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Inspiring Travel Industry Influencer Campaigns

The Hoyt Organization

With so many people glued to their screens engaging on social media daily, it was only a matter of time before influencer marketing became one of the top-performing marketing trends in travel and tourism. As popular social media users, travel influencers offer travel and tourism brands exposure to an already established audience.

Travel 90
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Maxim Behar for Bloomberg TV: The Seychelles Government with a quantum leap in world tourism

Maxim Behar

Maxim Behar observed the government’s major breakthrough in global tourism and the opening of the country’s borders for tourists around the globe on March 25. 80 percent of Seychelles’ economy depends on tourism and consequently the reopening of the borders was an absolute priority for the Government. It is logical.

Tourism 52
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Faces & Markets of PRGN: Malaysia – The Future-Forward and Business Ready Market

Bianchi Biz Blog

In this next blog post in the series, Andy See Teong Leng of Perspective Strategies in Kuala Lumpur, Malaysia, describes the business and communications environment in Malaysia and offers advice to businesses navigating his home market. Leverage online platforms for marketing and communication efforts.

Marketing 100
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Guest Post: The PR Generalist vs. The Industry Specialist

Deirdre Breakenridge

Some PR professionals integrate their communications skills with specific vertical industries, pursuing jobs that focus on relevant sector subject areas. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether.

Industry 316
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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

There’s a backstory that communicates how a company or product came to be, and there’s often a mission, vision or purpose statement attached to that brand. Are you effectively communicating all of these in your online presence and real-world interactions on a daily basis? Figure out how to best communicate your story at any time.

Brand 189
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The most important ethics priority for healthcare communicators – Kena Lewis

Ethical Voices

The most important ethics priority for healthcare communicators. Then of course, like any good Orlandoan, I worked in travel and tourism. I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. I started in cable television.

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3 Tips to Clean Up a Crisis

Cision

Brown discussed how Cision Global Insights helped mitigate the crisis faster by tracking audience in real time, provided qualitative and quantitative data for better decision-making and preserved the state’s tourism during the busiest season of the year. How is this affecting businesses and what’s the economic impact on the state’s tourism?

Crisis 120