5W PR

APRIL 22, 2025

The Johnson & Johnson Tylenol recall of 1982 remains a classic example of successful crisis communication , demonstrating the importance of transparency and quick action. The CrossFit brand crisis during the 2020 Black Lives Matter movement shows how quickly public perception can shift.

Examples 78

Examples Small Business Insurance Insurance 78

Flack's Revenge

DECEMBER 11, 2014

Technology is a desirable field among reporters because it is safe, less stressful, ever-changing, and better paid. Is it appropriate to communicate with most reporters in Mandarin? PR Public Relations Technology' Do you need to meet reporters in-person to get coverage? You can always follow up and remind them if they forget.

Print 201

Print Transportation Conference Technology 201

Cision

MAY 16, 2017

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning. It’s the only way to stay ahead.

Hotels 198

Hotels Mobile Travel Technology 198

PRSay

JUNE 11, 2019

As head of business development for Makovsky Integrated Communications , I attend networking conferences in many different customer niches. However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use.

Insurance 143

Insurance Insurance Sports Telecommunications 143

PRSay

SEPTEMBER 1, 2020

Anyone who has “public relations” or “communications” in their title will be required to explain what it all means. It’s one of the PR’s strengths and probably the one area where the communications profession is most prepared to step in and pave the way for AI. The future of jobs. The profession has done this before many times.

Ethics 163

Ethics Publicity Transportation Twitter 163

Flack's Revenge

OCTOBER 18, 2016

I’ve had many great conversations with my friend and PR authority Toni Muzi Falcone about the impact of technology on the field and society at large. Flack’s Revenge has covered tech in PR extensively, and my companion blog Hack the Feed covers algorithms in communications.

Groups 120

Groups Study Transportation Technology 120

Shift Communications

MARCH 27, 2015

There are a few interrelated themes that have gotten a lot of play in technology press over the past few months. Against this backdrop, and with our HQ here in Massachusetts, the conversation that took place at the Massachusetts Technology Leadership Council in mid-March was of special interest. of the technology IPOs (6).

Technology 60

Technology Local Transportation Leadership 60

Communications Conversations

JULY 23, 2019

Kayla Krosschell , Digi-Key Electronics PR & Marketing Communications Specialist. Kayla’s exceptional work has established her as a go-to source for writing, corporate communications, integrated marketing campaigns and media relations counsel within Digi-Key. Katie Zess , social media strategist, Renewal by Andersen.

Transportation 122

Transportation Social Media Corporate Agency 122

Cision

APRIL 26, 2016

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

PRSay

MAY 11, 2020

Maybe you would call your mom, listen to music, or tune in to the news as you drank your morning coffee on your drive or public transportation ride to the office. Whitney Wells is an account director at BAM Communications with 10-plus years of experience. Photo credit: charles deluvio.

How To 167

How To Transportation Enterprise Meeting 167

Barokas

JANUARY 19, 2018

We’ll be managing their social media, internal communications, media relations and content development programming as they scale their dually-headquartered team in both Seattle and Detroit. AutoMobili-D is a show floor within NAIAS that highlights the advancements in technologies that help people and goods move more freely.

Automotive 109

Automotive Mobile Transportation Enterprise 109

Bianchi Biz Blog

MAY 16, 2024

In this next blog post in the series, Grace Haekyung Son of PR House, describes the business and communications environment in South Korea and offers advice on navigating her home market. Communications, media and PR market in South Korea While digital media is prevalent, traditional media still holds influence in Korea.

YouTube 95

YouTube Marketing Local Chemicals 95

Burrelles Fresh Ideas

MARCH 19, 2024

From sustainable practices to immersive technologies, the year 2024 promises an array of trends that will redefine the way we wander, unwind, and connect with the world around us. In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences.

Travel 92

Travel Trends Tourism Transportation 92

PRSay

MAY 17, 2019

“Technology alone does not solve problems,” said Jerry Hultin , chairman of the Global Futures Group and the founder of Smart Cities New York. “If local businesses are plugged into new technologies, it can help them grow,” he said. “You need people engaged to make the solutions.”

Small Business 109

Small Business Retail Transportation Conference 109

Cision

JULY 13, 2016

With so many platforms and technologies available today, one piece of content can easily be repurposed and reworked in many forms. In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. Is there a downside?

Print 120

Print Tourism Transportation Film 120

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show. It’s not like a technology showcase for media that you might host yourself.

Automotive 107

Automotive Mobile Technology Resources 107

Bianchi Biz Blog

SEPTEMBER 30, 2021

Automotive and mobility technology suppliers seem to be chomping at the bit to return to CES2022, one of the most important shows for advanced automotive technology, slated for January 5-8, 2022 in Las Vegas. 24,916 attendees from the vehicle technology sector alone. continues to open up post COVID19.

Automotive 78

Automotive Mobile Transportation Trade Shows 78

Bianchi Biz Blog

JULY 13, 2023

Topics of discussion include connected and automated vehicles, policy and trade, electric vehicles, sustainability, advanced materials, battery technology and manufacturing, supply chain, and many other critical industry topics. Each day our conversations will address the risks and opportunities within the transforming automotive ecosystem.

Automotive 80

Automotive Transportation Conference Mobile 80

5W PR

FEBRUARY 13, 2024

This new approach utilizes video calls and advanced technology to deliver dental care. As technology has evolved, so have the opportunities for tele appointments. And maybe VR headsets will one day transport patients to a virtual beach while they’re getting their wisdom teeth pulled.

Transportation 78

Transportation Radio Mobile Technology 78

5W PR

JUNE 11, 2024

Artificial Intelligence (AI) has the power to transform industries like healthcare, transportation, entertainment, and manufacturing. At this crucial moment in time, public relations plays a key role in shaping how the public and media view this technology. PR facilitates open communication channels among these entities.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. When communications is too tied to marketing, it is more difficult to keep a pulse on the broader business,” wrote Tammy L. click image for higher resolution).

Employee 154

Employee Print Writing Survey 154

Landis PR

JANUARY 3, 2024

Before 2023 is too far in our rear view, the staff at Landis shares their favorite PR stunts of the year…here’s Part One: Don’t Let Your Communications be on AutoDrive By Sean Dowdall Robotaxis carry on-demand riders in an autonomous vehicle without a driver. followed by avoidable communications missteps.

Transportation 59

Transportation Film Television Education 59

Contently - Strategy

JANUARY 9, 2019

The company sits at the intersection of some of our most crucial sectors, like technology, energy, and transportation. We work really hard to set a standard in terms of quality and voice,” said John Fox, athenahealth executive director of content and communications. There’s a sense of integrity and credibility.

How To 111

How To Transportation Content Marketing Healthcare 111

Bianchi Biz Blog

AUGUST 15, 2024

Retaining its crown as the world’s most influential technology event, the potential for automotive and vehicle tech suppliers to make an impact at CES 2025 may be stronger than ever. Try to network with your peers, with communications professionals and PR agency teams who have logged experience at CES to get some insight.

Automotive 100

Automotive Mobile Interviews Resources 100

Shift Communications

FEBRUARY 4, 2015

Given the integration of software and application-centric computing, every B2B technology and non-consumer enterprise has access to mountains of data that eluded them before. If so, this means you already have a wealth of data that you can arm your PR and communications partners with for more strategic results. Derek Lyons.

B2B 60

B2B Data Data-Driven PR Enterprise 60

Bianchi Biz Blog

OCTOBER 19, 2023

And that includes the vehicle technology and advanced mobility segment of the annual show. In fact, longtime auto journalist and analyst John McElroy calls CES the world’s best auto technology show. All that said, CES 2024 promises to be an exciting showcase opportunity for the vehicle technology and mobility space.

Automotive 87

Automotive Mobile Software Technology 87

Bianchi Biz Blog

APRIL 26, 2021

The Global ESG Monitor (GEM), the result of an international collaboration between communication and research agencies cometis , KOHORTEN , Xenophon Strategies and currie , examined the sustainability reporting of 140 companies from DAX, EUROSTOXX-50, Dow Jones and ASX-50. But VW was not deterred by this.

Automotive 95

Automotive Study Report Transportation 95

Barokas

AUGUST 17, 2017

With live-tracking, in-app messaging and family profiles, GoKid provides a way for communities to connect over child transportation. Our team will be managing Tome Software’s exhibition at Technology In Motion , the largest Mobility conference in North America, this September. every year.

Transportation 68

Transportation Mobile Software Financial 68

PR in High Definition

AUGUST 31, 2022

The easy answer to this problem would be to encourage Europeans to take trains as a greener holiday transport method. Travel tech companies have responded with greener operations, leveraging the latest technology to ensure that people can still enjoy a summer break. appeared first on Firefly Communications.

Travel 71

Travel Airlines Hotels Energy 71

Burrelles Fresh Ideas

JANUARY 30, 2024

This post is the first of our new monthly roundup series, where once a month, we’ll identify hot topics that PR pros and communicators should be aware of, along with our own takes on them. Our take: Top-notch communications and PR professionals know that now is always the best time to prepare for a crisis — before it happens.

Ethics 97

Ethics Crisis Transportation Airlines 97

5W PR

FEBRUARY 22, 2024

Digital media has become an integral part of people’s lives, shaping how they’re able to communicate, entertain themselves, consumer information, and more. Podcasts, music streaming, and audiobooks transport people to sonic landscapes, weaving emotions and narratives through the magic of sound.

Media 78

Media YouTube Transportation eBook 78

Stephen Waddington

MAY 2, 2020

There’s the technology issue. marketing, media and public relations Public group · 219 members Join Group ABOUT THIS COMMUNITY This is a community of practice to explore the future of marketing, media and public relations. She urges communicators to support their organisations by showing their audiences the way forward.

Transportation 84

Transportation Government Community Facebook 84

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. genAI is just the latest arrows in our communications quiver.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. genAI is just the latest arrows in our communications quiver.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

OCTOBER 19, 2018

For centuries, humans rode waves as a form of transportation, from ancient Polynesian cultures onward. Tech Newsletters: Bloomberg Technology, ZDNet Tech Today. cta] The post 3 Places to Surf Ahead of the News appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin. Jordyn Danielson.

Transportation 68

Transportation Google Trends Tools 68

5W PR

SEPTEMBER 8, 2019

Other users may utilize public transportation to get to and from their place of work each day. What about finding ways to reach these users via billboards or display advertising in public transportation modalities? Do any popular email newsletters within your company’s niche have openings for advertisements?

Transportation 74

Transportation Advertising Advertising Consumer 74

Barokas

AUGUST 17, 2017

With live-tracking, in-app messaging and family profiles, GoKid provides a way for communities to connect over child transportation. Our team will be managing Tome Software’s exhibition at Technology In Motion , the largest Mobility conference in North America, this September. every year.

Transportation 60

Transportation Mobile Software Financial 60