threats of massive data breaches, technology outages or consumer-privacy rebellions weren’t worrisome enough; now, a new cause for cyber-insomnia looms: “reputation exploitation.”. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks.

Reputation 183

Reputation Privacy Banking Ethics 183

Deirdre Breakenridge

JANUARY 18, 2022

Sadly, I still spend way too much time on Google, playing computer games, checking for texts. Not that being a private person is a ‘bad’ thing, it’s just that I tend to use that privacy as a way to shut people out (i.e., Never again though for personal use. There’s no FOMO here! I’ll confess my phone health did not get better.

Blogging 239

Blogging Ethics Social Media Privacy 239

ImPRessions - Crenshaw Communications

JUNE 20, 2023

Tech giants show resilience With layoffs and economic pressures in recent times, big tech platforms like Google, Meta, Amazon, and Microsoft are showing a “toned down” approach to their Cannes Lions presence this year. Here are four ad industry and adtech trends to watch during Cannes Lions 2023.

Creativity 156

Creativity Meeting Advertising Advertising 156

Wadds Inc.

MAY 17, 2023

Adoption of AI in public relations is slow, hindered by skills and organisational investment A USC Annenberg and WE Communications report - Fascinated and Frightened: How are communications professionals viewing the ai opportunity ahead? The issue is compounded by tightening budgets within agencies and communication teams.

Publicity 141

Publicity Case Study Privacy Ethics 141

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

The desired audiences for a story depend on the corporate communications goals involved, whether general visibility, opinion leadership, or product support. After you’ve exported your media list from Cision, it is imperative to double check the contacts using Google, since Cision is not always updated in real time. Consider all angles.

Media 136

Media Mobile Telecommunications Pitching 136

Stephen Waddington

OCTOBER 9, 2018

Digital communication has become a war zone. Even the language that we’ve adopted to describe modern corporate communication has military overtones such as disintermediation, rebuttal, hyper targeting and media weaponisation. We’re only starting to understand the impact of technology platforms such as Google and Facebook on society.

Brand 109

Brand Branding Privacy Hotels 109

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. Do the same privacy rules apply? For many companies, this notion of privacy may not just be a personal matter but also a business one. Assess the risks.

Privacy 48

Privacy Newspapers Data Reputation 48

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2017

In fact, by the end of this year Facebook and Alphabet (Google’s parent) will account for half of all ad revenue worldwide, and more than 60% in the U.S. appeared first on Crenshaw Communications. Today it is unrivaled as a digital advertising platform. The post After The Russia Scandal, Is Facebook Growing Up?

Facebook 157

Facebook Reputation Mobile Privacy 157

Waxing UnLyrical

JULY 24, 2013

You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com.

Social Media 80

Social Media Communications Healthcare Insurance 80

Cision

SEPTEMBER 19, 2016

Recent updates to Facebook Messenger and Twitter DMs have renewed interest in social chat for customer communication, yet this is a medium that has been productive for communications professionals for quite some time. Moreover, many users have a different perception of privacy and social care on Twitter than of Facebook.

Skype 120

Skype Facebook Customer Service Google 120

Sword and the Script

JULY 2, 2024

Burrelles bigs farewell to print media monitoring; PRophet adds Google AI models; Meltwater announces new AI features A few days ago, Burrelles ended its print monitoring services. This is the first PR technology company I’m aware of to partner with Google for generative AI. Burrelles was founded in 1888.

Print 123

Print Newspapers Google B2B 123

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

From Google Alerts to more formalized media monitoring platforms like Cision , there are number of tools to help identify relevant items quickly. The post PR Tips For Reactive Media Pitches appeared first on Crenshaw Communications. PR people are news junkies, and many start scanning the headlines before hitting the snooze button.

Pitching 136

Pitching Media Privacy YouTube 136

PR in High Definition

JANUARY 8, 2018

Privacy will be a big theme in 2018. The regulation will come into play in May 2018 – and if privacy and data protection wasn’t already all people could talk about last year, then just you wait for the explosion this year! The post A new era for brand trust – how PR must adapt appeared first on Firefly Communications.

Privacy 82

Privacy Brand Branding YouTube 82

Flack's Revenge

AUGUST 28, 2018

They’re considering making the major platforms like Google, Facebook et al, pay copyright fees for all the content that they now freely distribute and monetize. There is legislation brewing in Europe that could upend digital media. It may seem nuts and I never thought I’d agree with such a scheme.

Privacy 120

Privacy Journalism Government Google 120

Presspage

DECEMBER 2, 2021

Here are some examples of how we’ve implemented this in our work to best support communication professionals: from development and maintenance to software and services. We strive to achieve a high level of data protection and strong information security management by adhering to strict policies and constantly assessing risks.

Software 135

Software Enterprise Data Internal 135

Communications Conversations

FEBRUARY 1, 2022

2 – Privacy concerns are at an all-time high. We all know privacy concerns are sky-high with most Americans. Protecting your customer’s privacy and security is now the #1 driver of brand trust! What about their Google Analytics Academy? Just peek at the chart below for proof. Who heads the list?

Privacy 88

Privacy Content Marketing Google Web 88